Chaco Launches Mermaid-Inspired Z/1 Collaboration with Fishwife
Chaco, a leading sandal footwear brand owned by Wolverine World Wide (WWW), announces a collaboration with Fishwife, a female-led tinned seafood company, to launch a mermaid-inspired Z/1 sandal design. The new product features kelly green, beige, and cobalt blue straps with a tan buckle, incorporating Fishwife's iconic illustrations and vibrant color palette. The collaboration aligns with both companies' sustainability commitments - Chaco's use of recycled plastic bottles and ReChaco repair program, and Fishwife's sourcing from sustainable fisheries. The exclusive style will be available for purchase on both companies' websites starting May 8, 2025.
Chaco, un marchio leader di sandali di proprietà di Wolverine World Wide (WWW), annuncia una collaborazione con Fishwife, un'azienda di prodotti ittici in scatola guidata da donne, per il lancio di un sandalo Z/1 ispirato alle sirene. Il nuovo modello presenta cinturini verde kelly, beige e blu cobalto con una fibbia color cuoio, incorporando le illustrazioni iconiche e la vivace palette cromatica di Fishwife. La collaborazione riflette gli impegni di sostenibilità di entrambe le aziende: l'uso di bottiglie di plastica riciclate e il programma di riparazione ReChaco di Chaco, e l'approvvigionamento da pescherie sostenibili di Fishwife. Lo stile esclusivo sarà disponibile per l'acquisto sui siti web di entrambe le aziende a partire dall'8 maggio 2025.
Chaco, una marca líder de sandalias propiedad de Wolverine World Wide (WWW), anuncia una colaboración con Fishwife, una empresa de mariscos enlatados dirigida por mujeres, para lanzar un diseño de sandalia Z/1 inspirado en sirenas. El nuevo producto presenta correas en verde kelly, beige y azul cobalto con una hebilla color canela, incorporando las ilustraciones icónicas y la paleta de colores vibrante de Fishwife. La colaboración está alineada con los compromisos de sostenibilidad de ambas compañías: el uso de botellas plásticas recicladas y el programa de reparación ReChaco de Chaco, y la obtención de productos de pesquerías sostenibles de Fishwife. El estilo exclusivo estará disponible para su compra en las páginas web de ambas empresas a partir del 8 de mayo de 2025.
Chaco는 Wolverine World Wide (WWW)가 소유한 선도적인 샌들 브랜드로, 여성 주도 통조림 해산물 회사인 Fishwife와 협력하여 인어에서 영감을 받은 Z/1 샌들 디자인을 출시한다고 발표했습니다. 새로운 제품은 켈리 그린, 베이지, 코발트 블루 스트랩과 태닝 버클을 특징으로 하며, Fishwife의 상징적인 일러스트와 생동감 있는 색상 팔레트를 담고 있습니다. 이번 협업은 Chaco의 재활용 플라스틱 병 사용 및 ReChaco 수리 프로그램과 Fishwife의 지속 가능한 어업 조달이라는 두 회사의 지속 가능성 약속과 일치합니다. 이 독점 스타일은 2025년 5월 8일부터 양사 웹사이트에서 구매할 수 있습니다.
Chaco, une marque leader de sandales appartenant à Wolverine World Wide (WWW), annonce une collaboration avec Fishwife, une entreprise de fruits de mer en conserve dirigée par des femmes, pour lancer un modèle de sandale Z/1 inspiré des sirènes. Le nouveau produit présente des brides vert kelly, beige et bleu cobalt avec une boucle couleur cuir clair, intégrant les illustrations emblématiques et la palette de couleurs vibrante de Fishwife. Cette collaboration s'inscrit dans les engagements de durabilité des deux entreprises – l'utilisation par Chaco de bouteilles en plastique recyclées et le programme de réparation ReChaco, ainsi que l'approvisionnement de Fishwife en produits issus de pêcheries durables. Ce style exclusif sera disponible à l'achat sur les sites web des deux entreprises à partir du 8 mai 2025.
Chaco, eine führende Sandalenmarke im Besitz von Wolverine World Wide (WWW), kündigt eine Zusammenarbeit mit Fishwife an, einem weiblich geführten Dosenfisch-Unternehmen, um ein meerjungfraueninspiriertes Z/1-Sandalen-Design zu lancieren. Das neue Produkt verfügt über Riemen in Kelly-Grün, Beige und Kobaltblau mit einer hellbraunen Schnalle und integriert Fishwifes ikonische Illustrationen sowie die lebendige Farbpalette. Die Zusammenarbeit entspricht den Nachhaltigkeitsverpflichtungen beider Unternehmen – Chacos Verwendung von recycelten Plastikflaschen und dem ReChaco-Reparaturprogramm sowie Fishwifes Bezug aus nachhaltigen Fischereien. Der exklusive Stil wird ab dem 8. Mai 2025 auf den Websites beider Unternehmen erhältlich sein.
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Leading sandal footwear brand partners with female-led tinned seafood brand
Given Chaco's commitment to sustainability, through their manufacturing webbing with recycled plastic bottles and their ReChaco repair program, working with Fishwife was a logical move. The tinned seafood brand sources from healthy fisheries and certified sustainable aquaculture farms.
"We loved the creative spirit that Fishwife champions, which is something that we also prioritize at Chaco," says Kelsey Dunneback, Chaco Brand Manager. "We're excited for people to make a statement in these whimsically designed sandals, whether they are adventuring locally or afar."
Drawing inspiration from Fishwife's signature bold and vibrant color palette, seen throughout its distinctive packaging, Chaco created a fresh and relevant color-blocked design. The sandal is infused with a playful touch of personality, with a mermaid badge and the heel strap showcasing iconic Fishwife elements that add a funky, yet refined twist to the overall aesthetic.
"Since launching in 2020, we've been committed to bringing sustainability to the aquaculture space while championing individuality," says Becca Millstein, CEO and co-founder of Fishwife. "When we were approached by Chaco, we felt that it was a seamless partnership that allows Fishwife to further enter the lives of modern day water and fish lovers on their daily journeys."
This exclusive style will be available for purchase on Chaco's website, www.chacos.com, and the Fishwife site, www.eatfishwife.com on Thursday, May 8, 2025.
About Chaco
Born on the river in 1989, Chaco, a division of Wolverine Worldwide, Inc. (NYSE: WWW), builds premium footwear for the outdoor-minded. The brand's iconic Z/sandals are repairable at ReChaco and more than 20,000 sandals a year are kept out of landfills every year. Plus, as a result of the brand's proprietary LUVSEAT™ foot bed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at www.chacos.com, Facebook: Chaco, Instagram: ChacoFootwear, TikTok: ChacoFootwear.
About Fishwife
Fishwife Tinned Seafood Co. is a
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SOURCE Chaco