POTTERY BARN KIDS AND POTTERY BARN TEEN LAUNCH NEW MOBILE SHOPPING APPS AVAILABLE FOR DOWNLOAD TODAY

Rhea-AI Summary

Williams-Sonoma, Inc. (NYSE: WSM) announces the launch of new native shopping apps for Pottery Barn Kids and Pottery Barn Teen, enhancing mobile shopping experiences. Available on the App Store, the apps offer an intuitive interface, enabling users to track registries, shop by life stage, share favorites, and browse 3-D design inspirations. Key features include secure checkout with Apple Pay and free design consultations. This development underscores Williams-Sonoma's commitment to digital retailing, aiming to simplify shopping for families and teens alike.

Positive

• Launch of new native apps for Pottery Barn Kids and Teen enhances customer convenience.
• Apps offer features like registry management, customized shopping recommendations, and secure checkout via Apple Pay.
• Free expert design appointments available, potentially increasing customer engagement.

Negative

• None.

The New Native ios Apps Offer Convenient Ways to Shop, Register and Share from a Mobile Device

SAN FRANCISCO--(BUSINESS WIRE)-- Pottery Barn Kids and Pottery Barn Teen, portfolio brands of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer, announce the launch of new native shopping apps for iPhone users on the App Store®. The new apps bring enhanced functionality and provide customers with an easy-to-use interface, offering more services at their fingertips.

“The development of our mobile shopping apps was a coordinated effort focused on delivering a seamless, convenient customer experience. As brands who put digital first, the apps offer a new way to shop, find design inspiration and create and manage a registry on-the-go,” said Jennifer Kellor, President, Pottery Barn Kids and Pottery Barn Teen.

Features of Pottery Barn Kids and Pottery Barn Teen mobile apps include:

• Registry made easy: track, manage and add items to a Pottery Barn Kids registry through the new app platform.
• Shop by life stage: seamlessly browse customer favorite and best-selling pieces for all ages with customized recommendations. Shop baby to big kid suggestions in the Pottery Barn Kids app; discover teen and dorm recommendations in the Pottery Barn Teen app.
• Share favorites: customers can share favorite items easily with contacts and on social media directly through the apps.
• Browse and buy the room: love the room inspiration? Explore and shop 3-D rooms to design a dream space directly from the apps.
• Checkout: use Apple Pay® for a seamless and secure checkout experience.
• Free expert help: request an appointment with a design expert for a free in-store, in-home or virtual appointment.

Download the apps today at https://apps.apple.com/us/app/pottery-barn-kids-shopping/id1214555672 and https://apps.apple.com/us/app/pottery-barn-teen-shopping/id1636705984. Join the conversation on social media with @potterybarnkids and @potterybarnteen.

ABOUT POTTERY BARN KIDS

Introduced in 1999, Pottery Barn Kids offers exclusive home furnishings available online and in stores globally to create kid-friendly, eco-conscious, stylish, and innovative spaces. Pottery Barn Kids’ mission is to bring the utmost in quality design, sustainability, and safety into every family’s home. Products are rigorously tested to meet the highest child safety standards and are expertly crafted from the best materials to last beyond the childhood years. Pottery Barn Kids is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

ABOUT POTTERY BARN TEEN

Introduced in 2003, Pottery Barn Teen offers home furnishings and solutions to create spaces that reflect who teens are and how they live. Available online and in stores globally, Pottery Barn Teen brings the best in quality design with a focus on eco-friendly and sustainable materials that have a low impact on the environment. Pottery Barn Dorm, launched in 2010, is Pottery Barn Teen’s offering of dorm furniture and essentials with the same quality and commitment to style. Pottery Barn Teen is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

WSM-PR

View source version on businesswire.com: https://www.businesswire.com/news/home/20230125005083/en/

Molly Terrell

Public Relations, Pottery Barn Kids & Pottery Barn Teen

mterrell@wsgc.com

Lauren Sanchez

Public Relations, Pottery Barn Kids & Pottery Barn Teen

lesanchez1@wsgc.com

Source: Pottery Barn

FAQ

What new features do the Pottery Barn mobile apps offer?

The new Pottery Barn Kids and Teen apps offer features like registry management, customized shopping recommendations, secure Apple Pay checkout, and design consultations.

When were the new Pottery Barn mobile apps launched?

The new native shopping apps for Pottery Barn Kids and Pottery Barn Teen were launched recently and are available on the App Store.

How do the Pottery Barn apps improve the shopping experience?

The apps provide an easy-to-use interface, allowing users to manage registries, share favorites, and explore 3-D room designs, enhancing the overall shopping experience.

Which company owns the Pottery Barn brands?

Pottery Barn Kids and Pottery Barn Teen are owned by Williams-Sonoma, Inc. (NYSE: WSM).