Vimeo Appoints Enterprise Software Veteran Charlie Ungashick to Drive Innovation as Chief Marketing Officer
Vimeo (NASDAQ: VMEO) has appointed Charlie Ungashick as Chief Marketing Officer. Ungashick, who has been serving as interim CMO since January 2024, will oversee the brand's marketing efforts across consumer and commercial channels. He will also lead the company's first customer conference, Vimeo REFRAME.
Ungashick brings over 20 years of experience, having previously served as CMO of Validity and Head of Product at Applause. His expertise lies in leading global marketing teams at high-growth tech companies. CEO Philip Moyer stated that Ungashick's leadership will be important in shaping Vimeo's marketing strategy and strengthening its goal to become the largest private video distribution platform globally.
Ungashick expressed excitement about the role of video in marketing communications and strategy, and the potential of Vimeo's technology. He aims to chart a new course, implement new tactics, and enhance customer engagement through initiatives like the Staff Picks community and the Vimeo REFRAME conference.
Vimeo (NASDAQ: VMEO) ha nominato Charlie Ungashick come Chief Marketing Officer. Ungashick, che ha ricoperto il ruolo di CMO ad interim da gennaio 2024, supervisionerà gli sforzi di marketing del marchio attraverso canali consumer e commerciali. Inoltre, guiderà la prima conferenza per clienti dell'azienda, Vimeo REFRAME.
Ungashick porta con sé oltre 20 anni di esperienza, avendo in precedenza ricoperto il ruolo di CMO di Validity e responsabile del prodotto presso Applause. La sua expertise consiste nella guida di team di marketing globali in aziende tech in rapida crescita. Il CEO Philip Moyer ha dichiarato che la leadership di Ungashick sarà importante per plasmare la strategia di marketing di Vimeo e rafforzare il suo obiettivo di diventare la più grande piattaforma di distribuzione video privata a livello globale.
Ungashick ha espresso entusiasmo per il ruolo del video nelle comunicazioni e strategie di marketing, nonché per il potenziale della tecnologia di Vimeo. Il suo obiettivo è tracciare una nuova direzione, implementare nuove tattiche e migliorare il coinvolgimento dei clienti attraverso iniziative come la comunità Staff Picks e la conferenza Vimeo REFRAME.
Vimeo (NASDAQ: VMEO) ha nombrado a Charlie Ungashick como Chief Marketing Officer. Ungashick, quien ha estado desempeñándose como CMO interino desde enero de 2024, supervisará los esfuerzos de marketing de la marca en canales tanto para consumidores como comerciales. También liderará la primera conferencia para clientes de la empresa, Vimeo REFRAME.
Ungashick aporta más de 20 años de experiencia, habiendo sido anteriormente CMO de Validity y Jefe de Producto en Applause. Su experiencia se centra en dirigir equipos de marketing globales en empresas tecnológicas de alto crecimiento. El CEO Philip Moyer comentó que el liderazgo de Ungashick será fundamental para dar forma a la estrategia de marketing de Vimeo y fortalecer su objetivo de convertirse en la plataforma de distribución de video privado más grande a nivel mundial.
Ungashick expresó su entusiasmo por el papel del video en las comunicaciones y estrategias de marketing, así como por el potencial de la tecnología de Vimeo. Su objetivo es trazar un nuevo camino, implementar nuevas tácticas y mejorar el compromiso del cliente a través de iniciativas como la comunidad Staff Picks y la conferencia Vimeo REFRAME.
Vimeo (NASDAQ: VMEO)는 Charlie Ungashick을 최고 마케팅 책임자로 임명했습니다. Ungashick은 2024년 1월부터 CMO 직무대행을 해왔으며, 브랜드의 소비자 및 상업 채널 전반에 걸쳐 마케팅 노력을 감독할 것입니다. 그는 또한 회사의 첫 고객 회의인 Vimeo REFRAME을 주도할 예정입니다.
Ungashick은 20년 이상의 경력을 가지고 있으며, 이전에는 Validity의 CMO와 Applause의 제품 책임자를 역임했습니다. 그의 전문성은 고성장 기술 회사에서 글로벌 마케팅 팀을 이끄는 데 있습니다. CEO Philip Moyer는 Ungashick의 리더십이 Vimeo의 마케팅 전략을 형성하고 세계 최대의 개인 비디오 배급 플랫폼이 되겠다는 목표를 강화하는 데 중요할 것이라고 밝혔습니다.
Ungashick은 마케팅 커뮤니케이션 및 전략에서 비디오의 역할과 Vimeo 기술의 잠재력에 대해 흥미를 느끼고 있습니다. 그는 새로운 방향을 설정하고, 새로운 전술을 구현하며, Staff Picks 커뮤니티 및 Vimeo REFRAME 회의와 같은 이니셔티브를 통해 고객 참여를 강화할 계획입니다.
Vimeo (NASDAQ: VMEO) a nommé Charlie Ungashick au poste de Chief Marketing Officer. Ungashick, qui a été CMO par intérim depuis janvier 2024, supervisera les efforts de marketing de la marque à travers les canaux grand public et commerciaux. Il dirigera également la première conférence pour clients de l'entreprise, Vimeo REFRAME.
Ungashick apporte plus de 20 ans d'expérience, ayant précédemment occupé le poste de CMO chez Validity et responsable du produit chez Applause. Son expertise réside dans la direction d'équipes de marketing mondiales au sein d'entreprises technologiques à forte croissance. Le PDG Philip Moyer a déclaré que le leadership d'Ungashick sera essentiel pour façonner la stratégie marketing de Vimeo et renforcer son objectif de devenir la plus grande plateforme de distribution vidéo privée à l'échelle mondiale.
Ungashick a exprimé son enthousiasme pour le rôle de la vidéo dans les communications et la stratégie marketing, ainsi que pour le potentiel de la technologie de Vimeo. Il vise à tracer une nouvelle voie, à mettre en œuvre de nouvelles tactiques et à améliorer l'engagement client à travers des initiatives telles que la communauté Staff Picks et la conférence Vimeo REFRAME.
Vimeo (NASDAQ: VMEO) hat Charlie Ungashick zum Chief Marketing Officer ernannt. Ungashick, der seit Januar 2024 als interimistischer CMO fungiert, wird die Marketingaktivitäten der Marke in den Verbraucher- und Geschäftskanälen überwachen. Er wird auch die erste Kundenkonferenz des Unternehmens, Vimeo REFRAME, leiten.
Ungashick bringt mehr als 20 Jahre Erfahrung mit und war zuvor CMO von Validity und Leiter Produkt bei Applause. Seine Expertise liegt in der Führung globaler Marketingteams in schnell wachsenden Technologieunternehmen. CEO Philip Moyer erklärte, dass Ungashicks Führung wichtig für die Gestaltung der Marketingstrategie von Vimeo und die Stärkung des Ziels sein wird, die größte private Videovertriebsplattform weltweit zu werden.
Ungashick äußerte sich begeistert über die Rolle von Videos in der Marketingkommunikation und -strategie sowie über das Potenzial der Technologie von Vimeo. Sein Ziel ist es, einen neuen Kurs einzuschlagen, neue Taktiken umzusetzen und das Kundenengagement durch Initiativen wie die Staff Picks-Community und die Vimeo REFRAME-Konferenz zu verbessern.
- Appointment of experienced CMO with over 20 years in the tech industry
- Focus on integrating AI capabilities to deliver value for businesses and creators
- Organizing first customer conference (Vimeo REFRAME) to enhance customer engagement
- Strategic move to strengthen Vimeo's position as a leading video distribution platform
- None.
NEW YORK, Oct. 02, 2024 (GLOBE NEWSWIRE) -- Vimeo (NASDAQ: VMEO), the world’s most innovative video experience platform for creators and enterprises, today appointed Charlie Ungashick as Chief Marketing Officer. Ungashick, who has supported the brand as interim CMO since January 2024, will oversee the brand’s comprehensive marketing efforts across the consumer and commercial channels as Vimeo integrates leading-edge AI capabilities to deliver value for businesses, creators and video professionals globally. He will also lead and produce the company’s first customer conference, Vimeo REFRAME, later this month.
“Charlie’s proven track record of building and scaling marketing organizations, coupled with his deep understanding of both enterprise and consumer markets, makes him the ideal leader to accelerate Vimeo’s growth and innovation,” said Philip Moyer, CEO of Vimeo. “His leadership will be instrumental in shaping our marketing strategy and strengthening Vimeo’s goal to be the largest private video distribution platform in the world,” Moyer added.
Ungashick brings more than 20 years of experience to Vimeo, most recently as CMO of Validity, a leader in the email optimization and CRM data space, and Head of Product at Applause, a market leader in crowdsourced software testing for apps, payments, websites, and smart devices. His expertise lies in leading global marketing teams at several high-growth, category-leading tech companies, including WorkHuman, and PTC (NASDAQ: PTC). Earlier in his career, Ungashick held roles in product management, and sales for rapidly growing technology companies. He holds a bachelor’s degree from Fordham University and a diploma with honors in economics from the Université de Paris Sorbonne.
“Video plays an increasingly crucial role in today’s marketing communications and strategy, and I’m energized by the prospect of what Vimeo’s technology can bring to the industry and across other verticals,” said Ungashick. “Joining Vimeo at this pivotal moment in the company’s evolution affords me and my team the ability to chart a bold new course, implement new tactics, and connect with our customers in new ways. Through richer engagement with our Staff Picks community of filmmakers and our Vimeo REFRAME customer conference, Vimeo will continue to inspire and enable creators with the tools to deliver the most impactful storytelling to their audiences.”
To attend the Vimeo REFRAME conference on October 23, please register at: https://reframe.vimeo.com/.
About Vimeo
Vimeo (NASDAQ: VMEO) is the world's most innovative video experience platform. We enable anyone to create high-quality video experiences to better connect and bring ideas to life. We proudly serve our community of millions of users – from creative storytellers to globally distributed teams at the world's largest companies – whose videos receive billions of views each month. Learn more at www.vimeo.com.
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/eaf350e1-bf80-4cca-b5a5-41ddf1f70d7a
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