Welcome to our dedicated page for The Trade Desk news (Ticker: TTD), a resource for investors and traders seeking the latest updates and insights on The Trade Desk stock.
The Trade Desk, Inc. (symbol: TTD) powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has rapidly emerged as the fastest-growing demand-side platform in the industry. The company offers agencies, aggregators, and their advertisers top-notch technology to manage display, social, and video advertising campaigns efficiently.
The Trade Desk's platform is a self-service interface that enables advertisers and ad agencies to programmatically find and purchase digital ad inventory across various devices, including computers, smartphones, and connected TVs. Leveraging comprehensive data analytics, the platform optimizes the performance of ad impressions purchased, ensuring effective and targeted ad placements.
Headquartered in Ventura, California, The Trade Desk operates from several key locations globally, including New York City, Chicago, San Francisco, Los Angeles, Boulder, Hamburg, London, and Singapore. The company's commitment to maintaining a pure buy-side focus allows it to deliver exceptional branding and performance results for clients worldwide.
The Trade Desk stands out in the market with its expressive bid capabilities, full-funnel attribution, and detailed reporting, which illustrate the consumer journey from initial impression to conversion. These features empower buyers at the campaign level, providing them with actionable insights and a competitive edge in the advertising landscape.
Financially, The Trade Desk generates its revenue through fees based on a percentage of client advertising spend. This model underscores the company's alignment with the success of its clients, fostering a mutually beneficial relationship. For more detailed information, visit their official website at www.thetradedesk.com.
The Trade Desk, Inc. (NASDAQ: TTD) announced strong financial results for Q1 2022, posting a 43% year-over-year revenue increase to $315 million. Despite this growth, the company reported a net loss of $15 million, leading to a GAAP diluted loss per share of $0.03. Adjusted EBITDA rose to $121 million, reflecting a margin of 38%. Customer retention remained high at over 95%. Looking ahead, the company projects Q2 revenue of at least $364 million and adjusted EBITDA of approximately $121 million.
The Trade Desk (TTD) announces a significant expansion of its OpenPath initiative, welcoming new media partners including BuzzFeed, Los Angeles Times, Forbes, Mediavine, and Red Ventures. Launched in February 2022, OpenPath aims to streamline the digital advertising supply chain by providing advertisers direct access to premium inventory while enhancing transparency and efficiency. Over 100 premium publishers have shown interest in the initiative, which allows them to leverage their first-party data effectively without compromising their existing yield management tools.
The Trade Desk, Inc. (NASDAQ: TTD) plans to release its first-quarter financial results for the period ending March 31, 2022, on May 10, 2022, after market close. A conference call to discuss these results will take place at 2:00 PM PT. Investors can access the call via webcast on the company's Investor Relations page. For telephonic access, participants can dial specific numbers based on their location. An audio replay will be available shortly after the call and can be accessed until May 17, 2022.
AppLovin Corporation has partnered with The Trade Desk to integrate AppLovin Exchange (ALX) into The Trade Desk’s platform, marking a significant step as the first mobile in-app exchange enabling Unified ID 2.0. This collaboration aims to enhance targeting capabilities for advertisers across 140,000 mobile apps reaching over 1.8 billion devices globally. The integration will offer agencies and advertisers direct access to a wealth of mobile inventory, improving campaign efficiency and scalability.
The Trade Desk (TTD) has appointed Naseem Tuffaha as Chief Growth Officer, a newly created position aimed at driving global operations and growth initiatives. Tuffaha, formerly at Microsoft, will report to CEO Jeff Green and work from the Seattle office. With nearly 30 years of leadership experience, Tuffaha's role will include workforce expansion and scaling the company's international presence. Green praised Tuffaha's proven track record in managing teams and driving growth. The appointment is seen as a strategic move to leverage Tuffaha's expertise for further advancement in the digital advertising sector.
The Trade Desk has launched a certified service partner program aimed at enhancing accessibility for small and medium-sized businesses (SMBs) to its demand-side platform, as demand for data-driven advertising rises. Goodway Group has been selected as the inaugural certified partner to support SMBs in optimizing their advertising strategies. This initiative will empower SMBs with greater transparency and control over their ad campaigns, promoting agility and performance optimization across various digital channels.
The Trade Desk (TTD) and LiveRamp (RAMP) are collaborating to develop the European Unified ID (EUID), tailored to comply with GDPR regulations. EUID, based on Unified ID 2.0, will enhance privacy in European advertising. The initiative aims to integrate LiveRamp's RampID and enable bidding within The Trade Desk's platform. This partnership builds on their existing U.S. collaboration to foster transparency and consumer trust in advertising.
Both firms intend to define technical standards and ensure functionality aligns with regional regulations, supporting a sustainable digital ecosystem.
The Trade Desk reported strong financial results for Q4 and FY 2021, with revenue hitting $1.2 billion, a 43% increase from 2020. The company's platform achieved total spend of nearly $6.2 billion, reflecting a 47% year-over-year growth. Adjusted EBITDA reached over $500 million, and customer retention remained above 95%. Despite a decline in net income to $137.8 million, CEO Jeff Green highlighted significant advancements with their new platform, Solimar, and ongoing partnerships. Looking ahead, Q1 2022 revenue is expected to be at least $303 million.
The Trade Desk (TTD) has launched OpenPath, a new product enhancing direct access to premium digital ad inventory for advertisers. Initial partners include major publishers such as Reuters, The Washington Post, and Conde Nast, allowing advertisers to access impressions directly, thereby addressing inefficiencies in the programmatic supply chain. CEO Jeff Green stated that OpenPath promotes transparency and fair competition, while TTD will phase out Google Open Bidding by April 15, 2022. This initiative aims to strengthen relationships between advertisers and reputable publishers.
The Trade Desk, Inc. (NASDAQ: TTD) will announce its financial results for the fourth quarter and fiscal year ending December 31, 2021, on February 16, 2022, prior to market opening. A conference call will follow at 8:30 A.M. Pacific Time to discuss these results. Interested parties can access the live webcast through The Trade Desk's Investor Relations website. The company provides a self-service platform for managing data-driven digital advertising campaigns across multiple formats and devices, catering to advertisers globally.
FAQ
What is the current stock price of The Trade Desk (TTD)?
What is the market cap of The Trade Desk (TTD)?
What does The Trade Desk, Inc. do?
Where is The Trade Desk headquartered?
How does The Trade Desk generate revenue?
What types of advertising campaigns does The Trade Desk manage?
What makes The Trade Desk's platform unique?
In which countries does The Trade Desk operate?
What is real-time bidding?
Who are The Trade Desk's clients?
What kind of devices does The Trade Desk serve ads on?
How can I get more information about The Trade Desk?
