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POTTERY BARN, POTTERY BARN KIDS AND POTTERY BARN TEEN LAUNCH COLLABORATIONS WITH HUSBAND-AND-WIFE DUO, CHRIS LOVES JULIA

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Pottery Barn, Pottery Barn Kids, and Pottery Barn Teen, brands of Williams-Sonoma, Inc. (NYSE: WSM), have announced new home furnishings collections in collaboration with design influencers Chris and Julia Marcum of Chris Loves Julia. The collections expand on their successful 2023 Pottery Barn Kids line, now including Pottery Barn and Pottery Barn Teen.

The new collections feature heirloom-worthy aesthetics with modern detailing, combining the Marcums' design expertise with each brand's craftsmanship. The Pottery Barn collection includes bedroom sets, office furniture, and decor items in rich dark wood with brass hardware. Pottery Barn Kids adds holiday items to their existing line, while Pottery Barn Teen introduces their first-ever collaboration with the duo.

This partnership aims to bring timeless, classic pieces to homes, reflecting Chris and Julia's signature moody, modern traditional style. The collections are now available on the respective brand websites.

Pottery Barn, Pottery Barn Kids e Pottery Barn Teen, marchi di Williams-Sonoma, Inc. (NYSE: WSM), hanno annunciato nuove collezioni di arredi per la casa in collaborazione con i designer Chris e Julia Marcum di Chris Loves Julia. Le collezioni ampliano la loro linea di successo del 2023 di Pottery Barn Kids, includendo ora anche Pottery Barn e Pottery Barn Teen.

Le nuove collezioni presentano estetiche degne di un'eredità con dettagli moderni, combinando l'expertise di design dei Marcum con l'artigianato di ciascun marchio. La collezione di Pottery Barn include set per la camera da letto, mobili per ufficio e articoli decorativi in legno scuro ricco con hardware in ottone. Pottery Barn Kids aggiunge articoli per le festività alla loro linea esistente, mentre Pottery Barn Teen introduce la loro prima collaborazione con la coppia.

Questa partnership mira a portare pezzi classici e senza tempo nelle case, riflettendo lo stile caratteristico moody e moderno tradizionale di Chris e Julia. Le collezioni sono ora disponibili sui rispettivi siti web dei marchi.

Pottery Barn, Pottery Barn Kids y Pottery Barn Teen, marcas de Williams-Sonoma, Inc. (NYSE: WSM), han anunciado nuevas colecciones de muebles para el hogar en colaboración con los diseñadores Chris y Julia Marcum de Chris Loves Julia. Las colecciones amplían su exitosa línea de 2023 de Pottery Barn Kids, ahora incluyendo Pottery Barn y Pottery Barn Teen.

Las nuevas colecciones presentan estéticas dignas de legado con detalles modernos, combinando la experiencia en diseño de los Marcum con la artesanía de cada marca. La colección de Pottery Barn incluye juegos de dormitorio, muebles de oficina y artículos de decoración en madera oscura rica con herrajes de latón. Pottery Barn Kids agrega artículos navideños a su línea existente, mientras que Pottery Barn Teen presenta su primera colaboración con la pareja.

Esta colaboración tiene como objetivo llevar piezas clásicas y atemporales a los hogares, reflejando el estilo característico moderno tradicional y melancólico de Chris y Julia. Las colecciones ya están disponibles en los respectivos sitios web de las marcas.

Pottery Barn, Pottery Barn Kids, 및 Pottery Barn Teen은 Williams-Sonoma, Inc. (NYSE: WSM)의 브랜드로, Chris Loves Julia의 디자인 인플루언서 Chris와 Julia Marcum과 협력하여 새로운 홈퍼니싱 컬렉션을 발표했습니다. 이 컬렉션은 2023년 Pottery Barn Kids 라인의 성공을 확장하며 이제 Pottery Barn과 Pottery Barn Teen을 포함합니다.

새로운 컬렉션은 유산 가치가 있는 미학과 현대적인 디테일을 특징으로 하며, Marcum의 디자인 전문성과 각 브랜드의 장인 정신을 결합합니다. Pottery Barn 컬렉션은 침실 세트, 사무용 가구 및 장식 아이템을 리치 다크 우드와 브래스 하드웨어로 제공합니다. Pottery Barn Kids는 기존 라인에 휴가 아이템을 추가하고, Pottery Barn Teen은 듀오와의 첫 번째 협업을 소개합니다.

이번 파트너십은 시간이 지나도 변치 않는 클래식한 작품들을 집으로 가져오는 것을 목표로 하며, Chris와 Julia의 시그니처인 우울하면서도 현대적인 전통 스타일을 반영합니다. 컬렉션은 각 브랜드 웹사이트에서 사용 가능합니다.

Pottery Barn, Pottery Barn Kids et Pottery Barn Teen, marques de Williams-Sonoma, Inc. (NYSE: WSM), ont annoncé de nouvelles collections de mobilier pour la maison en collaboration avec les influenceurs de design Chris et Julia Marcum de Chris Loves Julia. Les collections s'appuient sur leur ligne réussie 2023 de Pottery Barn Kids, désormais incluant Pottery Barn et Pottery Barn Teen.

Les nouvelles collections présentent des esthétiques dignes d'héritage avec des détails modernes, alliant l'expertise en design des Marcum à l'artisanat de chaque marque. La collection Pottery Barn comprend des ensembles de chambre, des meubles de bureau et des articles de décoration en bois sombre riche avec des ferrures en laiton. Pottery Barn Kids ajoute des articles de fête à leur gamme existante, tandis que Pottery Barn Teen introduit sa toute première collaboration avec le duo.

Ce partenariat vise à apporter des pièces classiques et intemporelles dans les foyers, reflétant le style signature moderne traditionnel et mélancolique de Chris et Julia. Les collections sont désormais disponibles sur les sites web respectifs des marques.

Pottery Barn, Pottery Barn Kids und Pottery Barn Teen, Marken von Williams-Sonoma, Inc. (NYSE: WSM), haben neue Wohnmöbelkollektionen in Zusammenarbeit mit den Design-Innovatoren Chris und Julia Marcum von Chris Loves Julia angekündigt. Die Kollektionen erweitern ihre erfolgreiche Pottery Barn Kids Linie von 2023 und beinhalten jetzt auch Pottery Barn und Pottery Barn Teen.

Die neuen Kollektionen bieten erbsenwürdige Ästhetik mit modernen Details, die das Designwissen der Marcums mit dem Handwerk jeder Marke kombinieren. Die Pottery Barn Kollektion umfasst Schlafzimmer-Sets, Büromöbel und Dekoartikel aus reichhaltigem dunklem Holz mit Messingbeschlägen. Pottery Barn Kids fügt< b> Weihnachtsartikel zu ihrer bestehenden Linie hinzu, während Pottery Barn Teen ihre erste Zusammenarbeit mit dem Duo vorstellt.

Diese Partnerschaft zielt darauf ab, zeitlose, klassische Stücke in die Häuser zu bringen und spiegelt den charakteristischen moody, modernen traditionellen Stil von Chris und Julia wider. Die Kollektionen sind jetzt auf den jeweiligen Markenwebsites erhältlich.

Positive
  • Expansion of successful collaboration to include Pottery Barn and Pottery Barn Teen brands
  • Introduction of new product lines across multiple home furnishing categories
  • Potential for increased sales and brand visibility through influencer partnership
Negative
  • None.

The New Home Furnishings Collections with the Design Influencers Include a Modern Take on Traditional Furniture and Décor

SAN FRANCISCO--(BUSINESS WIRE)-- Pottery Barn, Pottery Barn Kids and Pottery Barn Teen, portfolio brands of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer, announced today, new home furnishings collections with Chris and Julia Marcum, of the popular design blog, Chris Loves Julia. Predicated on the success of the Chris Loves Julia collaboration for Pottery Barn Kids that launched in 2023, the design duo has expanded their collaboration to include new collections for Pottery Barn, Pottery Barn Teen, as well as new designs for their Pottery Barn Kids collection.

Chris Loves Julia x Pottery Barn Collection (Photo: Pottery Barn)

Chris Loves Julia x Pottery Barn Collection (Photo: Pottery Barn)

As celebrated home designers and renovators, Chris and Julia Marcum have shared their home design tips and expertise since 2009 on their namesake blog and Instagram, Chris Loves Julia. The new collections combine their heirloom-worthy aesthetic with modern detailing with each brand’s trusted craftsmanship. The inaugural collection with Chris Loves Julia and Pottery Barn Kids drew upon the couple’s own experience as parents and the pieces they were drawn to when decorating their kids’ spaces that were beautiful but also functional. The new collections across Pottery Barn Kids as well as the first-ever collection with Pottery Barn Teen expand on those ideas. Celebrating the holidays is a favorite time of year for the Marcum family, and the Pottery Barn Kids collection includes ornaments, advent calendars and stockings, which complement the beautifully crafted furniture pieces, textiles, and decor within the collections.

The Chris Loves Julia for Pottery Barn collection reflects the Marcum’s design aesthetic and brings warmth to bedrooms, living rooms, and home offices with traditional silhouettes finished in a rich dark wood. The collection features a bedroom set with Queen and King size beds available in two different classic upholstery patterns, and a six-drawer dresser, two-drawer nightstand, a single drawer writing desk all with brass hardware. Beyond the bedroom, the collaboration also includes a floor and vanity mirror with turned feet accents, a bookcase with graceful curves and elegant details, and thoughtful décor pieces such as accent trees, planter baskets, and bronze candle holders with a beaded rim.

“Chris and Julia’s modern take on vintage designs shines through every detail of this new collaboration,” says Pottery Barn President Monica Bhargava. “We’re excited to pair Chris and Julia’s signature style with Pottery Barn’s quality and craftsmanship.”

“Our customers have embraced the Chris Loves Julia collection with Pottery Barn Kids, and we’re thrilled to expand the collection with Pottery Barn Teen to address an additional life stage in their signature aesthetic,” said Jennifer Kellor, President, Pottery Barn Kids and Pottery Barn Teen. “Chris and Julia’s attention to detail and our shared commitment to create beautiful and functional heritage-inspired designs are celebrated in the new collections.”

“We’ve always been inspired by the Pottery Barn brands and we couldn’t be more excited to partner with them to create timeless, classic pieces that can be passed down through generations,” said Chris and Julia Marcum. “This incredible partnership has brought our moody, modern traditional style to life in collections that infuse tradition and story into any space. Built truly as multi-use collections, it will bring timeless craft and style into any home.”

To shop the collections, visit potterybarn.com/chrislovesjulia, potterybarnkids.com/chrislovesjulia, and pbteen.com/chrislovesjulia, and follow along on social for styling tips and inspiration at @potterybarn, @potterybarnkids, @potterybarnteen and @chrislovesjulia.

ABOUT POTTERY BARN BRANDS

ABOUT POTTERY BARN

Pottery Barn, a member of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, is a premier specialty retailer for casual, comfortable and stylish home furnishings. The brand is dedicated to beautiful ideas for real life, quality products that are crafted to last, sustainability and service. Key product categories include furniture, bedding, bath, rugs, window treatments, tabletop, lighting and decorative accessories. Nearly all Pottery Barn products are designed in-house and are exclusive to its catalogs, stores and website. Pottery Barn is also part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma, Inc. family of brands, the world’s largest digital-first, design-led and sustainable home retailer. The company is headquartered in San Francisco, California.

ABOUT POTTERY BARN KIDS

Introduced in 1999, Pottery Barn Kids offers exclusive home furnishings available online and in stores globally to create kid-friendly, eco-conscious, stylish, and innovative spaces. Pottery Barn Kids’ mission is to bring the utmost in quality design, sustainability, and safety into every family’s home. Products are rigorously tested to meet the highest child safety standards and are expertly crafted from the best materials to last beyond the childhood years. Pottery Barn Kids is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

ABOUT POTTERY BARN TEEN

Introduced in 2003, Pottery Barn Teen offers home furnishings and solutions to create spaces that reflect who teens are and how they live. Available online and in stores globally, Pottery Barn Teen brings the best in quality design with a focus on eco-friendly and sustainable materials that have a low impact on the environment. Pottery Barn Dorm, launched in 2010, is Pottery Barn Teen’s offering of dorm furniture and essentials with the same quality and commitment to style. Pottery Barn Teen is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

ABOUT CHRIS LOVES JULIA

“Chris Loves Julia” is the husband and wife duo, Chris and Julia Marcum. They are home renovation content creators that share their home-centered lives on their blog and social media accounts. Started in 2009, Chris Loves Julia began as a blog to inspire and teach others how to “Love Where You Live” at any point in their home improvement journey and Chris and Julia have built their company, brand and content around this mantra.

WSM-PR

PR@potterybarn.com

PR@potterybarnkids.com

PR@pbteen.com

Source: Pottery Barn

FAQ

What new collections has Williams-Sonoma (WSM) launched with Chris Loves Julia?

Williams-Sonoma has launched new home furnishings collections with Chris Loves Julia for Pottery Barn, Pottery Barn Kids, and Pottery Barn Teen brands, expanding on their successful 2023 Pottery Barn Kids collaboration.

What types of products are included in the Chris Loves Julia x Pottery Barn collection?

The Pottery Barn collection includes bedroom sets with Queen and King size beds, dressers, nightstands, writing desks, mirrors, bookcases, and decor items such as accent trees, planter baskets, and candle holders.

How can customers purchase the new Chris Loves Julia collections for WSM brands?

Customers can shop the collections on the brand websites: potterybarn.com/chrislovesjulia, potterybarnkids.com/chrislovesjulia, and pbteen.com/chrislovesjulia.

What is the design aesthetic of the Chris Loves Julia collections for WSM brands?

The collections feature a moody, modern traditional style with heirloom-worthy aesthetics and modern detailing, combining timeless, classic pieces with functional design.

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