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Wolverine and Metallica Scholars Launch Fifth Collection to Champion Skilled Trades Workers

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Wolverine, the 141-year-old boot and clothing company, has partnered with Metallica Scholars for the fifth time to launch a -edition collection supporting skilled trades workers. The centerpiece is the Wolverine x Metallica Scholars Rancher Boot, retailing at $169.95, which features a western silhouette with custom skull artwork. Half of the proceeds from this collection will benefit Metallica Scholars, an initiative of Metallica's All Within My Hands foundation.

The collection also includes apparel and accessories such as a trucker hat, t-shirt, bandana, and socks. This collaboration aims to address the critical shortage in the skilled labor workforce and support the next generation of skilled workers. The -edition collection is now available on wolverine.com.

Wolverine, l'azienda di stivali e abbigliamento con 141 anni di storia, ha collaborato per la quinta volta con i Metallica Scholars per lanciare una collezione in edizione speciale a sostegno dei lavoratori dei mestieri specializzati. Il pezzo centrale è il Wolverine x Metallica Scholars Rancher Boot, in vendita a 169,95$, che presenta una silhouette western con opere d'arte personalizzate a tema teschio. La metà dei proventi di questa collezione andrà a beneficio dei Metallica Scholars, un'iniziativa della fondazione All Within My Hands dei Metallica.

La collezione include anche abbigliamento e accessori come un cappellino da camionista, una maglietta, una bandana e calze. Questa collaborazione mira ad affrontare la grave carenza nella forza lavoro specializzata e a supportare la prossima generazione di lavoratori specializzati. La collezione in edizione speciale è ora disponibile su wolverine.com.

Wolverine, la empresa de botas y ropa con 141 años de historia, se ha asociado por quinta vez con Metallica Scholars para lanzar una colección en edición especial que apoya a los trabajadores de oficios especializados. La pieza central es la Wolverine x Metallica Scholars Rancher Boot, que se vende por 169,95$, y presenta una silueta occidental con arte personalizado de calaveras. La mitad de los ingresos de esta colección beneficiará a Metallica Scholars, una iniciativa de la fundación All Within My Hands de Metallica.

La colección también incluye ropa y accesorios como una gorra de camionero, una camiseta, un pañuelo y calcetines. Esta colaboración tiene como objetivo abordar la crítica escasez en la fuerza laboral de oficios especializados y apoyar a la próxima generación de trabajadores calificados. La colección en edición especial ya está disponible en wolverine.com.

141년 된 부츠 및 의류 회사인 울버린(Wolverine)은 메탈리카 스콜라(Metallica Scholars)와 다섯 번째로 협력하여 기술 직업 종사자를 지원하는 특별 에디션 컬렉션을 출시했습니다. 중앙 제품은 Wolverine x Metallica Scholars Rancher Boot 브랜드의 부츠로, 가격은 169.95달러이며 맞춤형 해골 아트워크가 있는 서양 스타일의 디자인입니다. 이 컬렉션의 수익의 절반은 메탈리카의 All Within My Hands 재단의 이니셔티브인 메탈리카 스콜라를 지원합니다.

컬렉션에는 트럭커 모자, 티셔츠, 밴대나, 양말 등의 의류와 액세서리도 포함되어 있습니다. 이 협업은 기술 노동력의 심각한 부족 문제를 해결하고 다음 세대의 숙련된 노동자를 지원하는 것을 목표로 합니다. 특별 에디션 컬렉션은 지금 wolverine.com에서 구입할 수 있습니다.

Wolverine, l'entreprise de bottes et de vêtements âgée de 141 ans, s'est associée pour la cinquième fois avec Metallica Scholars pour lancer une collection en édition spéciale soutenant les travailleurs des métiers spécialisés. La pièce maîtresse est la Wolverine x Metallica Scholars Rancher Boot, vendue au prix de 169,95 $, qui présente une silhouette western avec une œuvre d'art personnalisée représentant des crânes. La moitié des recettes de cette collection profitera à Metallica Scholars, une initiative de la fondation All Within My Hands de Metallica.

La collection comprend également des vêtements et des accessoires comme une casquette de camionneur, un t-shirt, un bandana et des chaussettes. Cette collaboration vise à remédier à la pénurie critique de main-d'œuvre qualifiée et à soutenir la prochaine génération de travailleurs spécialisés. La collection en édition spéciale est maintenant disponible sur wolverine.com.

Wolverine, das seit 141 Jahren existierende Unternehmen für Stiefel und Bekleidung, hat sich zum fünften Mal mit Metallica Scholars zusammengetan, um eine Sonderedition-Kollektion zur Unterstützung von Facharbeitern zu starten. Das Herzstück ist der Wolverine x Metallica Scholars Rancher Boot, der für 169,95 $ verkauft wird und eine westliche Silhouette mit individuellem Schädelkunstwerk aufweist. Die Hälfte der Einnahmen aus dieser Kollektion kommt den Metallica Scholars zugute, einer Initiative der All Within My Hands-Stiftung von Metallica.

Die Kollektion umfasst auch Bekleidung und Accessoires wie eine Trucker-Cap, ein T-Shirt, ein Bandana und Socken. Diese Zusammenarbeit zielt darauf ab, den kritischen Mangel an Fachkräften zu bekämpfen und die nächste Generation von Facharbeitern zu unterstützen. Die Sonderedition-Kollektion ist jetzt auf wolverine.com erhältlich.

Positive
  • Partnership with Metallica Scholars for the fifth consecutive year
  • Half of the proceeds from the collection will benefit skilled trades workers
  • Addresses the critical shortage in the skilled labor workforce
Negative
  • None.

America's original work boot brand and Metallica's workforce education initiative come together to launch a limited-edition Rancher Boot that benefits the skilled trades.

ROCKFORD, Mich., Aug. 1, 2024 /PRNewswire/ -- Wolverine®, the 141-year-old boot and clothing company, and Metallica Scholars, the workforce education initiative within Metallica's foundation, All Within My Hands (AWMH) have once again united to champion the next generation of skilled workers. Banding together since 2019, Wolverine and Metallica Scholars have released their fifth collection of co-branded products, where half of the proceeds benefit skilled workers.

The latest collaboration between Wolverine and Metallica Scholars brings an edgy twist to Wolverine's classic Wellington boot. Crafted with premium materials and waterproof full-grain leather, the Wolverine x Metallica Scholars Rancher Boot blends a timeless western silhouette with a bold, blackened pattern that features custom skull artwork by Metallica collaborator Brandon Heart. Built with Wolverine's quality craftsmanship, these boots are ready for anything, from tackling the workday grind or rocking out in the snake pit. The boots will retail for $169.95 on wolverine.com.

"Wolverine is proud to continue our partnership with Metallica Scholars in supporting the next generation of skilled workers," said Scott Schoessel, Wolverine Boots Chief Marketing Officer. "The skilled labor workforce still faces a critical shortage, and this partnership has been pivotal in our team's mission to bridge that gap. We are excited to unveil our fifth collection together, capturing the perfect mix of style, quality, and a great purpose."

In addition to the limited-edition rancher boots, the Wolverine x Metallica Scholars collection features an assortment of apparel and accessories, including:

  • Wolverine x Metallica Scholars Trucker Hat (retailing for $19.95)
  • Wolverine x Metallica Scholars Tee (retailing for $24.95)
  • Wolverine x Metallica Scholars Bandana (retailing for $14.95)
  • Wolverine x Metallica Scholars Socks 3pk (retailing for $22.95)

"Wolverine has been a strong, dedicated partner to Metallica Scholars from the very beginning," said Pete Delgrosso, AWMH Executive Director. "Our team is honored to stand together for the fifth year of our partnership to continue championing the future of skilled workers."

Wolverine will be donating half of the sales from this limited-edition style directly to Metallica Scholars, helping more individuals forge their own paths within the skilled trades.

The Wolverine x Metallica Scholars limited-edition collection is now available at wolverine.com/metallica

ABOUT WOLVERINE
Wolverine, the 141-year-old boot and clothing company, is on a mission to honor the spirit and tenacity of the American worker and build the next generation of skilled trades people. Taking pride in crafting durable boots with unrivaled craftsmanship and the highest quality materials, Wolverine is dedicated to serving hardworking people all over the world. Through Project Bootstrap, Wolverine has contributed over $2 million to organizations in support of the skilled trades. For more information, visit www.wolverine.com. Wolverine is a division of Wolverine World Wide, Inc. (NYSE: WWW)

ABOUT ALL WITHIN MY HANDS
Founded in 2017, AWMH is a non-profit, philanthropic organization created by the members and management of Metallica dedicated to creating sustainable communities by supporting workforce education, the fight against hunger, and other critical local services. Metallica Scholars is a major workforce education initiative that provides direct support to community colleges, in partnership with the American Association of Community Colleges, to enhance career and technical education programs. These programs provide skills and services to students who are looking to enter a traditional trade or other applied learning program. 100% of donations made to AWMH go directly to local organizations that the Foundation supports. Please visit AllWithinMyHands.org for more information.

 

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SOURCE Wolverine

FAQ

What is the price of the Wolverine x Metallica Scholars Rancher Boot?

The Wolverine x Metallica Scholars Rancher Boot retails for $169.95.

What items are included in the Wolverine x Metallica Scholars collection?

The collection includes the Rancher Boot, a trucker hat, t-shirt, bandana, and a 3-pack of socks.

How does the Wolverine x Metallica Scholars partnership benefit skilled trades workers?

Half of the proceeds from the -edition collection will be donated to Metallica Scholars, supporting individuals entering skilled trades.

Where can I purchase the Wolverine x Metallica Scholars -edition collection?

The collection is available for purchase on wolverine.com/metallica.

Wolverine World Wide, Inc.

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