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Treasure Global Inc Announces Strategic Service Partnership with Octagram Investment Limited

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Treasure Global Inc (NASDAQ: TGL) has announced a strategic partnership with Octagram Investment (OCTA) to enhance its ZCity e-commerce platform. The collaboration, valued at $2.8 million payable in TGL shares, focuses on integrating innovative mini-game modules to drive user engagement and growth.

OCTA will design and develop tailored modules for ZCity's user base, aligning with the platform's strategy to evolve its digital ecosystem. The partnership aims to provide seamless interaction between users and merchants across multiple services, including activities, travel, goods, and rewards.

OCTA's role extends beyond development to ongoing technical support, ensuring the modules remain fully integrated and functional. The games will comply with data security and privacy regulations, offering a seamless experience across web and mobile platforms.

Treasure Global Inc (NASDAQ: TGL) ha annunciato una partnership strategica con Octagram Investment (OCTA) per migliorare la sua piattaforma di e-commerce ZCity. La collaborazione, del valore di 2,8 milioni di dollari pagabile in azioni TGL, si concentra sull'integrazione di moduli di mini-giochi innovativi per stimolare l'engagement degli utenti e la crescita.

OCTA progetterà e svilupperà moduli personalizzati per la base utenti di ZCity, in linea con la strategia della piattaforma di evolvere il proprio ecosistema digitale. L'obiettivo della partnership è fornire interazioni senza soluzione di continuità tra utenti e commercianti attraverso diversi servizi, tra cui attività, viaggi, beni e premi.

Il ruolo di OCTA va oltre lo sviluppo, includendo supporto tecnico continuo, per garantire che i moduli rimangano completamente integrati e funzionanti. I giochi rispetteranno le normative sulla sicurezza dei dati e sulla privacy, offrendo un'esperienza fluida su piattaforme web e mobile.

Treasure Global Inc (NASDAQ: TGL) ha anunciado una asociación estratégica con Octagram Investment (OCTA) para mejorar su plataforma de comercio electrónico ZCity. La colaboración, valorada en 2.8 millones de dólares pagaderos en acciones de TGL, se centra en integrar módulos innovadores de mini-juegos para impulsar la participación y el crecimiento de los usuarios.

OCTA diseñará y desarrollará módulos personalizados para la base de usuarios de ZCity, alineándose con la estrategia de la plataforma para evolucionar su ecosistema digital. La asociación tiene como objetivo proporcionar interacciones fluidas entre usuarios y comerciantes en múltiples servicios, incluyendo actividades, viajes, bienes y recompensas.

El papel de OCTA se extiende más allá del desarrollo, incluyendo soporte técnico continuo para asegurar que los módulos permanezcan completamente integrados y funcionales. Los juegos cumplirán con las regulaciones de seguridad de datos y privacidad, ofreciendo una experiencia sin interrupciones en plataformas web y móviles.

Treasure Global Inc (NASDAQ: TGL)은 ZCity 전자상거래 플랫폼을 강화하기 위해 Octagram Investment (OCTA)와 전략적 파트너십을 발표했습니다. TGL 주식으로 지급되는 280만 달러의 가치가 있는 이번 협업은 사용자 참여 및 성장을 촉진하기 위해 혁신적인 미니 게임 모듈을 통합하는 데 집중합니다.

OCTA는 ZCity 사용자 기반에 맞춘 맞춤형 모듈을 설계 및 개발하여 플랫폼의 디지털 생태계 진화 전략과 일치합니다. 이 파트너십의 목표는 여러 서비스에서 사용자와 상인 간의 원활한 상호작용을 제공하는 것입니다. 활동, 여행, 상품, 보상을 포함합니다.

OCTA의 역할은 개발을 넘어 지속적인 기술 지원을 포함하여 모듈이 완전히 통합되고 기능적으로 유지되도록 보장합니다. 게임은 데이터 보안 및 개인정보 보호 규정을 준수하며, 웹 및 모바일 플랫폼에서 원활한 경험을 제공합니다.

Treasure Global Inc (NASDAQ: TGL) a annoncé un partenariat stratégique avec Octagram Investment (OCTA) pour améliorer sa plateforme de commerce électronique ZCity. La collaboration, d'une valeur de 2,8 millions de dollars payable en actions TGL, se concentre sur l'intégration de modules de mini-jeux innovants pour favoriser l'engagement des utilisateurs et la croissance.

OCTA concevra et développera des modules sur mesure pour la base d'utilisateurs de ZCity, en accord avec la stratégie de la plateforme visant à faire évoluer son écosystème numérique. L'objectif du partenariat est de fournir une interaction fluide entre les utilisateurs et les commerçants à travers plusieurs services, notamment les activités, les voyages, les biens et les récompenses.

Le rôle d'OCTA va au-delà du développement en incluant un support technique continu pour garantir que les modules restent entièrement intégrés et fonctionnels. Les jeux respecteront les régulations relatives à la sécurité des données et à la protection de la vie privée, offrant une expérience fluide sur les plateformes web et mobiles.

Treasure Global Inc (NASDAQ: TGL) hat eine strategische Partnerschaft mit Octagram Investment (OCTA) angekündigt, um die E-Commerce-Plattform ZCity zu verbessern. Die Zusammenarbeit, die mit 2,8 Millionen US-Dollar in TGL-Aktien bewertet ist, konzentriert sich darauf, innovative Mini-Spielmodule zu integrieren, um das Nutzerengagement und das Wachstum voranzutreiben.

OCTA wird maßgeschneiderte Module für die Nutzerbasis von ZCity entwerfen und entwickeln, im Einklang mit der Strategie der Plattform, ihr digitales Ökosystem weiterzuentwickeln. Das Ziel der Partnerschaft ist es, nahtlose Interaktionen zwischen Nutzern und Händlern über verschiedene Dienstleistungen hinweg zu bieten, einschließlich Aktivitäten, Reisen, Waren und Belohnungen.

Die Rolle von OCTA reicht über die Entwicklung hinaus und umfasst kontinuierliche technische Unterstützung, um sicherzustellen, dass die Module vollständig integriert und funktional bleiben. Die Spiele werden die Daten- und Datenschutzbestimmungen einhalten und ein nahtloses Erlebnis auf Web- und Mobilplattformen bieten.

Positive
  • Strategic partnership with OCTA to enhance ZCity platform
  • Integration of innovative mini-game modules to drive user engagement
  • Potential for increased customer engagement and platform growth
  • Expansion of ZCity's digital ecosystem and service offerings
Negative
  • Partnership cost of $2.8 million paid through share issuance, potentially diluting existing shareholders

Insights

This partnership with OCTA represents a significant strategic move for Treasure Global (TGL). The $2.8 million deal, paid in TGL shares, demonstrates a commitment to enhancing the ZCity platform without immediate cash outlay. This equity-based transaction preserves TGL's liquidity while potentially aligning OCTA's interests with TGL's success.

The integration of mini-games and interactive modules is a smart play to increase user engagement and retention, which are critical metrics for e-commerce platforms. If successful, this could lead to higher user lifetime value and potentially increased revenue per user. However, the impact on TGL's financials will depend on how effectively these new features translate into monetization opportunities.

Investors should monitor key performance indicators such as daily active users, time spent on the app and conversion rates following the implementation of these new features. The partnership's success will be important for TGL, given its relatively small market cap of $7.2 million, as it competes in the highly competitive e-commerce sector.

The partnership between TGL and OCTA is a strategic move to enhance the ZCity platform's technological capabilities. By integrating mini-games and interactive modules, TGL is adopting a "super app" approach, similar to successful Asian platforms like WeChat. This strategy can significantly improve user stickiness and create a more comprehensive digital ecosystem.

From a technical perspective, the challenges will lie in seamless integration, ensuring cross-platform compatibility and maintaining performance across various devices. OCTA's commitment to ongoing technical support is important for long-term success. The emphasis on data security and privacy compliance is also noteworthy, as it's essential for building user trust in an era of increasing data protection regulations.

The success of this initiative will heavily depend on the quality and engagement level of the mini-games developed. If executed well, it could set TGL apart in the e-commerce space by offering a unique, gamified user experience that goes beyond traditional online shopping.

NEW YORK and KUALA LUMPUR, Malaysia, Oct. 22, 2024 (GLOBE NEWSWIRE) -- Treasure Global Inc (NASDAQ: TGL) (“Treasure Global” or the “Company”), a leading e-commerce platform operator through its ZCity application, today announced the signing of a significant partnership agreement with Octagram Investment Limited (“OCTA”), a software development firm specializing in scalable solutions across various sectors. This strategic collaboration aims to enhance user engagement and drive growth through the integration of innovative mini-game modules into the ZCity platform. This collaboration aims to drive growth and enhance user engagement through the integration of innovative technology modules into the ZCity platform, including interactive mini-games.

As part of the agreement, OCTA will design and develop modules tailored to ZCity’s growing user base, enhancing the platform’s offerings by delivering engaging, interactive experiences. These developments are aligned with ZCity’s strategy of evolving its digital ecosystem to provide seamless interaction between users and merchants across multiple services, including activities, travel, goods, and rewards.

Carlson Thow, Director and CEO of Treasure Global, stated, “This partnership marks a pivotal step in TGL’s strategy to broaden its digital engagement tools, integrating interactive entertainment and enhancing the customer experience as it diversifies its service offerings. With OCTA’s expertise in software development and our commitment to delivering high-quality services, we are confident that this collaboration will bring exceptional value to our platform improving the ZCity experience for our users.”

OCTA’s role will extend beyond development phase to providing ongoing technical support, ensuring that the modules and mini-games remain fully integrated and functional as part of ZCity’s evolving ecosystem. The games will comply with stringent data security, privacy regulations, and technical standards to offer a seamless experience across web and mobile platforms.

The partnership, valued at $2.8 million, payable through the issuance of Treasure Global shares. This collaboration is expected to generate increased customer engagement on the ZCity platform and support TGL’s continued growth in the competitive e-commerce market.

About Treasure Global Inc:

Treasure Global is a leading Malaysian solutions provider developing innovative technology platforms. Treasure Global has developed the ZCITY Super App, a unique digital ecosystem that transforms and simplifies the e-payment experience for consumers, while simultaneously allowing them to earn rewards. As of October 22, 2024, ZCITY Super App boasts over 2.9 million registered users.

For more information, please visit: https://treasureglobal.co

About Octagram Investment Limited:

Octagram Investment Limited is a Labuan-based company specializing in the development of scalable software solutions. The company offers expertise in creating versatile technology modules that enhance user engagement and platform functionality within broader software ecosystems, serving various industries.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements reflect the Company’s current expectations, assumptions, and projections about future events and are subject to risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Forward-looking statements typically include terminology such as “anticipates,” “believes,” “expects,” “intends,” “may,” “plans,” “projects,” “seeks,” “should,” “will,” or similar expressions.

Factors that could cause actual results to differ materially include, without limitation, the Company’s ability to expand its e-commerce platform, customer acceptance of new products and services, changes in economic conditions affecting its operations, the impact of global health crises, supply chain disruptions, competition, and regulatory risks related to data privacy and security. These risks, along with other factors, are discussed in more detail in the Company’s filings with the U.S. Securities and Exchange Commission.

The forward-looking statements in this press release speak only as of the date hereof. The Company assumes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by law.

CONTACT

Investor and media contact:
Chin Sook Lee
Chief Financial Officer
Treasure Global Inc.
ir_us@treasuregroup.co


FAQ

What is the value of Treasure Global's partnership with Octagram Investment ?

The partnership between Treasure Global (TGL) and Octagram Investment (OCTA) is valued at $2.8 million, payable through the issuance of Treasure Global shares.

What will Octagram Investment develop for Treasure Global's ZCity platform?

OCTA will design and develop innovative mini-game modules and other interactive experiences tailored to ZCity's growing user base, aiming to enhance user engagement and drive platform growth.

How does this partnership align with Treasure Global's (TGL) strategy?

The partnership aligns with TGL's strategy to broaden its digital engagement tools, integrate interactive entertainment, and enhance the customer experience while diversifying its service offerings on the ZCity platform.

What ongoing support will Octagram Investment provide to Treasure Global (TGL)?

OCTA will provide ongoing technical support to ensure that the modules and mini-games remain fully integrated and functional as part of ZCity's evolving ecosystem.

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