Ultralife Corporation Expands Leadership Team to Drive Rapid Growth Plans
Ultralife (NASDAQ: ULBI) has announced two key executive appointments effective January 6, 2025. Jeffrey Luke joins as Chief Marketing Officer, tasked with reframing corporate and brand strategies while ensuring global alignment. Luke brings over 20 years of B2B marketing experience across various industries.
James Pope has been appointed Senior Vice President - Sales & Business Development, Battery & Energy Products, bringing 37 years of battery and power industry experience. Pope will focus on market expansion and aligning global sales efforts to maximize revenue and build strategic partnerships.
CEO Mike Manna emphasized these appointments are important for commercializing transformational products and executing the company's long-term growth strategy. The expanded leadership team aims to enhance new product development, strengthen customer relationships, and capitalize on growth opportunities.
Ultralife (NASDAQ: ULBI) ha annunciato due importanti nomine esecutive a partire dal 6 gennaio 2025. Jeffrey Luke entra come Chief Marketing Officer, con il compito di ristrutturare le strategie aziendali e di branding, garantendo un allineamento globale. Luke porta con sé oltre 20 anni di esperienza nel marketing B2B in vari settori.
James Pope è stato nominato Senior Vice President - Vendite e Sviluppo Business, Prodotti per Batterie e Energia, portando 37 anni di esperienza nell'industria delle batterie e della potenza. Pope si concentrerà sull'espansione del mercato e sull'allineamento degli sforzi di vendita globali per massimizzare i ricavi e costruire partnership strategiche.
Il CEO Mike Manna ha sottolineato che queste nomine sono fondamentali per la commercializzazione di prodotti trasformativi e per l'esecuzione della strategia di crescita a lungo termine dell'azienda. Il team di leadership ampliato punta a migliorare lo sviluppo di nuovi prodotti, rafforzare le relazioni con i clienti e capitalizzare le opportunità di crescita.
Ultralife (NASDAQ: ULBI) ha anunciado dos nombramientos ejecutivos clave, efectivos a partir del 6 de enero de 2025. Jeffrey Luke se incorpora como Director de Marketing, encargado de reestructurar las estrategias corporativas y de marca mientras se asegura una alineación global. Luke aporta más de 20 años de experiencia en marketing B2B en diversas industrias.
James Pope ha sido nombrado Vicepresidente Senior - Ventas y Desarrollo Empresarial, Productos de Batería y Energía, con 37 años de experiencia en la industria de baterías y energía. Pope se enfocará en la expansión del mercado y en alinear los esfuerzos de ventas globales para maximizar los ingresos y construir asociaciones estratégicas.
El CEO Mike Manna enfatizó que estos nombramientos son importantes para comercializar productos transformadores y ejecutar la estrategia de crecimiento a largo plazo de la empresa. El equipo de liderazgo ampliado tiene como objetivo mejorar el desarrollo de nuevos productos, fortalecer las relaciones con los clientes y capitalizar las oportunidades de crecimiento.
Ultralife (NASDAQ: ULBI)는 2025년 1월 6일부터 시행되는 두 가지 주요 경영진 임명을 발표했습니다. Jeffrey Luke는 마케팅 책임자로 합류하여 기업 및 브랜드 전략을 재정립하고 글로벌 정합성을 보장하는 역할을 맡습니다. Luke는 다양한 산업에서 B2B 마케팅 분야에서 20년 이상의 경험을 보유하고 있습니다.
James Pope는 배터리 및 에너지 제품 부문의 수석 부사장으로 임명되어 배터리 및 전력 산업에서 37년의 경험을 가지고 있습니다. Pope는 시장 확장 및 글로벌 판매 노력을 정렬하여 수익을 극대화하고 전략적 파트너십을 구축하는 데 집중할 것입니다.
CEO Mike Manna는 이러한 임명이 혁신적인 제품 상용화 및 회사의 장기 성장 전략을 실행하는 데 중요하다고 강조했습니다. 확대된 리더십 팀은 새로운 제품 개발을 강화하고 고객 관계를 강화하며 성장 기회를 활용하는 것을 목표로 합니다.
Ultralife (NASDAQ: ULBI) a annoncé deux nominations clés au sein de la direction, effectives à partir du 6 janvier 2025. Jeffrey Luke rejoint l'entreprise en tant que directeur marketing, chargé de redéfinir les stratégies d'entreprise et de marque tout en assurant un alignement mondial. Luke possède plus de 20 ans d'expérience en marketing B2B dans diverses industries.
James Pope a été nommé vice-président senior - Ventes et développement commercial, Produits de batteries et d'énergie, apportant 37 ans d'expérience dans l'industrie des batteries et de l'énergie. Pope se concentrera sur l'expansion du marché et l'alignement des efforts de vente mondiaux pour maximiser les revenus et établir des partenariats stratégiques.
Le PDG Mike Manna a souligné que ces nominations sont importantes pour la commercialisation de produits transformationnels et pour l'exécution de la stratégie de croissance à long terme de l'entreprise. L'équipe de direction élargie vise à améliorer le développement de nouveaux produits, à renforcer les relations avec les clients et à tirer parti des opportunités de croissance.
Ultralife (NASDAQ: ULBI) hat zwei wichtige Führungspositionen zum 6. Januar 2025 bekannt gegeben. Jeffrey Luke tritt als Chief Marketing Officer ein und hat die Aufgabe, die Unternehmens- und Markenstrategien neu zu gestalten und eine globale Ausrichtung sicherzustellen. Luke bringt über 20 Jahre Erfahrung im B2B-Marketing in verschiedenen Branchen mit.
James Pope wurde zum Senior Vice President - Sales & Business Development, Battery & Energy Products ernannt und bringt 37 Jahre Erfahrung in der Batterie- und Energiewirtschaft mit. Pope wird sich auf die Markterweiterung konzentrieren und die globalen Verkaufsaktivitäten anpassen, um den Umsatz zu maximieren und strategische Partnerschaften aufzubauen.
CEO Mike Manna betonte, dass diese Ernennungen wichtig sind, um transformative Produkte zu kommerzialisieren und die langfristige Wachstumsstrategie des Unternehmens umzusetzen. Das erweiterte Führungsteam hat sich zum Ziel gesetzt, die Entwicklung neuer Produkte zu verbessern, die Kundenbeziehungen zu stärken und Wachstumschancen zu nutzen.
- Strategic expansion of executive team with industry veterans
- Addition of expertise in B2B marketing and battery industry
- Strengthened focus on commercialization of new products
- Enhanced capability for global market expansion
- None.
Appoints Chief Marketing Officer and Senior Vice President – Sales & Business Development, Battery & Energy Products
NEWARK, N.Y., Jan. 06, 2025 (GLOBE NEWSWIRE) -- Ultralife Corporation (NASDAQ: ULBI) today announced the appointment of Jeffrey Luke as Chief Marketing Officer and James Pope as Senior Vice President - Sales & Business Development, Battery & Energy Products, effective January 6, 2025.
As Chief Marketing Officer, Jeff will be responsible for reframing our corporate and brand strategies, providing alignment and accountability throughout the global organization. He will collaborate closely with our sales and engineering teams to develop and execute effective go-to-market strategies, ensuring that Ultralife’s products and solutions meet the evolving needs of our customers. Jeff brings over two decades of experience in B2B marketing, including genomics, agriculture, heavy equipment, energy and industrial computing.
In his new role, James will focus on expanding our reach into both existing and new markets and applications, and on aligning the efforts of our global sales and business development teams in pursuing opportunities that maximize revenue, build strategic partnerships, and strengthen our presence in competitive markets. He brings over thirty-seven years of experience in the battery and power industry, with a career that spans all major segments of the industry, including cell manufacturing, pack manufacturing, charger development, and work with representative organizations supporting battery and power solutions.
"As we enter 2025 and begin to commercialize our transformational products, strengthening our marketing and sales activities is critical to the successful execution of our long-term growth strategy," said Mike Manna, President and CEO of Ultralife Corporation. "Jeff has a passion for seeing people, ideas and companies thrive and has fostered these outcomes through continuous improvement, innovation and coaching programs. James has an established reputation as a dynamic leader in sales and business development and a proven ability to align technical innovation with strategic business objectives.”
“With Jeff and James joining our executive management team, we are even better positioned to expand our new product development pipeline, foster durable customer relationships and capitalize on highly attractive growth opportunities to achieve our ambitious reach and growth goals,” added Manna.
About Ultralife Corporation
Ultralife Corporation serves its markets with products and services ranging from power solutions to communications and electronics systems. Through its engineering and collaborative approach to problem solving, Ultralife serves government, defense and commercial customers across the globe.
Headquartered in Newark, New York, the Company's business segments include: Battery & Energy Products and Communications Systems. Ultralife has operations in North America, Europe and Asia. For more information, visit http://www.ultralifecorporation.com.
| Company Contact: Ultralife Corporation Philip A. Fain (315) 210-6110 pfain@ulbi.com | Investor Relations Contact: Alliance Advisors IR Jody Burfening/Alex Villalta (917) 972-3253 avillalta@allianceadvisors.com |
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