Tekcapital plc Portfolio Company Update: Salarius, Ltd. Launches Equity Crowdfund
Tekcapital Plc (AIM: TEK, OTCQB: TEKCF) announces that its portfolio company, Salarius Ltd’s subsidiary MicroSalt Inc., is initiating an equity crowdfund on microventures.com to raise up to US$750,000, having already secured US$188K. The funds will support growth and innovation strategies. Additionally, MicroSalt has secured a distributor for low-sodium tortilla chips and will introduce new 1oz SaltMe! products to enhance Amazon competitiveness. MicroSalt’s patented low-sodium salt delivers better health benefits while retaining flavor.
- MicroSalt Inc. has successfully raised US$188K towards their equity crowdfund goal of US$750K.
- Secured an agreement with a distributor to supply low-sodium tortilla chips to an 18-location restaurant chain.
- Expanding SaltMe! product offerings with new 1oz packaging, enhancing competitive positioning on Amazon.
- None.
LONDON, UNITED KINGDOM , Feb. 05, 2021 (GLOBE NEWSWIRE) -- Tekcapital Plc (AIM: TEK),(OTCQB: TEKCF), the UK intellectual property investment group focused on creating valuable products from investing in university technology, is pleased to announce that portfolio company Salarius Ltd’s subsidiary MicroSalt Inc. has launched an equity crowdfund to raise up to US
MicroSalt Inc. has launched the crowdfund via crowdfunding platform microventures.com. US
Victor Hugo Manzanilla, MicroSalt Inc CEO said: “I am extremely excited and grateful for the support of more than 400 investors that have already contributed to our recently launched crowdfund. They are aligned with our vision to make great tasting, better-for-you snacks with MicroSalt®, with roughly half the sodium compared with traditional potato chips.”
Marketing Update
MicroSalt Inc. has also announced that is delivering MicroSalt® to a newly on-boarded restaurant distributor, which opens the food service market for the company. This distributor has an initial order to sell MicroSalt® to an 18-location restaurant chain, that will provide its customers with full-flavour, low-sodium tortilla chips.
Additionally, MicroSalt Inc. is expanding its SaltMe! products by offering the 1oz small size package in both Original and Barbecue flavour within the next two weeks. This will enable SaltMe! to better compete on Amazon by making available the #1 selling potato chip package size.
To learn more about SaltMe! Please visit www.saltme.com.
About MicroSalt Inc.
MicroSalt Inc, is the developer and manufacturer of a patented, low-sodium salt called MicroSalt®. We are passionate about improving peoples lives with better for you snacks by taking the lead in the industry and providing the best low-sodium salt solution, based on the mechanical transformation of the salt particle itself. This solution is the only one to our knowledge that delivers real salt (sodium chloride) flavour because it is salt. Our new patented technology produces salt crystals that are approximately one hundred times smaller than typical table salt, delivering a powerful saltiness as the micro-grains dissolve in the mouth, resulting in approximately
Additionally, the ultra-small particle size enhances product adhesion, which reduces waste and provides improved flavour consistency. MicroSalt® and SaltMe® are registered trademarks of MicroSalt Inc. To learn more please visit https://www.microsaltinc.com.
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About Tekcapital plc
Tekcapital creates value from investing in new, university-developed discoveries and provides a range of technology transfer services to make it easy for organisations to commercialise university-developed technology. Tekcapital is quoted on the AIM market of the London Stock Exchange (AIM: symbol TEK) and is headquartered in the UK. For more information, please visit www.tekcapital.com
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FAQ
What is the purpose of MicroSalt Inc.'s equity crowdfund?
How much has MicroSalt Inc. raised so far in its crowdfund?
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How does MicroSalt® benefit consumers?
