Qualtrics Reveals Full Agenda for X4™, the Largest Gathering of Experience Management Professionals

Rhea-AI Summary

Qualtrics (NASDAQ: XM) announced the return of X4: The Experience Management Summit, set for March 7-9 in Salt Lake City. The event will feature keynotes from Chip and Joanna Gaines, stars of HGTV's 'Fixer Upper,' and a special performance by The Killers. Attendees can expect two full days of learning focused on enhancing customer and employee experiences. The summit will include sessions from leading brands like AARP and Coca-Cola, exploring best practices in experience management. Registration is now open, promising insights aimed at driving market shifts and customer engagement.

Positive

• Return of X4 Summit after three-year hiatus.
• High-profile keynotes from Chip and Joanna Gaines.
• Special performance by The Killers expected to engage attendees.
• Diverse participation from leading brands boosts industry relevance.

Negative

• None.

X4 will bring celebrities, experts and business leaders from top brands around the world to Salt Lake City, March 7-9

AARP, Blue Cross Blue Shield, BMO, Coca-Cola, KFC, Intermountain Healthcare, M&T Bank, Trinity Health, UPS and Vera Bradley among the leading brands at X4

Powerhouse couple Chip and Joanna Gaines, HGTV stars of “Fixer Upper” and founders of lifestyle brand Magnolia, to deliver headline keynote on delivering experiences that connect with customers on a human level

Chart-topping band The Killers to close out the summit with a special performance

PROVO, Utah & SEATTLE--(BUSINESS WIRE)-- Qualtrics (Nasdaq: XM), the leader and creator of the experience management category, today announced the full agenda for X4™: The Experience Management Summit. After a three-year hiatus, the world’s largest gathering of experience management professionals is back live March 7-9 at the Salt Palace Convention Center in Salt Lake City. HGTV stars Chip and Joanna Gaines will deliver a headline keynote, and The Killers will deliver a special performance for attendees. Registration is open.

“With two full days of intense learning and content, X4 is deeply pragmatic and practical, but it goes far beyond what attendees learn––the magic of X4 comes from what they feel,” said Qualtrics Chief Category & Brand Officer Kylan Lundeen. "X4 attendees will be inspired to raise their own bar and use the XM platform to create the next wave of customer and employee experiences––the moves that shift markets, challenge industries and define careers.”

In 2023, companies need to focus on the essentials—finding and keeping customers, retaining key employees, bringing the right products and services to market, and mitigating risks. The X4 agenda gives attendees the opportunity to learn from leading brands about using experience management to delight customers and employees, create and maintain deep-rooted connections, and drive down costs.

At X4, everyone from program managers to CEOs will be inspired to win on experience and learn practical ways to help their organizations create more human connections with customers and employees.

Highlights of the full agenda

Speakers from leading brands across industries, including: AARP, Blue Cross Blue Shield, BMO, Coca-Cola, Fresenius Medical Care, KFC, Intermountain Healthcare, M&T Bank, Trinity Health, UPS and Vera Bradley.

Across three days, the agenda includes:

• Mainstage business celebrity keynotes
• Practitioner-led breakout sessions
• Experiential team building moments
• Practical product keynotes
• Cutting-edge XM Institute thought leadership
• Power-user product demos
• Product expert help desk
• XM™ training and certification

Joining Ryan Reynolds on the main stage lineup are powerhouse couple Chip and Joanna Gaines, HGTV stars of “Fixer Upper” and founders of lifestyle brand Magnolia. Chip and Joanna will deliver a headline keynote on how their passion for delivering experiences that connect with customers on a human level has helped them turn Magnolia into a phenomenon.

Chart-topping band The Killers will close out the summit with a special performance to X4 guests.

To register and for more information, visit www.qualtrics.com/x4summit.

About Qualtrics

Qualtrics, the leader and creator of the experience management category, is changing the way organizations manage and improve the four core experiences of business—customer, employee, product and brand. Over 16,750 organizations around the world use Qualtrics to listen, understand and take action on experience data (X-data™)—the beliefs, emotions and intentions that tell you why things are happening, and what to do about it. The Qualtrics XM Platform™ is a system of action that helps businesses attract customers who stay longer and buy more, engage employees who build a positive culture, develop breakthrough products people love and build a brand people are passionate about. To learn more, please visit qualtrics.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20230117005314/en/

Geraldine Lim

press@qualtrics.com

951-318-3494

Source: Qualtrics

FAQ

What is X4: The Experience Management Summit?

X4 is an annual summit hosted by Qualtrics focusing on experience management, featuring industry leaders and sessions on enhancing customer and employee experiences.

When is the X4 Summit happening?

The X4 Summit will take place from March 7 to 9, 2023.

Who are the keynote speakers at the X4 Summit?

Keynote speakers include Chip and Joanna Gaines from HGTV, and additional sessions from brand leaders like AARP and Coca-Cola.

Where will the X4 Summit be held?

The summit will be held at the Salt Palace Convention Center in Salt Lake City.

Is registration open for the X4 Summit?

Yes, registration for the X4 Summit is currently open.