Tencent Music Entertainment Exclusively Presents "Global Goal: Unite for Our Future" Special in China

Rhea-AI Summary

Tencent Music Entertainment (TME) has become the exclusive strategic partner in China for the globally streamed concert Global Goal: Unite for Our Future, which addresses the impact of COVID-19 on marginalized communities. The concert will be broadcast on TME's platforms at 12 p.m. on July 8, featuring major artists including Coldplay, Justin Bieber, and Jennifer Hudson. This initiative aims to promote equitable access to COVID-19 care and strengthen healthcare systems.

Positive

• Exclusive strategic partnership for a global concert, enhancing brand visibility.
• Opportunity to engage with significant international artists, boosting platform traffic.

Negative

• None.

SHENZHEN, China, July 8, 2020 /PRNewswire/ -- Today, Tencent Music Entertainment (TME) (NYSE:TME) announced it will be the exclusive strategic partner in China of Global Goal: Unite for Our Future—The Concert, a globally televised and digitally streamed special that will highlight the disproportionate impact COVID-19 has on marginalized communities and support equal access to COVID-19 care. The program will stream on QQ Music, Kugou Music, Kuwo Music and WeSing at 12 p.m., July 8 via TME live.

The Concert will feature performances from Chloe x Halle, Christine and the Queens, Coldplay, J Balvin, Jennifer Hudson, Justin Bieber & Quavo, J'Nai Bridges with Gustavo Dudamel, Los Angeles Philharmonic & YOLA (Youth Orchestra Los Angeles), Miley Cyrus, Shakira, Usher and Yemi Alade.

The Global Goal: Unite for our Future campaign was launched last month under the patronage of European Commission President Ursula von der Leyen. The campaign focuses on addressing the pandemic's impact on the most vulnerable, and seeks to build back communities and economies with freedom and justice for all. Calling on individuals to take action, and asking governments, corporate leaders and philanthropists to make their commitments toward the fair distribution of COVID-19 tests, treatments, and vaccines, Global Goal: Unite for our Future aims to strengthen healthcare systems so no one is left behind in this pandemic.

About Tencent Music Entertainment

Tencent Music Entertainment Group (NYSE: TME) is the leading online music entertainment platform in China, operating the country's highly popular and innovative music apps: QQ Music, Kugou Music, Kuwo Music and WeSing. TME's mission is to use technology to elevate the role of music in people's lives by enabling them to create, enjoy, share and interact with music. TME's platform comprises online music, online karaoke and music-centric live streaming services, enabling music fans to discover, listen, sing, watch, perform and socialize around music.

For more information, please visit https://www.tencentmusic.com/.

Media Contact: 

Edmond Lococo, ICR Inc.
Phone: +86-138 1079 1408
Email: TME.PR@icrinc.com  

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SOURCE Tencent Music Entertainment Group

FAQ

What is Tencent Music's role in the Global Goal concert?

Tencent Music is the exclusive strategic partner in China for the Global Goal: Unite for Our Future concert.

When will the Global Goal concert stream on Tencent Music?

The concert will stream at 12 p.m. on July 8, 2020.

Which artists will perform at the Global Goal concert?

Artists include Coldplay, Justin Bieber, J Balvin, and Jennifer Hudson.

What is the purpose of the Global Goal: Unite for Our Future campaign?

The campaign aims to address COVID-19's impact on marginalized communities and promote equitable access to healthcare.

How does Tencent Music plan to support the Global Goal concert?

TME will stream the concert on its platforms: QQ Music, Kugou Music, Kuwo Music, and WeSing.