Sector 5 Digital (S5D) Develops Immersive Marketing Experience for Textron Aviation's Latest Cessna Business Jet
S5D built highly realistic digital 3D models of both the exterior and interior of the new jet in order to create interactive elements for the launch campaign
NEW YORK, NY / ACCESSWIRE / June 29, 2023 / Sector 5 Digital ("S5D"), a wholly owned subsidiary of The Glimpse Group, Inc. ("Glimpse") (NASDAQ:VRAR), (FSE:9DR), and a leader in immersive content development, completed a 6-figure engagement with Textron Aviation to develop captivating immersive marketing materials for the highly anticipated debut of its Cessna Business Jet - The Citation Ascend™.
S5D created a comprehensive experiential marketing campaign comprising three key components including: an interactive customer experience allowing customers and partners to explore the interior cabin and discover detailed information about the aircraft's specifications and features, an air-to-air CGI video showcasing the Citation Ascend in flight, and an abstract sizzle video designed to build excitement and anticipation around the future launch of the Citation Ascend.
Video Link: https://player.vimeo.com/video/840190250
Jeff Meisner, General Manager of S5D and Glimpse Chief Revenue Officer said: "The launch of the Citation Ascend was highly successful, generating enthusiasm among potential customers and partners of Textron Aviation, which may lead to potential future showcases at other launch events. Immersive technologies in marketing campaigns are highly effective in connecting buyers to the product while generating strong ROI. We believe that these immersive activations will increasingly become core components and industry norms."
About Sector 5 Digital
Sector 5 Digital helps companies transform their brands by creating brilliant digital content for marketing, communications, sales, entertainment, visualization and simulation. The company has an in-house studio developing immersive experiences through Virtual Reality (VR), Augmented Reality (AR), 3D modeling and animation, film & video production, interactive game technology, and a lot more. For more information on Sector 5 Digital, please visit www.sector5digital.com
About The Glimpse Group, Inc.
The Glimpse Group (NASDAQ:VRAR), (FSE:9DR) is a diversified Virtual and Augmented Reality platform company, comprised of multiple immersive technology, enterprise-focused, software & services companies. Glimpse's unique business model simplifies the challenges faced by immersive technology companies and creates a robust ecosystem, while simultaneously providing investors an opportunity to invest directly into this emerging industry via a diversified platform. For more information on The Glimpse Group, please visit www.theglimpsegroup.com
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This press release does not constitute an offer to sell or a solicitation of offers to buy any securities of any entity. This press release contains certain forward-looking statements based on our current expectations, forecasts and assumptions that involve risks and uncertainties. Forward-looking statements in this release are based on information available to us as of the date hereof. Our actual results may differ materially from those stated or implied in such forward-looking statements, due to risks and uncertainties associated with our business. Forward-looking statements include statements regarding our expectations, beliefs, intentions or strategies regarding the future and can be identified by forward-looking words such as "anticipate," "believe," "view," "could," "estimate," "expect," "intend," "may," "should," and "would" or similar words. All forecasts provided by management in this release are based on information available at this time and management expects that internal projections and expectations may change over time. In addition, the forecasts are entirely on management's best estimate of our future financial performance given our current contracts, current backlog of opportunities and conversations with new and existing customers about our products and services. We assume no obligation to update the information included in this press release, whether as a result of new information, future events or otherwise.
Sector 5 Digital (S5D) Contact:
Jeff Meisner
General Manager, S5D
CRO, The Glimpse Group
jeff.meisner@sector5digital.com
Glimpse Contact:
Maydan Rothblum
CFO & COO
The Glimpse Group, Inc.
917-292-2685
maydan@theglimpsegroup.com
SOURCE: The Glimpse Group, Inc.
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