Chaco Introduces the All-New Comfort-First, Lightweight CushZ Sandal
Chaco, a division of Wolverine Worldwide (NYSE: WWW), has launched the new CushZ Sandal, a lightweight comfort-focused footwear innovation. Priced at $80, the sandal weighs 50% less than the Z/1 Classic model and features an ultra-comfortable footbed with padded mesh collar. The CushZ is designed for casual use and incorporates REPREVE® recycled webbing made from recycled bottles. The product is certified by the American Podiatric Medical Association and maintains Chaco's signature adjustability features while focusing on sustainability and comfort.
Chaco, una divisione di Wolverine Worldwide (NYSE: WWW), ha lanciato il nuovo CushZ Sandal, un'innovazione calzaturiera leggera e orientata al comfort. Prezzo di 80 €, il sandalo pesa il 50% in meno rispetto al modello Z/1 Classic e presenta una soletta ultra-confortevole con colletto in rete imbottita. Il CushZ è progettato per un uso casual e incorpora una cintura REPREVE® riciclata realizzata con bottiglie riciclate. Il prodotto è certificato dall'American Podiatric Medical Association e mantiene le caratteristiche di regolazione tipiche di Chaco, ponendo l'accento sulla sostenibilità e sul comfort.
Chaco, una división de Wolverine Worldwide (NYSE: WWW), ha lanzado la nueva CushZ Sandal, una innovación en calzado ligero enfocada en la comodidad. Con un precio de $80, la sandalia pesa un 50% menos que el modelo Z/1 Classic y cuenta con una plantilla ultra cómoda con un collarín de malla acolchada. La CushZ está diseñada para uso casual e incorpora una cinta REPREVE® reciclada hecha de botellas recicladas. El producto está certificado por la American Podiatric Medical Association y mantiene las características de ajustabilidad características de Chaco, centrándose en la sostenibilidad y el confort.
Chaco는 Wolverine Worldwide (NYSE: WWW)의 한 부서로, 새로운 CushZ Sandal을 출시했습니다. 이는 편안함을 중시한 경량 혁신적인 신발입니다. 가격은 $80이며, 이 샌들은 Z/1 클래식 모델보다 50% 더 가볍습니다. 초틈형 발바닥과 패드 메쉬 칼라가 특징입니다. CushZ는 캐주얼 용도로 설계되었으며, 재활용된 병으로 만든 REPREVE® 재활용 웹을 포함하고 있습니다. 이 제품은 미국 족부의학회(American Podiatric Medical Association) 인증을 받았으며, Chaco의 대표적인 조절 기능을 유지하면서 지속 가능성과 편안함에 중점을 두고 있습니다.
Chaco, une division de Wolverine Worldwide (NYSE: WWW), a lancé la nouvelle CushZ Sandal, une innovation en matière de chaussures légère et axée sur le confort. Vendue au prix de 80 $, la sandale pèse 50 % de moins que le modèle Z/1 Classic et offre une semelle ultra-confortable avec un col en maille rembourré. Le CushZ est conçu pour un usage décontracté et intègre des sangles REPREVE® recyclées fabriquées à partir de bouteilles recyclées. Le produit est certifié par l'American Podiatric Medical Association et conserve les caractéristiques d'ajustabilité emblématiques de Chaco tout en mettant l'accent sur la durabilité et le confort.
Chaco, eine Tochtergesellschaft von Wolverine Worldwide (NYSE: WWW), hat die neue CushZ Sandale auf den Markt gebracht, eine leichte, komfortorientierte Fußbekleidungsinnovation. Zum Preis von 80 $ wiegt die Sandale 50% weniger als das Z/1 Classic-Modell und verfügt über ein ultra-bequemes Fußbett mit gepolstertem Netzkragen. Die CushZ ist für den Freizeitgebrauch konzipiert und verwendet REPREVE® Reißverschluss aus recycelten Flaschen. Das Produkt ist von der American Podiatric Medical Association zertifiziert und behält die charakteristischen Einstellfunktionalitäten von Chaco bei, während es sich auf Nachhaltigkeit und Komfort konzentriert.
- New product launch expanding product portfolio
- APMA certification adds credibility to product quality
- Eco-friendly materials (REPREVE® recycled webbing) align with sustainability trends
- Premium pricing at $80 suggests healthy margins
- None.
Insights
The launch of Chaco's CushZ sandal represents a strategic move into the casual lifestyle segment, but its immediate financial impact on Wolverine Worldwide (WWW) appears While priced at
The product demonstrates strong market alignment with current consumer trends - sustainability (REPREVE recycled materials), health consciousness (APMA certification) and comfort-first design. However, this is primarily a product line extension rather than a revolutionary innovation. The real test will be market acceptance and sales performance in the highly competitive casual footwear segment.
The timing of the Spring 2024 release aligns with seasonal buying patterns, but investors should view this as part of WWW's normal product cycle rather than a major catalyst for stock movement.
Designed with a casual-use lifestyle in mind, the CushZ is made for light-wearing, stylish occasions. The sandal is perfect for dog walks, weekend unwinding, farmers markets or simply as a daily comfort provider – at
The CushZ is now available to purchase at chacos.com for
"We've made it our mission to create footwear that is adaptable and made to last a lifetime, enabling Chaco Nation to channel their inner adventurer," said Chaco Senior Brand Director Jon Golub. "The CushZ embodies this spirit, offering unparalleled comfort, cushioning and sustainability for all of life's adventures. Once you slip this on, your feet will feel an instant relief and keep you comfortable all day long. Now, consumers have a lighter Chaco to bring along wherever life may take them."
The CushZ product benefits include:
- Half the weight of the classic Z/Sandal: The CushZ's featherlight build is a welcome respite for tired feet, ensuring ease of movement and a gentle touch
- Cushioned comfort: Its ultra-comfortable footbed feels like walking on clouds, providing all-day comfort and relief
- Instant relief: The padded mesh collar offers a super soft feel
- REPREVE® webbing: Crafted from
100% recycled Repreve materials made from recycled bottles, making it an eco-conscious choice for travelers and outdoor enthusiasts – the same webbing used on Chaco's Z/Sandal for quick-drying, water-capable, 360-degree adjustability for the perfect, secure fit
"We designed the CushZ to meet evolving consumer preferences as individuals are becoming more health-conscious, seeking shoes that provide proper support, cushioning and ergonomic designs to promote foot health and overall well-being. It's made for pure enjoyment as you lighten up life," said Golub.
For more information on Chaco, visit chacos.com or follow @chacofootwear on Instagram.
ABOUT CHACO:
Born on the river in 1989, Chaco, a division of Wolverine Worldwide, Inc. (NYSE: WWW), builds premium footwear for the outdoor-minded. The brand's iconic Z/sandals are repairable at ReChaco and more than 20,000 sandals a year are kept out of landfills every year. Plus, as a result of the brand's proprietary LUVSEAT™ foot bed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at www.chacos.com, Facebook: Chaco, Instagram: ChacoFootwear, TikTok: ChacoFootwear.
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SOURCE Chaco
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