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Walmart is Taking Delivery One Step Further in Massachusetts

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Walmart is expanding its InHome delivery service to an additional 10 million U.S. households, including those in Massachusetts cities such as Boston, Cambridge, and Newton. This expansion brings InHome delivery to over 45 million homes across the U.S. InHome delivery allows Walmart customers to receive groceries and everyday essentials directly to their doorsteps, or even have items unpacked into their kitchens or garage refrigerators. The service, launched in 2019, aims to offer a seamless shopping experience for busy customers. As part of the expansion, InHome is also now available in Detroit, Minneapolis, Philadelphia, and San Bernardino, covering more than 50 markets. Customers can access this service for $12.95 per month or $98 per year, with an add-on for Walmart+ members at $7 per month or $40 per year, which includes unlimited, fee-free, and tip-free deliveries.

Positive
  • Expansion of InHome delivery service to 10 million more U.S. households.
  • Service now covers over 45 million homes in more than 50 markets.
  • InHome delivery enhances customer convenience by delivering items directly to homes and unpacking them if needed.
  • Service aims to meet the needs of busy families, particularly during the summer season.
  • InHome available as an add-on to Walmart+ membership, providing additional customer value.
Negative
  • Additional costs for InHome delivery service may deter price-sensitive customers.
  • Expansion to new markets involves logistical and operational challenges.
  • Potential privacy concerns related to home access and recordings of deliveries.

Insights

Walmart's expansion of its InHome delivery service is a strategic move that aligns well with current consumer trends toward convenience and time-saving solutions. By targeting densely populated urban areas like Boston, Cambridge and Newton, Walmart can capture a significant market share in regions where the demand for grocery delivery is high. This could lead to increased customer loyalty and higher recurring revenue.

From a retail investor's perspective, this expansion suggests Walmart is keen on leveraging technology and innovation to enhance its customer experience. The integration with Walmart+ also indicates an effort to boost membership subscriptions, which could result in more stable revenue streams. However, investors should keep an eye on the operational costs associated with scaling such a personalized service and weigh them against the potential revenue gains.

The financial implications of Walmart's InHome delivery service expansion are multi-faceted. Revenue diversification is a key benefit, as the $12.95 per month or $98 per year fee for the service could add a significant incremental revenue stream. Additionally, offering the service as an add-on to the Walmart+ membership could increase the average revenue per user (ARPU).

On the flip side, the costs associated with this service are not negligible. Training and vetting associates, equipping them with cameras and managing logistics for in-home deliveries are cost-intensive operations. Investors should monitor how these expenses impact Walmart's overall margins. If managed efficiently, the long-term benefits could outweigh the short-term costs, leading to a positive impact on the stock.

Company expands InHome delivery now reaching more than 45 million U.S. Homes

BENTONVILLE, Ark.--(BUSINESS WIRE)-- Today, Walmart is announcing the expansion of its popular InHome delivery service to an additional 10 million U.S. households, including those in Massachusetts. Customers in Boston, Cambridge and Newton will now have access to the ultimate in delivery convenience. InHome is designed to be a time saver for customers by delivering fresh groceries and everyday essentials to their doorstep or unpacking items directly into their kitchen or garage refrigerators.

W+ InHome delivery is now available in select areas. (Photo: Business Wire)

W+ InHome delivery is now available in select areas. (Photo: Business Wire)

In addition to the Boston market, Walmart is expanding the service today to also include customers in Detroit, Minneapolis, Philadelphia and San Bernardino, bringing the total scale of InHome to more than 50 markets covering over 45 million homes.

“The expansion of InHome comes at the perfect time for families in Boston who are embarking on the busy summer season and are looking for faster, more convenient ways to complete those everyday chores,” said Haley McShane, general manager of InHome, Walmart U.S. “We understand that customers are busy and want to make sure that they can have a seamless shopping experience that fits their needs.”

Walmart launched InHome delivery in 2019 to make shopping easier. Since then, the retailer has made millions of InHome deliveries to customers’ homes. InHome associates are tenured, vetted and specially trained by Walmart for this service.

Here’s how InHome works:

  • Order: To place an order for InHome delivery, customers shop Walmart.com or the Walmart app for items eligible for store delivery and select the InHome delivery window that’s most convenient for them.
  • Deliver: A highly trained InHome associate completes the delivery to the customer’s preferred location. If it’s to the interior of the home, the associate will use a one-time access code to unlock the customer’s door or garage. A wearable camera is on the associates’ vest, recording the entire delivery, which customers have access to from their phones for up to a week after each delivery.

InHome is available as an add-on to Walmart+ membership for $12.95 per month or $98 per year program. Customers who are already members of Walmart+ can now add unlimited fee-free and tip-free InHome delivery for an extra $7 per month or $40 per year. Walmart+ members have access to a suite of digital and in-store benefits like unlimited free deliveries, fuel and travel discounts, access to free pet telehealth visits through Pawp, early access to promotions and events, Paramount+ streaming and so much more. For more information on how to sign up for InHome visit inhome.walmart.com.

About Walmart

Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

elizabeth.deluca@walmart.com

Source: Walmart Inc.

FAQ

What is Walmart's InHome delivery service?

Walmart's InHome delivery service delivers groceries and essentials directly to customers' doorsteps or into their kitchens and garage refrigerators.

How many homes does Walmart's InHome delivery service cover?

Walmart's InHome delivery service now covers over 45 million homes across the U.S.

Is InHome delivery available in Massachusetts?

Yes, InHome delivery is now available in Massachusetts cities such as Boston, Cambridge, and Newton.

What are the costs associated with Walmart's InHome delivery?

InHome delivery costs $12.95 per month or $98 per year. Walmart+ members can add it for $7 per month or $40 per year.

What markets have recently been added to Walmart's InHome delivery service?

Walmart's InHome delivery service has recently expanded to include Boston, Cambridge, Newton, Detroit, Minneapolis, Philadelphia, and San Bernardino.

Walmart Inc.

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