Chaco to Marry 35 Sandal-Loving Couples, Host First Riverfront Wedding This Summer

Rhea-AI Summary

Chaco, the outdoor footwear brand known for its performance sandals, is celebrating its 35th birthday by hosting a unique event—the first-ever Chaco Wedding. Scheduled for June 30, 2024, at The Mishawaka in Bellvue, Colorado, 35 couples will have the opportunity to get married or renew their vows on the banks of the scenic Poudre River. The event will feature elopement ceremonies, vow renewals, custom wedding sandals for purchase, and live music. Chaco aims to create memorable life moments with this special celebration. Spaces are , so early registration is encouraged.

Positive

• Chaco is celebrating its 35th anniversary with a unique event, enhancing brand engagement.
• The event will attract media attention, potentially increasing brand visibility.
• Custom wedding sandals for purchase may drive additional revenue.
• Aligns with brand's outdoor and adventurous ethos, strengthening brand identity.
• Live music and scenic backdrop provide a memorable experience, encouraging social media sharing.

Negative

• space could lead to customer dissatisfaction among those unable to register.
• Event logistics and costs may impact short-term financials.
• Focus on one event might divert resources from other marketing efforts.
• Potential weather-related issues could affect the outdoor event.

The brand is celebrating life's greatest adventure by helping long-time fans tie the knot in honor of its 35^th birthday

ROCKFORD, Mich., May 15, 2024 /PRNewswire/ -- Chaco, the outdoor footwear brand born on the river and renowned for its performance sandals, announced it is inviting 35 couples to get married or renew their vows at the first-ever Chaco Wedding this summer as part of its 35^th birthday celebrations.

The Chaco Wedding will be held Sunday, June 30, from 3 to 8 p.m. MDT at The Mishawaka in Bellvue, Colo., nestled on the banks of the scenic Poudre River. Couples can RSVP for an elopement or vow renewal time slot now. Spaces are limited and early registration is encouraged.

"We receive hundreds of wedding invites each year and are tagged in countless photos of Chaco Nation getting married in their sandals, so we are inviting everyone to come celebrate and tie the knot with us," said Chaco Senior Brand Director Jon Golub. "Chaco sandals are known for a lifetime of memories, so we're giving back by helping to be the start of a lifetime of memories. You invited us, and now we're inviting you." 

There will be two group elopement style ceremonies at 5 and 7 p.m.

The Chaco Wedding experience will offer:

• Elopements ceremonies
• Vow renewals
• Custom wedding sandals for purchase
• Open-house style reception
• Live music
• Surprise and delight moments

The Mishawaka provides a picturesque backdrop for the unique celebration – a nod to Chaco's history born on the river in 1989 in Paonia, Colo. Couples will exchange vows overlooking the river, with the sounds of nature providing the soundtrack to their special day.

"What is better than getting married in your Chacos? Getting married with others getting married in their Chacos," said Golub.

The wedding is part of the fourth annual Chaco Tour and the brand's Chaco For Life 35^th birthday celebration. The heart of the brand's birthday is celebrating life moments that bring excitement and evoke heart-pounding, tangible feelings of aliveness – like weddings.

The Mishawaka Amphitheater is a 1,000-person outdoor venue next to the Poudre River. It has become home to some of the most memorable musical experiences that Colorado has to offer and has showcased some of the greatest talent in the country.

RSVP to the Chaco wedding here. Follow @chacofootwear on Instagram to keep up with the Chaco for Life Tour and wedding festivities if you are unable to attend.

ABOUT CHACO:

Born on the river in 1989, Chaco, a division of Wolverine Worldwide, Inc. (NYSE: WWW), builds premium footwear for the outdoor-minded. The brand's iconic Z/sandals are repairable at ReChaco and more than 20,000 sandals a year are kept out of landfills every year. Plus, as a result of the brand's proprietary LUVSEAT™ foot bed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at www.chacos.com, Facebook: Chaco, Instagram: ChacoFootwear, TikTok: ChacoFootwear.

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SOURCE Chaco

FAQ

What is the date and location for the Chaco Wedding?

The Chaco Wedding will be held on June 30, 2024, at The Mishawaka in Bellvue, Colorado.

How many couples will Chaco marry at the event?

Chaco will marry or renew the vows for 35 couples.

What activities will be available at the Chaco Wedding?

The event will feature elopements, vow renewals, custom wedding sandals for purchase, an open-house style reception, and live music.

Why is Chaco hosting this wedding event?

Chaco is hosting this wedding to celebrate its 35th birthday and create memorable life moments for its fans.

How can couples register for the Chaco Wedding?

Couples can RSVP for an elopement or vow renewal time slot through Chaco's website. Spaces are , so early registration is encouraged.

What is the relationship between Chaco and Wolverine Worldwide (WWW)?

Chaco is a division of Wolverine Worldwide (NYSE: WWW), known for building premium outdoor footwear.