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Zeta Global Holdings Corp. (NYSE: ZETA) is a data-driven technology company that excels in acquiring and retaining customers through precision marketing. Founded in 2007 by David A. Steinberg and John Sculley, the former CEO of Apple Computer and Pepsi-Cola, Zeta Global is a pioneer in data-driven marketing technology.
Leveraging advanced data science, analytics, strategy, and award-winning creative capabilities, the company creates optimized customer experiences. Their SaaS-based platform, the Zeta Marketing Platform (ZMP), provides enterprises with consumer intelligence and marketing automation software. This omnichannel marketing platform, powered by identity data, is capable of analyzing billions of structured and unstructured data points. By utilizing sophisticated machine learning algorithms and an extensive opted-in data set, ZMP predicts consumer intent and executes omnichannel marketing strategies.
Zeta Global serves over 500 Fortune 1000 and middle market brands across various industries, including financial services, insurance, telecommunications, automotive, travel, hospitality, and retail. The company operates on four continents and employs over 1,300 individuals. Headquartered in New York City, Zeta Global also has centers of excellence in Silicon Valley, Boston, London, and Hyderabad, India, alongside 25 additional offices globally.
In recent news, Zeta Global has partnered with Group Black, a Black-owned media company, to launch the Group Black Audience and Insight Platform. This collaboration aims to connect brands with diverse audiences, particularly Black and Hispanic sectors, by leveraging Zeta’s advanced marketing platform to activate personalized omnichannel experiences. This partnership is a significant step towards enhancing brand growth and ensuring more authentic engagement with underrepresented groups.
Zeta Global (NYSE:ZETA), a cloud-based marketing technology firm, will release its Q1 2022 financial results on May 10, 2022, after market close. Co-Founder and CEO David A. Steinberg, along with CFO Chris Greiner, will discuss the results in a conference call at 5:00 p.m. ET. The call will be accessible via a live webcast on Zeta's Investor Relations website. Founded in 2007, Zeta empowers businesses with its data-driven marketing platform, analyzing vast amounts of data to predict consumer intent and enhance customer engagement.
Zeta Global (NYSE: ZETA) has announced an agreement to acquire ArcaMax, a leader in interest-based newsletters. This acquisition enhances Zeta's first-party data ecosystem by integrating ArcaMax's extensive permissioned data set, increasing the number of permissioned US identities from 225 million to 235 million. The acquisition supports Zeta's goal of reaching over $1B in revenue by 2025, with expectations of positive financial contributions. Although the impact on Q1 2022 results will be minimal, guidance for full-year 2022 will be adjusted accordingly.
Zeta (NYSE: ZETA), a cloud-based marketing technology company, announced its Co-Founder, Chairman, and CEO David A. Steinberg and CFO Chris Greiner will present at two upcoming investor events. The first is the Morgan Stanley Technology, Media & Telecom Conference on March 8 at 6:00 pm ET, followed by the Roth 34th Annual Conference on March 15 at 3:00 pm ET. Live webcasts of the presentations will be available on Zeta’s Investor Relations website, where one-on-one and small group meetings can also be arranged.
Zeta Global reported 4Q 2021 revenue of $135M, marking an 18% year-over-year increase (32% excluding Presidential cycle). For the full year, revenue reached $458M, up 25% YoY (30% excluding Presidential cycle). Cost of revenue decreased to 36.3% in 4Q and 38.1% for the year. The company improved its Net Revenue Retention (NRR) to 113%. Cash flow from operations was $20.9M in 4Q and $44.3M for the year. Zeta aims for over $1B revenue with at least 20% Adjusted EBITDA margin by 2025.
Zeta Global (NYSE:ZETA) has been recognized in Forrester’s Q1 2022 report as one of five leading customer data platforms (CDPs) out of 34 analyzed, showcasing its significant market presence and advanced functionality within the automation sector. Zeta ranks among CDPs with over
Zeta Global (NYSE:ZETA) will release its fourth quarter 2021 financial results on February 23, 2022, after market close. A conference call, featuring CEO David A. Steinberg and CFO Chris Greiner, will take place at 5:00 p.m. Eastern Time. Investors can access a live webcast and replay on Zeta's Investor Relations website. Zeta Global is recognized for its data-driven marketing technology platform, which employs AI to enhance customer acquisition, growth, and retention strategies for enterprises.
Zeta Global (NYSE: ZETA) has appointed Jed Hartman as the Chief Revenue Officer of Activations and promoted Kelly Kennedy to Chief Revenue Officer of CRM. Hartman, a digital industry expert, will guide enterprise sales strategy for customer acquisition, while Kennedy will continue her successful focus on customer retention and lifetime value. Both leadership changes aim to bolster the company's sales efforts and drive growth, particularly in the context of increasing demand for identity-based data solutions.
On December 6, 2021, Akismet, developed by Automattic, announced a multi-year partnership with Disqus to enhance spam detection across their platforms. This collaboration aims to leverage Akismet's capabilities, which protect Disqus' network that includes major sites such as ABC News and Rotten Tomatoes. Akismet has detected around 5 billion spam actions for Disqus since their initial partnership in 2014, boasting a 99% accuracy rate without compromising user experience. The partnership seeks to innovate further in spam management.
On December 6, 2021, Akismet and Disqus announced a multi-year partnership aimed at enhancing spam detection for over 2 billion unique monthly users across Disqus' network. Since 2014, Akismet has effectively filtered spam for Disqus, identifying approximately 5 billion spam actions with 99% accuracy. This partnership will allow both firms to innovate spam-fighting techniques while ensuring a seamless user experience without relying on traditional captcha methods. Akismet operates on over 10 million sites, making it a leading anti-spam solution in the market.
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