Boys & Girls Clubs of America and VERSANT Announce New Partnership
Key Terms
digital and media literacy technical
digital citizenship technical
Industry-Changing Media and Entertainment Business Selects Boys & Girls Clubs of America as Foundational Partner for National Community Impact Efforts

VERSANT and Boys & Girls Clubs of America
The partnership marks Versant’s launch of its enterprise-wide community impact strategy, focused on education, opportunity, empowerment and goodwill. Together, the organizations will elevate youth voices, connect young people to real-world opportunities, and bring visibility to the impact of Clubs in communities across the country.
“At Boys & Girls Clubs of America, preparing young people for life after high school means delivering real, measurable outcomes, whether that’s graduating on time, earning job-ready credentials, or securing meaningful work,” said Jim Clark, president and CEO of Boys & Girls Clubs of America. “Today,
The partnership will include:
- Workforce readiness exposure that introduces young people to careers across media, sports and entertainment, and provides insights into the training required to succeed in these fields.
- Impactful real-world experiences that build confidence, character, and community including red carpet events, movie premieres, live sports competitions and behind-the-scenes opportunities.
- Digital and media literacy that enables young people to understand, navigate and engage beyond basic technical skills in ways that build digital citizenship, critical thinking, creativity, and confidence.
- Mentorship and storytelling that creates opportunities for youth to connect with industry leaders and Versant talent to inspire the next generation of leaders and share the stories of Club impact.
“We’re thrilled to launch this foundational partnership with Boys & Girls Clubs of America,” said Mark Lazarus, CEO at Versant. “Their work creating opportunities for young people across the country is inspiring, and we’re proud to support and extend that impact through this partnership. VERSANT, our brands, and our people are committed to building on the success of our Fandango relationship to deliver meaningful and positive outcomes for the next generation.”
Mark Lazarus serves on the Board of Governors of Boys & Girls Clubs of America.
Versant is home to a portfolio of leading news, entertainment and sports brands, including CNBC, MS NOW,
About Boys & Girls Clubs of America
For 165 years, Boys & Girls Clubs of America (BGCA.org) has provided a safe place for kids and teens to learn and grow. Clubs offer caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Boys & Girls Club programming promotes academic success, good character and leadership, and healthy lifestyles. Over 5,500 Clubs serve more than 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on and off
About Versant Media Group, Inc.
Versant Media Group, Inc. (NASDAQ: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates in four core markets: political news and opinion; business news and personal finance; golf and athletics participation; and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including MS NOW, CNBC,
View source version on businesswire.com: https://www.businesswire.com/news/home/20260430881806/en/
Media Contacts
Hollie Tracz
Hollie.Tracz@VersantMedia.com
PR Team
Boys & Girls Clubs of America
press@bgca.org
Source: Boys & Girls Clubs of America