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Windmill, The Leading Brand in Modern Air Care, Launches Sleek, High-Performance Air Purifier

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Windmill, a leading brand in modern air care, has launched its latest innovation: The Windmill Air Purifier. This sleek, high-performance air purifier combines cutting-edge technology with contemporary design, aiming to elevate the rapidly-growing air purifier category. Alongside this product launch, Windmill has secured $5 million in Series A financing from investors including YETI Capital, Pentland Ventures, and others.

The Windmill Air Purifier features advanced capabilities such as a laser-based air quality sensor, automatic Eco Mode, dual Sleep Modes, and an intuitive app for remote control. Available in White, Navy, and Bamboo, the purifier is Energy Star rated and priced starting at $299. This launch aligns with Windmill's mission to revolutionize home air care, following the success of their window AC units which have sold over 100,000 units nationwide.

Windmill, un marchio leader nella cura dell'aria moderna, ha lanciato la sua ultima innovazione: il Purificatore d'aria Windmill. Questo elegante purificatore d'aria ad alte prestazioni unisce tecnologia all'avanguardia con un design contemporaneo, con l'obiettivo di elevare la categoria dei purificatori d'aria in rapida espansione. In concomitanza con il lancio di questo prodotto, Windmill ha assicurato 5 milioni di dollari in finanziamenti di Serie A da investitori tra cui YETI Capital, Pentland Ventures e altri.

Il Purificatore d'aria Windmill presenta capacità avanzate come un sensore di qualità dell'aria basato su laser, modalità Eco automatica, due modalità notturne e un'app intuitiva per il controllo remoto. Disponibile nei colori Bianco, Blu Navy e Bamboo, il purificatore è certificato Energy Star e ha un prezzo a partire da 299 dollari. Questo lancio è in linea con la missione di Windmill di rivoluzionare la cura dell'aria domestica, dopo il successo dei loro unità di condizionamento d'aria da finestra, che hanno venduto oltre 100.000 unità in tutto il paese.

Windmill, una marca líder en el cuidado moderno del aire, ha lanzado su última innovación: el Purificador de Aire Windmill. Este elegante y de alto rendimiento purificador de aire combina tecnología de vanguardia con un diseño contemporáneo, con el objetivo de elevar la categoría de purificadores de aire en rápido crecimiento. Junto con el lanzamiento de este producto, Windmill ha asegurado 5 millones de dólares en financiación de Serie A de inversores como YETI Capital, Pentland Ventures y otros.

El Purificador de Aire Windmill cuenta con capacidades avanzadas como un sensor de calidad del aire basado en láser, modo Eco automático, dos Modos de Sueño y una aplicación intuitiva para control remoto. Disponible en Blanco, Marino y Bambú, el purificador tiene una calificación Energy Star y un precio inicial de 299 dólares. Este lanzamiento se alinea con la misión de Windmill de revolucionar el cuidado del aire en el hogar, tras el éxito de sus unidades de aire acondicionado de ventana que han vendido más de 100,000 unidades a nivel nacional.

윈드밀(Windmill)은 현대 공기 관리 분야에서 선두주자인 브랜드로, 최신 혁신 제품인 윈드밀 공기 청정기를 출시했습니다. 이 세련되고 고성능인 공기 청정기는 최첨단 기술과 현대적인 디자인을 결합하여 급성장하는 공기 청정기 시장을 한 단계 끌어올리는 것을 목표로 하고 있습니다. 이 제품 출시와 함께 윈드밀은 5백만 달러 규모의 A 시리즈 투자 유치YETI Capital, 펜틀랜드 벤처스 등 여러 투자자들로부터 확보했습니다.

윈드밀 공기 청정기는 레이저 기반 공기 질 센서, 자동 에코 모드, 두 가지 수면 모드 및 원격 제어를 위한 직관적인 앱과 같은 첨단 기능을 갖추고 있습니다. 화이트, 네이비, 대나무 색상으로 제공되며, Energy Star 인증을 받았고 가격은 299달러부터 시작합니다. 이번 출시로 윈드밀은 10만 대 이상 판매된 그들의 창문형 에어컨 이후, 가정용 공기 관리 혁신을 지속할 계획입니다.

Windmill, une marque de premier plan dans le domaine moderne de l'air, a lancé sa dernière innovation : le Purificateur d'air Windmill. Ce purificateur d'air élégant et haute performance associe une technologie de pointe à un design contemporain, visant à élever la catégorie en pleine expansion des purificateurs d'air. En parallèle de ce lancement de produit, Windmill a obtenu 5 millions de dollars de financement lors de la Série A de la part d'investisseurs tels que YETI Capital, Pentland Ventures et d'autres.

Le Purificateur d'air Windmill dispose de capacités avancées telles qu'un capteur de qualité de l'air à laser, un mode Eco automatique, deux modes Sommeil, et une application intuitive pour le contrôle à distance. Disponible en blanc, bleu marine et bambou, le purificateur est certifié Energy Star et est proposé à partir de 299 dollars. Ce lancement s'inscrit dans la mission de Windmill de révolutionner l'air intérieur, après le succès de leurs unités de climatisation pour fenêtres, qui ont vendu plus de 100 000 unités à travers le pays.

Windmill, eine führende Marke im modernen Luftpflegebereich, hat ihre neueste Innovation vorgestellt: den Windmill Luftreiniger. Dieser stilvolle, leistungsstarke Luftreiniger kombiniert modernste Technologie mit zeitgemäßem Design, mit dem Ziel, die schnell wachsende Kategorie der Luftreiniger zu revolutionieren. Parallel zu diesem Produktlaunch hat Windmill 5 Millionen Dollar in Serie-A-Finanzierungen von Investoren wie YETI Capital, Pentland Ventures und anderen gesichert.

Der Windmill Luftreiniger verfügt über fortschrittliche Funktionen wie einen laserbasierten Luftqualitätsensor, einen automatischen Eco-Modus, zwei Schlafmodi und eine intuitive App zur Fernsteuerung. Erhältlich in Weiß, Marineblau und Bambus ist der Reiniger Energy Star zertifiziert und startet bei einem Preis von 299 Dollar. Diese Markteinführung steht im Einklang mit Windmills Mission, die Luftpflege zu revolutionieren, nach dem Erfolg ihrer Fenster-Klimaanlagen, von denen über 100.000 Einheiten landesweit verkauft wurden.

Positive
  • Secured $5 million in Series A financing to support growth and product development
  • Launched a new high-performance air purifier, expanding product portfolio
  • Sold over 100,000 AC units nationwide, indicating strong market traction
  • Secured product placements in major retailers like Home Depot, Best Buy, and Lowe's
  • Entering the rapidly growing global air purifier market, projected to reach $25+ billion by 2030
Negative
  • None.

Insights

The launch of Windmill's new air purifier and their $5 million Series A funding round are positive developments, but likely have minimal direct impact on YETI's stock. Here's why:

  • YETI Capital's investment in Windmill is relatively small compared to YETI's $3.5 billion market cap.
  • The air purifier market, while growing, is not YETI's core business of premium coolers and drinkware.
  • This investment diversifies YETI's portfolio slightly but doesn't significantly alter its financial outlook.

For YETI investors, this news indicates the company is exploring growth opportunities beyond its main product lines. The air care market's projected growth to $25+ billion by 2030 suggests potential long-term value, but it's too early to determine the impact on YETI's financials. Overall, this development is interesting but not likely to move YETI's stock price significantly in the short term.

Windmill Also Raises $5 Million in Series A Financing To Further Accelerate Growth

NEW YORK, Oct. 8, 2024 /PRNewswire/ -- Windmill, the high-performance air care brand best known for modernizing the window air conditioner, today announces the launch of its latest innovation: The Windmill Air Purifier. Designed to elevate the rapidly-growing air purifier category, this first-of-its-kind product combines cutting-edge technology with contemporary, minimalist design, setting a new standard for indoor air care.

In parallel, Windmill announces the closing of a $5M Series A funding round, backed by YETI CapitaI1, Pentland Ventures, Dot Capital, SuperAngel.Fund, and various other investors. The capital will support brand-building and marketing efforts, sales & distribution initiatives, as well as the continued build-out of its smart product suite, starting with The Windmill Air Purifier.

"The air purifier category has long been overdue for an upgrade with many products on the market unsightly, noisy, and ineffective," shares Windmill Co-Founder and Co-CEO Mike Mayer. "With The Windmill Air Purifier, our mission is to prove that air purifiers can seamlessly integrate into any environment—from nurseries and gyms to kitchens and bedrooms—while still delivering top-notch performance."

This launch comes amid a period of rapid growth in the global air purifier market, which is projected to reach $25+ billion by 2030.  As pollution levels around the world increase and awareness around the importance of indoor air quality rises, Windmill is leading the charge in redefining the category with both elevated design and smart software.

The Windmill Air Purifier, initially launching in three stylish colors—White, Navy, and Bamboo—boasts advanced features including a laser-based air quality sensor, automatic Eco Mode and dual Sleep Modes, as well as an intuitive app that allows users to control key settings. In line with Windmill's commitment to eco-consciousness and sustainability, The Windmill Air Purifier is Energy Star rated and uses a DC fan motor for enhanced energy efficiency.

"Windmill is reimagining air care with the type of best-in-class, superior quality products that underlie our investment strategy," shares Maxx Karr, Partner at YETI Capital. "Danny, Mike, and Ryan make a great team and we are thrilled to be a part of the disruption they are bringing to the space."

Launched in 2020 by brothers Mike and Danny Mayer, along with third-generation AC expert Ryan Figlia, Windmill originally set out to breathe new life into the outdated window AC category. Since then, the modern air care brand has rapidly gained traction, selling more than 100,000 ACs nationwide, securing product placements in major retailers like Home Depot, P.C. Richard & Son, Best Buy, and Lowe's, and expanding its product portfolio to include the state-of-the-art Windmill Air Circulator and Fan. Now, with the launch of The Windmill Air Purifier, Windmill continues on its mission to revolutionize home air care.

The Windmill Air Purifier is available for purchase at windmillair.com, with prices starting at $299.

About Windmill
Windmill is a modern air care brand developing high-performance, smart, sustainable air products and technology through thoughtful design and innovation. Since its founding, Windmill has been on a mission to bring to market accessible, clean air products that not only perform exceptionally well, but also enhance the aesthetic of any home.

1 YETI Capital is an investment vehicle created by the Founders* of YETI Holdings, Inc. (YETI: NYSE) ("YETI"). YETI Capital is not affiliated in any way with YETI.

Cision View original content:https://www.prnewswire.com/news-releases/windmill-the-leading-brand-in-modern-air-care-launches-sleek-high-performance-air-purifier-302270152.html

SOURCE Windmill

FAQ

What is the price of the new Windmill Air Purifier?

The Windmill Air Purifier is available for purchase starting at $299.

Who are the investors in Windmill's Series A financing round?

Investors in Windmill's $5 million Series A financing round include YETI Capital, Pentland Ventures, Dot Capital, SuperAngel.Fund, and various other investors.

What are the key features of the Windmill Air Purifier?

The Windmill Air Purifier features a laser-based air quality sensor, automatic Eco Mode, dual Sleep Modes, an intuitive app for remote control, and is Energy Star rated for enhanced energy efficiency.

In which colors is the Windmill Air Purifier available?

The Windmill Air Purifier is initially launching in three colors: White, Navy, and Bamboo.

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