STOCK TITAN

Zedge Marketplace Data Reveals Strong Consumer Preference for AI-Generated Content

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Neutral)
Tags
AI

Zedge, Inc. (NYSE AMERICAN:ZDGE) has released new data showing a strong consumer preference for AI-generated content in its marketplace. Contrary to recent findings, Zedge's users are increasingly drawn to AI-created art over human-made images. Since August 2022, the Zedge Marketplace has seen a 673% increase in image uploads, highlighting growing interest in AI-generated content.

Experiments conducted by Zedge revealed that AI-generated collections consistently outperformed human-made counterparts in clicks and downloads. In the initial experiment, AI-generated art saw 73% more clicks and 338% more downloads compared to human-made collections. These results challenge the notion that consumers are skeptical of AI-generated content and suggest a promising future for AI in mobile phone personalization.

Zedge, Inc. (NYSE AMERICAN:ZDGE) ha rilasciato nuovi dati che mostrano una forte preferenza dei consumatori per i contenuti generati dall'IA nel suo mercato. Contrariamente ai recenti risultati, gli utenti di Zedge sono sempre più attratti dall'arte creata dall'IA rispetto alle immagini realizzate da umani. Dall'agosto 2022, il Marketplace di Zedge ha registrato un incremento del 673% nei caricamenti di immagini, evidenziando un crescente interesse per i contenuti generati dall'IA.

Esperimenti condotti da Zedge hanno rivelato che le collezioni generate dall'IA superano costantemente in prestazioni quelle realizzate da esseri umani in termini di clic e download. Nel primo esperimento, l'arte generata dall'IA ha ottenuto il 73% in più di clic e il 338% in più di download rispetto alle collezioni umane. Questi risultati mettono in discussione l'idea che i consumatori siano scettici riguardo ai contenuti generati dall'IA e suggeriscono un futuro promettente per l'IA nella personalizzazione dei telefoni cellulari.

Zedge, Inc. (NYSE AMERICAN:ZDGE) ha lanzado nuevos datos que muestran una fuerte preferencia de los consumidores por los contenidos generados por IA en su mercado. Contrario a los hallazgos recientes, los usuarios de Zedge están cada vez más atraídos por el arte creado por IA en lugar de imágenes hechas por humanos. Desde agosto de 2022, el Mercado de Zedge ha visto un incremento del 673% en las cargas de imágenes, destacando el creciente interés en los contenidos generados por IA.

Experimentos realizados por Zedge revelaron que las colecciones generadas por IA consistentemente superan a las creadas por humanos en clics y descargas. En el experimento inicial, el arte generado por IA tuvo un 73% más de clics y un 338% más de descargas en comparación con las colecciones humanas. Estos resultados desafían la noción de que los consumidores son escépticos respecto al contenido generado por IA y sugieren un futuro prometedor para la IA en la personalización de teléfonos móviles.

Zedge, Inc. (NYSE AMERICAN:ZDGE)가 자사 시장에서 AI 생성 콘텐츠에 대한 소비자 선호도가 강하다는 새로운 데이터를 발표했습니다. 최근 조사와 달리, Zedge의 사용자들은 인간이 만든 이미지보다 AI 생성 예술에 점점 더 끌리고 있습니다. 2022년 8월 이후, Zedge 마켓플레이스는 이미지 업로드가 673% 증가하여 AI 생성 콘텐츠에 대한 관심이 높아지고 있음을 강조합니다.

Zedge가 실시한 실험에서 AI 생성 컬렉션은 클릭 수와 다운로드 수에서 인간이 만든 컬렉션을 지속적으로 초월했습니다. 초기 실험에서는 AI 생성 예술이 인간이 만든 컬렉션에 비해 73% 더 많은 클릭과 338% 더 많은 다운로드를 기록했습니다. 이러한 결과는 소비자들이 AI 생성 콘텐츠에 회의적이라는 생각에 도전하며, 모바일 전화 개인화에서 AI의 유망한 미래를 제시합니다.

Zedge, Inc. (NYSE AMERICAN:ZDGE) a publié de nouvelles données montrant une forte préférence des consommateurs pour les contenus générés par l'IA sur son marché. Contrairement aux résultats récents, les utilisateurs de Zedge sont de plus en plus attirés par l'art créé par l'IA plutôt que par les images réalisées par des humains. Depuis août 2022, le Marketplace de Zedge a connu une augmentation de 673% des téléchargements d'images, soulignant l'intérêt croissant pour les contenus générés par l'IA.

Des expériences réalisées par Zedge ont révélé que les collections générées par l'IA dépasse systématiquement les créations humaines en matière de clics et de téléchargements. Lors de l'expérience initiale, l'art généré par l'IA a obtenu 73% de clics en plus et 338% de téléchargements en plus par rapport aux collections humaines. Ces résultats remettent en question l'idée selon laquelle les consommateurs seraient sceptiques à l'égard des contenus générés par l'IA et suggèrent un avenir prometteur pour l'IA dans la personnalisation des téléphones mobiles.

Zedge, Inc. (NYSE AMERICAN:ZDGE) hat neue Daten veröffentlicht, die eine starke Verbraucherpräferenz für KI-generierte Inhalte auf ihrem Marktplatz zeigen. Im Gegensatz zu aktuellen Ergebnissen werden die Nutzer von Zedge zunehmend von KI-kreierter Kunst im Vergleich zu menschlichen Bildern angezogen. Seit August 2022 hat der Zedge-Marktplatz einen Rückgang der Bild-Uploads um 673% verzeichnet, was ein wachsendes Interesse an KI-generierten Inhalten unterstreicht.

Experimente, die von Zedge durchgeführt wurden, haben ergeben, dass KI-generierte Kollektionen konstant menschliche Gegenstücke in Klicks und Downloads übertreffen. Im ersten Experiment verzeichnete die KI-generierte Kunst 73% mehr Klicks und 338% mehr Downloads im Vergleich zu menschlichen Kollektionen. Diese Ergebnisse stellen die Vorstellung in Frage, dass Verbraucher skeptisch gegenüber KI-generierten Inhalten sind, und deuten auf eine vielversprechende Zukunft für KI in der Personalisierung von Mobiltelefonen hin.

Positive
  • 673% increase in image uploads since August 2022, indicating strong growth in AI-generated content
  • AI-generated collections outperformed human-made counterparts in clicks and downloads
  • Initial experiment showed AI-generated art received 73% more clicks and 338% more downloads compared to human-made collections
  • Data suggests growing consumer appetite for AI-generated wallpapers, potentially leading to increased revenue
Negative
  • None.

Insights

The data from Zedge's marketplace reveals a significant shift in consumer preferences towards AI-generated content, challenging previous assumptions. With a 673% increase in image uploads since August 2022, there's clear evidence of growing interest in AI-created digital art. The experiments conducted show AI-generated collections consistently outperforming human-made ones, with up to 338% more downloads in some cases.

This trend could have far-reaching implications for the digital content industry. It suggests that consumers are not only accepting AI-generated content but may actually prefer it in certain contexts. For investors, this could indicate potential growth opportunities in companies leveraging AI for content creation, especially in the mobile personalization sector. However, it's important to consider that these findings are specific to Zedge's platform and may not universally apply across all digital content markets.

The preference for AI-generated content on Zedge's platform highlights the rapid advancement and acceptance of generative AI technology. This trend could accelerate the development and adoption of AI tools in creative industries. Notably, the highest-earning artists on Zedge Premium are using AI generators as a starting point, suggesting a hybrid approach that combines AI efficiency with human creativity.

For the tech sector, this indicates a growing market for AI-powered creative tools and platforms. Investors should watch for companies developing sophisticated AI models for image generation, as well as those creating user-friendly interfaces for AI-assisted content creation. The data also suggests that concerns about AI replacing human creativity might be overstated, as the most successful approach appears to be a collaboration between human artists and AI tools.

Zedge's findings could have positive financial implications for the company and similar platforms. The increased engagement with AI-generated content, even when behind ad gates or paywalls, suggests potential for higher revenue generation from both advertising and premium content models. For Zedge (NYSE AMERICAN:ZDGE), this could translate to improved financial performance if the trend continues.

Investors should monitor Zedge's upcoming financial reports for signs of revenue growth and improved user engagement metrics. Additionally, this trend might benefit companies providing AI tools for content creation or those with significant AI capabilities in their product offerings. However, it's important to note that while the data is promising, it's from a single source and may not reflect the entire market. Investors should look for corroborating evidence from other companies in the digital content space before making investment decisions based on this information.

NEW YORK, NY / ACCESSWIRE / September 12, 2024 / Zedge, Inc. (NYSE AMERICAN:ZDGE), a leader in building digital marketplaces and friendly competitive games around content that people use to express themselves, today unveiled compelling new data showing a significant consumer preference for AI-generated content in the Zedge Marketplace. Contrary to recent findings from the University of Washington, Zedge's data reveal that its users are increasingly drawn to AI-created art over human-made images.

Since August 2022, when generative artificial intelligence (Gen AI) models that produce unique photorealistic images from text and image prompts first became widely available, the Zedge Marketplace has experienced a remarkable 673% increase in image uploads, underscoring a growing interest in AI-generated content. This trend highlights a clear shift towards digital art created by artificial intelligence.

Tim Quirk, Zedge's Senior Vice President of Product, remarked, "We were testing the potential for a wallpaper app devoid of any AI-generated items, and I confess, I assumed the human-made collections would beat the robots. It's not like anybody ever roots for the steam-powered drill to beat John Henry. But the data tell us that many Zedge users not only don't mind AI images, they seem to prefer them. Additionally, Zedge Premium's highest-earning artists tend to use AI generators as a starting point for images, and they refine further by hand, so it's not always an either/or choice."

In-depth experiments were conducted to measure user engagement with AI-generated versus human-created wallpapers. Collections labeled as "AI Art" or "Non-Human Art" were featured alongside those marked "Human Art" on Zedge's Android and iOS apps. The results were striking: AI-generated collections consistently outperformed their human-made counterparts in clicks and downloads, even when behind ad gates or paywalls.

In the initial experiment, AI-generated art saw 73% more clicks and 338% more downloads compared to human-made collections. Subsequent tests with labels such as "Man-Made Art" versus "AI Art" showed AI collections receiving 36% more clicks and 176% more downloads. These results were consistent over several months, ruling out the novelty effect of AI.

These data challenge a recent potential notion that consumers are skeptical of AI-generated content. Zedge's findings suggest a strong and growing appetite for AI-generated wallpapers, indicating a nuanced consumer perspective on artificial intelligence. While discussions about AI's impact on various industries continue, Zedge's data point to a promising future for AI-generated content in mobile phone personalization.

For further details, Tim Quirk's Zedge blog post elaborates on these findings and their implications here.

About Zedge
Zedge builds digital marketplaces and friendly competitive games around content people use to express themselves. Our leading products include Zedge Ringtones and Wallpapers, a freemium digital content marketplace offering mobile phone wallpapers, video wallpapers, ringtones, notification sounds, and pAInt, a generative AI image creation platform; GuruShots, a skill-based photo challenge game; and Emojipedia, the #1 trusted source for ‘all things emoji'. Our vision is to enable and connect creators who enjoy friendly competitions with a community of prospective consumers in order to drive commerce. We serve 10's of millions of active users across our offerings every month. For more information, visit investor.zedge.net

Forward-Looking Statements
All statements above that are not purely about historical facts, including, but not limited to, those in which we use the words "believe," "anticipate," "expect," "plan," "intend," "estimate," "target" and similar expressions, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. While these forward-looking statements represent our current judgment of what may happen in the future, actual results may differ materially from the results expressed or implied by these statements due to numerous important factors. Our filings with the SEC provide detailed information on such statements and risks and should be consulted along with this release. To the extent permitted under applicable law, we assume no obligation to update any forward-looking statements.

CONTACT:
Brian Siegel, IRC, MBA
Senior Managing Director
Hayden IR
(346) 396-8696
ir@zedge.net

SOURCE: Zedge, Inc.



View the original press release on accesswire.com

FAQ

What was the percentage increase in image uploads for Zedge Marketplace since August 2022?

Zedge Marketplace experienced a 673% increase in image uploads since August 2022, when generative AI models for creating unique photorealistic images became widely available.

How did AI-generated art perform compared to human-made collections in Zedge's initial experiment?

In Zedge's initial experiment, AI-generated art saw 73% more clicks and 338% more downloads compared to human-made collections.

What does Zedge's data reveal about consumer preferences for AI-generated content?

Zedge's data reveals a strong consumer preference for AI-generated content, with AI-created art consistently outperforming human-made images in terms of clicks and downloads in the Zedge Marketplace.

How does Zedge's findings compare to recent research on consumer attitudes towards AI-generated content?

Zedge's findings challenge recent notions that consumers are skeptical of AI-generated content, suggesting instead a growing appetite for AI-generated wallpapers and mobile phone personalization.

Zedge, Inc.

NYSE:ZDGE

ZDGE Rankings

ZDGE Latest News

ZDGE Stock Data

30.68M
11.46M
15.82%
16.06%
0.19%
Internet Content & Information
Services-prepackaged Software
Link
United States of America
NEW YORK