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WISeKey Presents its Latest WISe.ART NFT Collections in Times Square

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WISeKey International Holding Ltd. (NASDAQ: WKEY) launched its latest NFT exhibition featuring artist Pedro Sandoval in Times Square, marking the official USA roadshow of the WISe.ART Marketplace. The exhibition highlights the use of blockchain technology to authenticate digital assets and manage sales. Notable artworks include Sandoval's 'Mr. Bitcoin' and a gold 'monna lisa,' expected to auction with eight-figure starting prices. WISeKey also filed a new patent for enhanced NFT authenticity and announced that its platform allows brands to securely auction and display high-value NFTs.

Positive
  • Launch of WISe.ART Marketplace in Times Square boosts brand visibility.
  • New patent application enhances NFT authenticity, potentially increasing value.
  • High-value artworks by notable artist could attract affluent buyers.
Negative
  • None.

WISeKey Presents its Latest WISe.ART NFT Collections in Times Square

GENEVA – NEW YORK - February 8, 2022: WISeKey International Holding Ltd. (“WISeKey”) (NASDAQ: WKEY), a leading global cybersecurity, AI, Blockchain and IoT company, today announced its latest NFTs exhibits of the artist Pedro Sandoval (@pedrosandovalartist). The announcement of the exhibition can also be seen on the screens of the tower of the emblematic NASDAQ building, located in Times Square, this week. See video here - https://www.youtube.com/watch?v=0uj5SvnHxNg.

The exhibition marks the official USA roadshow of the WISe.ART Marketplace, which, through technology blockchain provides a secure record of digital operations without the intermediation of third parties, guarantees authenticated and signed versions of these assets, in addition to managing their sale.

Among the personal collection of international artists such as the Japanese Yayoi Kusana, some of Sandoval’s digital sculpturessuch as Mr Bitcoin, are a tribute to the currency in which transactions are made ( bronze and gold), and a monna lisa Plexiglas made in gold. These last two will be auctioned shortly and the starting price does not fall below eight figures.. Among its potential customers are the crypto fans, people who come from the field of technology and who have invested in cryptocurrencies.

Sandoval has gone through different phases throughout his career. He has been painting since he was a child and after promoted by Sofía Ímber, founder of the Museum of Contemporary Art in Caracas, he continued his studies in New York and Geneva. His first works were framed in figurative art, but after being kidnapped in his country and spending 90 days hidden in the jungle, his work took a radical turn and switched to abstract art. “It was difficult for me to return to my job. The experience was so hard that I needed to escape from reality for a while,” said Sandoval. From abstraction he moved to video artwork. Some of his Short Video Art, in which he recreated the life of artists such as Van Gogh or Magritte, have been acquired by museums such as the Tate Gallery and the Louvre, to be exhibited on giant screens. Now he belongs to the new generation of NFT creators. His thing, he says, is the metaverse. And, precisely for that digital paradise, he prepared a collection of digital watches.

WISe.ART has been gradually adding NFTs with historical art, modern art, digital watches, sports cards and many other luxury items. The owners of these items are benefiting from WISeKey NFT WISe.Art platform which in addition to offering an authenticated and signed version of the actual digital asset, it also creates an irreversible link to the physical object, provides proof of ownership, provenance, and a set of contracts describing future use and monetization streams.
WISeKey has also announced the filing of a new patent application that ensures the provenance, authenticity, persistence, and long-term value of NFTs that are minted on Blockchains using this method. During the minting process, this method allows to ensure that the NFT is not corrupted, incomplete, or ambiguous.

WISe.ART marketplace that is also available as a while-labeling option allowing brands to include a part of the WISe.Art platform into their own ecosystems and websites to securely auction, trade and display high-value collectible NFTs, a brand building alternative of the digital world.

About WISeKey
WISeKey (NASDAQ: WKEY; SIX Swiss Exchange: WIHN) is a leading global cybersecurity company currently deploying large-scale digital identity ecosystems for people and objects using Blockchain, AI, and IoT respecting the Human as the Fulcrum of the Internet. WISeKey microprocessors secure the pervasive computing shaping today’s Internet of Everything. WISeKey IoT has an installed base of over 1.6 billion microchips in virtually all IoT sectors (connected cars, smart cities, drones, agricultural sensors, anti-counterfeiting, smart lighting, servers, computers, mobile phones, crypto tokens, etc.). WISeKey is uniquely positioned to be at the leading edge of IoT as our semiconductors produce a huge amount of Big Data that, when analyzed with Artificial Intelligence (AI), can help industrial applications predict the failure of their equipment before it happens.Our technology is Trusted by the OISTE/WISeKey’s Swiss-based cryptographic Root of Trust (“RoT”) provides secure authentication and identification, in both physical and virtual environments, for the Internet of Things, Blockchain, and Artificial Intelligence. The WISeKey RoT serves as a common trust anchor to ensure the integrity of online transactions among objects and between objects and people. For more information, visit www.wisekey.com.

Press and investor contacts:
WISeKey International Holding Ltd
Company Contact:  Carlos Moreira
Chairman & CEO
Tel: +41 22 594 3000
info@wisekey.com        

WISeKey Investor Relations (US)
Contact:  Lena Cati
The Equity Group Inc.
Tel: +1 212 836-9611
lcati@equityny.com

Disclaimer:
This communication expressly or implicitly contains certain forward-looking statements concerning WISeKey International Holding Ltd and its business. Such statements involve certain known and unknown risks, uncertainties, and other factors, which could cause the actual results, financial condition, performance, or achievements of WISeKey International Holding Ltd to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. WISeKey International Holding Ltd is providing this communication as of this date and does not undertake to update any forward-looking statements contained herein as a result of new information, future events or otherwise.
This press release does not constitute an offer to sell, or a solicitation of an offer to buy, any securities, and it does not constitute an offering prospectus within the meaning of article 652a or article 1156 of the Swiss Code of Obligations or a listing prospectus within the meaning of the listing rules of the SIX Swiss Exchange. Investors must rely on their own evaluation of WISeKey and its securities, including the merits and risks involved. Nothing contained herein is, or shall be relied on as, a promise or representation as to the future performance of WISeKey.

 


FAQ

What is the significance of WISeKey's NFT exhibition in Times Square?

The NFT exhibition marks the USA debut of the WISe.ART Marketplace, enhancing brand visibility in a high-profile location.

What technologies does WISeKey use for its NFTs?

WISeKey utilizes blockchain technology to ensure secure authentication and management of digital assets.

Who is Pedro Sandoval and what artworks are featured in the exhibition?

Pedro Sandoval is a contemporary artist whose works, including 'Mr. Bitcoin,' are featured in the exhibition, with starting auction prices in the eight figures.

What new patent has WISeKey filed related to NFTs?

WISeKey's new patent application focuses on ensuring the provenance and authenticity of NFTs minted on blockchains.

How does WISe.ART Marketplace benefit brands?

The marketplace offers a white-labeling option, allowing brands to securely auction and display high-value collectible NFTs within their own ecosystems.

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