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Zillow Group hires Zuhairah Washington

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Zillow Group (Nasdaq: Z and ZG) has appointed Zuhairah Washington as senior vice president of Market Operations and Flex general manager. Washington brings 20 years of executive experience from companies like Uber and Expedia Group. At Uber, she managed the company's fifth-largest U.S. market, while at Expedia Group, she led a global team of over 1,000 employees and managed $4 billion in strategic partner revenue.

In her new role at Zillow, Washington will lead operations and scaling initiatives to support Flex agents and teams as the company expands its Enhanced Markets in 2025. The Enhanced Markets initiative integrates multiple aspects of home-buying, including financing, touring, and agent-finding, into a seamless digital experience. Currently operating in 43 Enhanced Markets, Zillow aims to expand this integrated housing super app experience to more markets nationwide.

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Positive

  • Proven executive with track record of revenue growth at Uber and Expedia
  • Experience managing $4B in strategic partner revenue at Expedia
  • Expertise in scaling operations and building high-performing teams
  • Strategic expansion planned for Enhanced Markets in 2025

Negative

  • None.

Washington to lead the Enhanced Markets and Flex teams, bringing the integrated housing super app experience online for more movers nationwide

SEATTLE, Jan. 13, 2025 /PRNewswire/ -- Zillow Group, Inc. (Nasdaq: Z and ZG), which is transforming the way people buy, sell, rent and finance homes, announced the appointment of Zuhairah Washington as senior vice president of Market Operations and Flex general manager. This strategic hire underscores Zillow's continued investment in its agent business and its commitment to bringing the integrated housing super app experience online for more movers nationwide. 

Washington is an award-winning business executive with a 20-year track record of driving transformational outcomes across startups and Fortune 500 giants, including Uber and Expedia Group. At Uber, she owned the P&L for the company's fifth-largest U.S. market (Washington, D.C., Maryland and Virginia), achieving a dramatic revenue increase and run rate in less than three years. As general manager, she spearheaded initiatives to acquire and retain riders and drivers, maximize lifetime value, and launch new products and markets, solidifying Uber's position as the regional market leader while shaping ridesharing regulations. At Expedia Group, Washington led a globally dispersed team of more than 1,000 employees and was accountable for managing $4 billion in strategic partner revenue. Under her leadership, the team exceeded sales targets and achieved double-digit year-over-year revenue growth. She successfully expanded the company's share of wallet by cultivating strategic, high-trust partnerships with leading travel partners, including Marriott.

Washington's expertise lies in scaling operations, building high-performing teams and driving revenue growth in dynamic consumer marketplaces, where she consistently transforms challenges into opportunities to deliver meaningful impact and sustainable growth.

In her new role, Washington will lead operations and scaling initiatives to support Zillow's exceptional Flex agents and teams as the company continues to focus on growing breadth and depth in its Enhanced Markets in 2025. Strengthening agents' ability to grow their brands and businesses online with Zillow, while providing software and services that enable them to offer exceptional customer service, has always been central to the company's strategy. 

"Homeownership is at the heart of the American dream, and for many, that journey begins on Zillow. I'm thrilled to join this dynamic company dedicated to transforming this pivotal milestone into a seamless and integrated experience," said Washington. "Together with our Flex partners and Enhanced Markets teams, we will continue to leverage digital innovation to expand our reach and help even more movers across the country get home with confidence and ease."

In Enhanced Markets, Zillow integrates multiple aspects of the home-buying journey, including financing, touring, and finding an agent, into a seamless, digitally enabled experience for movers. Under Washington's leadership, Zillow will expand the digitized and integrated housing super app experience to more markets and ramp up to serve more customers in the existing 43 Enhanced Markets. 

"We are excited Zuhairah has joined Zillow to lead our efforts to scale our Flex and Enhanced Market strategy," said Zillow Chief Operating Officer Jun Choo. "Home shoppers and movers demand and deserve a more seamless transaction experience, and we're delivering that in partnership with great agents who are growing their businesses by focusing on solving consumer problems with us."

About Zillow Group
Zillow Group, Inc. (Nasdaq: Z and ZG) is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in the United States, Zillow and its affiliates help people find and get the home they want by connecting them with digital solutions, dedicated partners and agents, and easier buying, selling, financing and renting experiences. 

Zillow Group's affiliates, subsidiaries and brands include Zillow®, Zillow Premier Agent®, Zillow Home Loans℠, Zillow Rentals®, Trulia®, Out East®, StreetEasy®, HotPads®, ShowingTime+℠, Spruce® and Follow Up Boss®. 

All marks herein are owned by MFTB Holdco, Inc., a Zillow affiliate. Zillow Home Loans, LLC is an Equal Housing Lender, NMLS #10287 (www.nmlsconsumeraccess.org). © 2025 MFTB Holdco, Inc., a Zillow affiliate.

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SOURCE Zillow Group, Inc.

FAQ

What is Zillow's Enhanced Markets initiative and how many markets does it currently serve?

Zillow's Enhanced Markets initiative integrates multiple aspects of home-buying, including financing, touring, and agent-finding, into a seamless digital experience. It currently operates in 43 markets.

What is Zuhairah Washington's track record at Uber and Expedia before joining Zillow (Z)?

At Uber, Washington managed the company's fifth-largest U.S. market, achieving significant revenue growth. At Expedia, she led a team of over 1,000 employees, managed $4B in strategic partner revenue, and achieved double-digit year-over-year growth.

How will Zuhairah Washington's appointment impact Zillow's (Z) market expansion plans?

Washington will lead operations and scaling initiatives to support Flex agents and teams as Zillow expands its Enhanced Markets in 2025, aiming to bring the integrated housing super app experience to more markets nationwide.

What are the key components of Zillow's (Z) Enhanced Markets strategy?

The Enhanced Markets strategy integrates financing, touring, and agent-finding into a seamless, digitally enabled experience for movers, focusing on providing a comprehensive home-buying journey.
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