Welcome to our dedicated page for Zeta Global Holdings news (Ticker: ZETA), a resource for investors and traders seeking the latest updates and insights on Zeta Global Holdings stock.
Overview
Zeta Global Holdings Corp is a pioneering data-driven technology company that redefines how enterprises engage with consumers. At its core, Zeta Global leverages extensive data analytics, advanced machine learning, and precision marketing to create an omnichannel communication environment that continuously connects brands with their customers. Employing sophisticated identity data and consumer intelligence, the company powers its state-of-the-art Zeta Marketing Platform (ZMP) to enhance customer acquisition, retention, and overall engagement.
Core Business and Technology
The company operates a comprehensive, cloud-based platform that amalgamates data science, strategy, and technology to drive actionable insights. By processing billions of structured and unstructured data points, Zeta Global is able to predict consumer intent and tailor marketing strategies with high precision. Its platform is built on a robust SaaS foundation, enabling seamless integration of big data analytics with real-time marketing automation and customer lifecycle management. This technological prowess underpins its ability to deliver optimized, evidence-based customer experiences across multiple touchpoints.
Omnichannel Strategy
Central to Zeta Global's value proposition is its innovative omnichannel approach. The company ensures that brands are equipped to interact with consumers at every stage of their journey, whether it is through digital platforms, email, mobile applications, or social media. The continuous, data-driven dialogue facilitated by the platform is essential for crafting personalized customer experiences. Enterprise clients benefit from the capacity to execute targeted campaigns that are both adaptive and informed by a deep well of consumer data.
Market Position and Industry Reach
With a strong emphasis on data science and advanced analytics, Zeta Global occupies a unique position in the marketing technology ecosystem. Serving a diverse range of industries such as financial services, insurance, telecommunications, automotive, travel, hospitality, and retail, the company has established itself as a trusted provider of marketing automation solutions. Its global operations enable it to combine insights from disparate markets, offering a well-rounded perspective that enhances its service delivery and client engagement strategy.
Operational Excellence and Data-Driven Insights
The operational model at Zeta Global is characterized by the integration of cutting-edge machine learning algorithms with an extensive, opted-in data set. This dual strategy not only supports predictive analytics but also enriches the customer lifecycle management process, ensuring that every interaction is informed by sophisticated, actionable insights. The result is a platform that continuously adapts to market dynamics and consumer behaviors, thereby fostering long-term engagement and improved campaign outcomes.
Expertise in Precision Marketing
Demonstrating deep industry expertise, Zeta Global combines technological innovation with creative strategy, making it a formidable presence in the data-driven marketing landscape. The company's ability to synthesize complex data points into clear, strategic insights has solidified its reputation as an authoritative resource in precision marketing. This focus on leveraging technology to drive measurable marketing success not only distinguishes it within a competitive industry but also reinforces its commitment to delivering value-driven, customer-centric solutions.
Global Reach and Client-Centric Approach
Zeta Global extends its reach across multiple continents, positioning itself as a global player in marketing technology. The company engages with a wide spectrum of enterprise customers, from Fortune 1000 companies to mid-market brands, and caters to a variety of sectors with diverse consumer bases. Its client-centric approach, built on continuous data integration and advanced analytics, ensures that businesses can effectively navigate the complexities of modern consumer behavior.
Conclusion
In summary, Zeta Global Holdings Corp stands out as a credible and innovative entity within the realm of digital marketing and consumer intelligence. Its robust, omnichannel cloud platform not only optimizes customer experiences through actionable data insights but also supports enterprises in achieving a nuanced understanding of market trends. This comprehensive, data-driven approach encapsulates the essence of precision marketing, making Zeta Global a cornerstone in the evolution of marketing technology.
Zeta Global (NYSE:ZETA) has announced the release date for its first quarter 2023 financial results, set for May 4, 2023, after market close. Co-Founder and CEO David A. Steinberg, alongside CFO Chris Greiner, will host a conference call at 5:00 p.m. Eastern Time the same day. Investors can access a live webcast and replay on Zeta’s Investor Relations website.
Zeta Global is recognized as an AI-Powered Marketing Cloud, utilizing advanced AI and extensive consumer signals to optimize customer acquisition and retention strategies. The company aims to simplify sophisticated marketing through its Zeta Marketing Platform, unifying identity and omnichannel activation, supported by a substantial proprietary database.
Zeta Global (NYSE: ZETA) has introduced significant innovations in its Zeta Marketing Platform aimed at enhancing marketing efficiency and improving ROI for enterprise clients. Key features include AI-enabled True Omnichannel Forecasting for better campaign predictions, Enhanced Propensity Scoring for real-time audience targeting, and No-code Data Warehouse Mapping for easier data integration. These tools are designed to help marketers navigate challenging market conditions by boosting accuracy in campaigns while minimizing costs.
CEO David A. Steinberg emphasized the importance of predictable marketing returns in uncertain times, highlighting the value of their latest innovations.
Zeta Global (NYSE: ZETA), an AI-Powered Marketing Cloud, has announced its participation in several upcoming investor events. These include the Morgan Stanley Technology, Media & Telecom Conference on March 6, the KBCM 18th Annual Emerging Technology Summit on March 8, and the 35th Annual Roth Conference on March 13. The company will provide live webcasts and replays of its presentations on its Investor Relations website. Zeta Global aims to simplify sophisticated marketing through its platform, enhancing customer engagement across channels.
Zeta Global (NYSE: ZETA) reported robust financial results for the fourth quarter and full year ended December 31, 2022. Revenue reached $175 million in 4Q’22, up 30% Y/Y, and $591 million for the year, a 29% increase. The company expanded its customer base by 14% Y/Y, achieving a 112% Net Revenue Retention in 2022. Notably, quarterly cash flow from operations was $23 million. However, a GAAP net loss of $52 million was reported for 4Q’22, mainly due to $68 million in stock-based compensation. For 2023, Zeta anticipates revenue growth of 16% to 18%.
Zeta Global (NYSE: ZETA) has announced the beta launch of ChatBotZeta, a product that uses generative AI to analyze consumer signals from its Data Cloud. This innovative tool aims to improve marketing efficiency by producing personalized consumer experiences. By leveraging an individual's email, ChatBotZeta can uncover various attributes and preferences, enhancing the Zeta Marketing Platform (ZMP) and empowering marketers to drive better results. The integration of generative language models is expected to boost marketer productivity and provide more meaningful consumer interactions.
Zeta Global (NYSE: ZETA) has announced the release of its fourth quarter 2022 financial results, scheduled for after the market close on February 23, 2023. The call will feature CEO David A. Steinberg and CFO Chris Greiner, with a live webcast and replay available on the company’s Investor Relations website. Zeta Global is recognized as a leader in the Data-Powered Marketing Cloud sector, utilizing advanced AI and vast consumer data to enhance marketing efficiency for its clients.
NEW YORK--(BUSINESS WIRE)--Zeta Global (NYSE: ZETA) has achieved carbon neutrality in FY 2022, marking a significant milestone in its sustainability efforts. This initiative follows Zeta's commitment to adhere to greenhouse gas (GHG) standards. The company plans to work with third-party partners in the green digital media ecosystem to further reduce emissions and optimize its supply chain towards achieving net zero. CEO David A. Steinberg emphasized that this accomplishment positions Zeta as a leader in sustainability, enhancing its appeal to customers focused on environmental responsibility.
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