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TechTarget Named a G2 Leader in Virtual Events and Marketing & Sales Intelligence

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TechTarget (Nasdaq: TTGT) has been recognized as a leader in multiple G2 Grid Reports for Summer 2024. The company's BrightTALK Virtual Events Platform was named a Leader in the Overall Grid Report for Virtual Event Platforms for the first time. Additionally, TechTarget's Priority Engine platform maintained its leadership position in the Enterprise Grid Reports for both Sales Intelligence Software and Marketing Account Intelligence Software for the 19th consecutive quarter.

These recognitions are based on customer reviews and market presence scores. TechTarget's solutions, including BrightTALK's audience-first model and Priority Engine's Prospect-Level Intent Data, provide B2B Enterprise Technology customers with powerful tools for maximizing engagement, conversion, and sales & marketing outcomes. The company's CEO, Michael Cotoia, emphasized the importance of these validations in helping customers achieve new levels of performance across various business functions.

TechTarget (Nasdaq: TTGT) è stata riconosciuta come leader in diversi rapporti G2 Grid per l'estate 2024. La piattaforma BrightTALK Virtual Events è stata nominata Leader nel rapporto Overall Grid per le piattaforme di eventi virtuali per la prima volta. Inoltre, la piattaforma Priority Engine di TechTarget ha mantenuto la sua posizione di leadership nei rapporti Enterprise Grid sia per il Software di Intelligenza per le Vendite che per il Software di Intelligenza per i Conti di Marketing, per il 19° trimestre consecutivo.

Questi riconoscimenti si basano su recensioni di clienti e punteggi di presenza sul mercato. Le soluzioni di TechTarget, inclusi il modello centrato sul pubblico di BrightTALK e i Dati di Intenzione a Livello di Prospetto di Priority Engine, offrono ai clienti della tecnologia aziendale B2B potenti strumenti per massimizzare l'impegno, la conversione e i risultati di vendite e marketing. Il CEO dell'azienda, Michael Cotoia, ha sottolineato l'importanza di queste convalide nell'aiutare i clienti a raggiungere nuovi livelli di prestazioni in diverse funzioni aziendali.

TechTarget (Nasdaq: TTGT) ha sido reconocida como líder en múltiples informes de G2 Grid para el verano de 2024. La plataforma BrightTALK Virtual Events fue nombrada Líder en el informe Overall Grid para plataformas de eventos virtuales por primera vez. Además, la plataforma Priority Engine de TechTarget mantuvo su posición de liderazgo en los informes Enterprise Grid tanto para Software de Inteligencia de Ventas como para Software de Inteligencia de Cuentas de Marketing durante el 19º trimestre consecutivo.

Estos reconocimientos se basan en reseñas de clientes y puntajes de presencia en el mercado. Las soluciones de TechTarget, que incluyen el modelo centrado en la audiencia de BrightTALK y los Datos de Intención a Nivel de Prospecto de Priority Engine, proporcionan a los clientes de Tecnología Empresarial B2B herramientas poderosas para maximizar el compromiso, la conversión y los resultados de ventas y marketing. El CEO de la compañía, Michael Cotoia, enfatizó la importancia de estas validaciones para ayudar a los clientes a alcanzar nuevos niveles de desempeño en diversas funciones comerciales.

TechTarget (Nasdaq: TTGT)는 2024 여름을 위한 여러 G2 Grid 보고서에서 리더로 인정받았습니다. 회사의 BrightTALK Virtual Events Platform은 가상 이벤트 플랫폼에 대한 Overall Grid 보고서에서 처음으로 리더로 선정되었습니다. 또한, TechTarget의 Priority Engine 플랫폼은 19분기 연속으로 Sales Intelligence Software 및 Marketing Account Intelligence Software에 대한 Enterprise Grid 보고서에서 리더십 위치를 유지했습니다.

이러한 인정은 고객 리뷰와 시장 존재 점수를 기반으로 합니다. BrightTALK의 청중 중심 모델과 Priority Engine의 잠재 고객 수준 의도 데이터 등 TechTarget의 솔루션은 B2B 기업 기술 고객에게 참가, 전환 및 판매 및 마케팅 결과를 극대화하기 위한 강력한 도구를 제공합니다. 회사의 CEO인 Michael Cotoia는 이러한 검증이 고객이 다양한 비즈니스 기능에서 새로운 성과 수준을 달성하는 데 어떻게 도움이 되는지를 강조했습니다.

TechTarget (Nasdaq: TTGT) a été reconnue comme un leader dans plusieurs rapports G2 Grid pour l'été 2024. La plateforme BrightTALK Virtual Events de l'entreprise a été nommée Leader dans le rapport Overall Grid pour les plateformes d'événements virtuels pour la première fois. De plus, la plateforme Priority Engine de TechTarget a maintenu sa position de leader dans les rapports Enterprise Grid pour les logiciels d'intelligence des ventes et les logiciels d'intelligence des comptes de marketing pour le 19ème trimestre consécutif.

Ces reconnaissances sont basées sur des avis de clients et des scores de présence sur le marché. Les solutions de TechTarget, y compris le modèle centré sur l'audience de BrightTALK et les données d'intention au niveau des prospects de Priority Engine, fournissent aux clients de la technologie B2B des outils puissants pour maximiser l'engagement, la conversion et les résultats en ventes et marketing. Le PDG de l'entreprise, Michael Cotoia, a souligné l'importance de ces validations pour aider les clients à atteindre de nouveaux niveaux de performance dans diverses fonctions commerciales.

TechTarget (Nasdaq: TTGT) wurde als führend in mehreren G2 Grid Reports für den Sommer 2024 anerkannt. Die BrightTALK Virtual Events Platform des Unternehmens wurde zum ersten Mal als Leader im Overall Grid Report für virtuelle Veranstaltungsplattformen ausgezeichnet. Darüber hinaus behielt die Plattform Priority Engine von TechTarget ihre Führungsposition in den Enterprise Grid Reports sowohl für Sales Intelligence Software als auch für Marketing Account Intelligence Software für das 19. Quartal in Folge.

Diese Auszeichnungen basieren auf Kundenbewertungen und Marktpräsenzpunkten. Die Lösungen von TechTarget, einschließlich des publikumzentrierten Modells von BrightTALK und der Prospect-Level Intent Data von Priority Engine, bieten B2B-Unternehmen leistungsstarke Werkzeuge zur Maximierung des Engagements, der Conversion sowie der Verkaufs- und Marketingergebnisse. Der CEO des Unternehmens, Michael Cotoia, betonte die Bedeutung dieser Validierungen, um den Kunden zu helfen, neue Leistungsniveaus in verschiedenen Geschäftsbereichen zu erreichen.

Positive
  • Named a Leader in G2 Grid Reports for Virtual Events and Marketing & Sales Intelligence
  • BrightTALK platform recognized as a Leader in Virtual Event Platforms category for the first time
  • Priority Engine platform maintained leadership in Sales and Marketing Intelligence categories for 19 consecutive quarters
  • High customer satisfaction scores indicate continuous value and return on investment
Negative
  • None.

The Company’s BrightTALK Virtual Events Platform recognized for first time while its Priority Engine Intent Data platform honored for intelligence leadership for the 19th consecutive quarter

NEWTON, Mass.--(BUSINESS WIRE)-- TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced that it has once again been named a leader in multiple recent quarterly reports published by G2, a top industry destination where buyers go to read and write authentic reviews about software products and services.

TechTarget was named a Leader in the Overall Grid® Report for Virtual Event Platforms – Summer 2024, in the Enterprise Grid® Report for Sales Intelligence Software – Summer 2024, and in the Enterprise Grid Report for Marketing Account Intelligence Software – Summer 2024.

TechTarget’s Priority EngineTM has been recognized for an incredible 19 consecutive quarters in the Enterprise Marketing and Sales Intelligence categories. This marks the first time that the Company’s BrightTALKTM platform has been named a leader in the Virtual Event Platforms category.

Overall, G2 Grid Reports are released quarterly and compare products in a given category based on reviews gathered from its user community as well as data aggregated from online sources and social networks. Products in the Leader quadrant are “rated highly by G2 users and have substantial market presence scores.”

This recognition is directly based on the success B2B Enterprise Technology customers are having across TechTarget’s extensive portfolio of data products, in-depth engagement services, and marketing & sales acceleration offerings. High satisfaction scores are indicative of the continuous value and return they get from our unique and powerful set of solutions:

  • Unique in the market, BrightTALK’s audience-first model ensures that customers are not just using a high-tech platform but tapping into a uniquely powerful source of active demand. Both extensible and optimally automated, and with highly streamlined registration, the platform helps customers maximize engagement and conversion at every step.
  • Priority Engine provides customers with direct access to TechTarget’s unique, proprietary Prospect-Level IntentTM Data delivering deep insights into the behaviors of its highly valuable audiences. This provides essential fuel for B2B sales & marketing teams to identify and effectively engage the right buyers in the right context to achieve significantly better outcomes.

“We are extremely pleased to earn such strong validation from our customers in these very important areas,” said Michael Cotoia, Chief Executive Officer, TechTarget. “Our suite of data-driven products and solutions help marketers and sellers find and engage buyers with speed, precision and confidence. They are enabling customers to achieve new levels of performance across events, demand generation, ABM, sales prospecting, channel enablement and more.”

Being named a Leader by G2 is the latest industry recognition for TechTarget in these important areas. The Company was also named a leader in The Forrester Wave™: B2B Intent Data Providers, Q2 2023 and in May, its BrightTALK platform won a 2024 CODiE Award for Best Event Technology Platform.

For more information on TechTarget customer success, visit www.techtarget.com/customer-success/.

About TechTarget

TechTarget (Nasdaq: TTGT) is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across 150 highly targeted technology-specific websites and more than 1,000 channels, TechTarget attracts and nurtures communities of technology buyers researching their companies’ information technology needs. By understanding these buyers’ content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world.

TechTarget has offices in Boston, London, Munich, New York, Paris, Singapore and Sydney. For more information, visit techtarget.com and follow us on LinkedIn.

(C) 2024 TechTarget, Inc. All rights reserved. TechTarget and the TechTarget logo are registered trademarks and Priority Engine, Prospect-Level Intent and BrightTALK are trademarks of TechTarget. All other trademarks are the property of their respective owners.

Garrett Mann

Vice President of Corporate Communications

TechTarget, Inc.

617-431-9371

gmann@techtarget.com

Source: TechTarget, Inc.

FAQ

What G2 Grid Reports has TechTarget (TTGT) been recognized in for Summer 2024?

TechTarget has been named a Leader in the Overall Grid Report for Virtual Event Platforms, the Enterprise Grid Report for Sales Intelligence Software, and the Enterprise Grid Report for Marketing Account Intelligence Software for Summer 2024.

How many consecutive quarters has TechTarget's Priority Engine (TTGT) been recognized in G2's Enterprise Marketing and Sales Intelligence categories?

TechTarget's Priority Engine has been recognized for 19 consecutive quarters in G2's Enterprise Marketing and Sales Intelligence categories.

What is unique about TechTarget's BrightTALK platform (TTGT)?

BrightTALK's audience-first model ensures customers tap into a uniquely powerful source of active demand, with extensible and optimally automated features, and streamlined registration to maximize engagement and conversion.

What does TechTarget's Priority Engine platform (TTGT) provide to customers?

Priority Engine provides customers with direct access to TechTarget's proprietary Prospect-Level Intent Data, delivering deep insights into the behaviors of valuable audiences to help B2B sales & marketing teams identify and engage the right buyers effectively.

TechTarget, Inc.

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