Lottery.com, Inc. Warrants - LTRYW STOCK NEWS

Lottery.com Inc. (NASDAQ: LTRY; LTRYW) announced that the SEC has declared its Form S-1 Registration Statement effective on October 16, 2024. Chairman and CEO Matthew McGahan addressed shareholders in an open letter, highlighting the company's turnaround efforts since October 2022. The letter outlines:

1. Overcoming challenges including regulatory investigations, Nasdaq delisting issues, and critical working capital shortages.
2. Implementing a new management team and board with turnaround experience.
3. Addressing attacks on the company and its leadership, including reporting suspected stock tampering to authorities.
4. Future plans for Lottery.com expansion in the U.S. and globally, introducing a new model combining sports, lottery, and sweepstakes.
5. Sports.com evolution, including the acquisition of S&MI and plans for U.S. and international expansion.
6. Financial outlook, including new funding partners and a 'buy and build' strategy using common stock for acquisitions.

Lottery.com Inc. (NASDAQ: LTRY; LTRYW) announces that the SEC has declared its Form S-1 Registration Statement effective on October 16, 2024. This marks a significant milestone in the company's turnaround efforts, which began in late 2022. The Registration Statement allows for the resale of covered securities and provides for an offering of up to 50 million shares of Common Stock at $3.00 per share.

Key strategic initiatives include:

• Lottery.com Expansion: Plans to operationalize US operations across multiple states by the end of 2025 and introduce a new gaming model internationally in 2025.
• Sports.com Growth: Rollout of the newly acquired Sports.com platform in the U.S., Europe, and the Middle East by mid-2025.

The company is pursuing a "buy and build" growth strategy, using its common stock as primary consideration for acquisitions. Matthew McGahan, Chairman of Lottery.com, expressed confidence in the company's future plans and potential for creating significant value for shareholders.

Sports.com, a brand of Lottery.com Inc. (Nasdaq: LTRY, LTRYW), has significantly expanded its global reach and content offerings. The platform now covers over 40 sports with live event content across multiple regions, including the US, Europe, Africa, the Middle East, and Asia. This expansion is supported by key partnerships with mobile operators, content platform providers, and industry leaders.

The company has also acquired CMF Media, enhancing its content creation capabilities. Sports.com's platform now offers comprehensive coverage of various sports, including football, motorsports, basketball, rugby, cricket, golf, and tennis. The content ranges from pre-match and post-match analysis to news, highlights, and live event coverage for major leagues and tournaments worldwide.

Matthew McGahan, Chairman and CEO of Sports.com, emphasized the company's focus on providing exceptional fan experiences and becoming the go-to destination for sports enthusiasts globally.

Lottery.com Inc. (Nasdaq: LTRY) has signed a Memorandum of Understanding to acquire CMF Media, a sports content production house, for $1 million in common stock at $3.00 per share. This acquisition is part of Lottery.com's strategy to develop its Sports.com brand. CMF Media, owned by Charlie Bingham and Miguel Sánchez, will be renamed Sports.com Studios and will continue producing original sports content for the Sports.com platform.

The first major initiative under Sports.com Studios is expected to be 'Football Vs', a show featuring renowned footballers and an international music icon. This acquisition aims to enhance Lottery.com's ability to produce cutting-edge sports content and generate significant value for Sports.com.

Sports.com, a subsidiary of Lottery.com Inc. (Nasdaq: LTRY, LTRYW), has expanded its geographical footprint by launching in new markets across Asia. The company has partnered with Forest Interactive to go live in Malaysia, the UAE, Saudi Arabia, and the broader MENA region. This expansion is part of Sports.com's strategy to deliver premium sports content to millions of potential fans worldwide.

The platform's global reach is growing rapidly through partnerships with leading telecommunications companies, resulting in a subscriber base now in the millions. Sports.com is focusing on providing valuable and engaging sports content to fans in diverse and remote markets. In the coming months, the company plans to introduce more live sporting events and original content to engage wider audiences across its expanding global network.

Lottery.com (Nasdaq: LTRY) has completed its acquisition of S&MI , rebranding it as Sports.com Media The deal, finalized on September 1, 2024, was an all-stock transaction valued at $3.00 per share. This strategic move expands Lottery.com's global reach, particularly in the Middle East, North Africa, and beyond.

Key developments include:

• Launching white-label services in Rwanda, Kenya, and Ethiopia with PlanetSport
• Partnering with Centili to launch services across major South African telecom companies
• Plans to expand into new streaming markets and cover more sports, including esports and sim racing

The acquisition aims to enhance Sports.com's global profile in digital sports entertainment and drive multi-market revenue potential through improved engagement and retention strategies.

Lottery.com (Nasdaq: LTRY) has finalized terms for the acquisition of S&MI , the company behind Sports.com. The deal, set to complete on September 1, 2024, will be satisfied with Lottery.com equity at $3.00 per share. This acquisition aims to enhance Sports.com's long-term value and growth opportunities, particularly in the Middle East and North Africa.

Post-acquisition, S&MI will be renamed Sports.com Media , with Marc Bircham joining the board, bringing his extensive soccer experience. The company also highlighted a partnership between S&MI and Clickshakers, which has launched in Singapore and is expanding to the UK and France. This move is expected to strengthen Sports.com's global profile and market position in digital sports entertainment.

Lottery.com Inc. (Nasdaq: LTRY, LTRYW) has finalized the acquisition of S&MI , the company behind SportLocker, now rebranded as Sports.com. Set to close on September 1, 2024, this acquisition aims to develop a premier digital sports entertainment platform. Key initiatives for 2024/25 include:

1. Expanding into new streaming markets, covering traditional and esports.
2. Introducing fully immersive streaming technology for enhanced fan engagement.
3. Launching a dedicated sports social media channel.
4. Offering 24/7 sports content, including live streaming and original productions.
5. Global expansion with a focus on women's sports.
6. Leveraging partnerships with Mobile Network Operators for localized content delivery.

The platform aims to revolutionize fan engagement through innovative technology and comprehensive sports coverage.

Lottery.com Inc. (Nasdaq: LTRY) announces an expanded partnership between its subsidiary Sports.com and Bango PLC, aiming to broaden Sports.com's global reach. The integration with Bango's Digital Vending Machine® enables seamless distribution of Sports.com's content to millions of potential users worldwide. The partnership targets 40 markets, primarily in North America and Europe, with additional expansions into Latin America and Asia Pacific.

Key markets include the US, UK, Ireland, Chile, and Mexico. This collaboration allows resellers using Bango's platform to easily incorporate Sports.com's service into their offerings, enhancing customer retention and satisfaction. The move aligns with Lottery.com's strategy to deliver localized, branded sports content directly to consumers' mobile devices, establishing Sports.com as a premier destination for sports enthusiasts.