The Future for Restaurants is Bright (and Tech-Driven), TD Bank Survey Finds
TD Bank's survey at the 2024 Restaurant Finance and Development Conference reveals optimistic outlook for the restaurant industry, driven by digital innovation and anticipated lower interest rates. The survey of 175 restaurant operators and financial professionals indicates that 46% believe lower interest rates will have the greatest impact in the next 12 months, followed by AI and automation (42%).
Mobile ordering emerged as the top predicted revenue driver (77%), while 59% believe mobile apps for online ordering will significantly impact operations. The industry sees value menus paying off, with 60% reporting increased foot traffic offsetting margin compression. Additionally, 84% of respondents anticipate increased M&A activity in the coming year, while 36% expect investments in digital platforms and automation technologies.
Il sondaggio di TD Bank alla Conferenza 2024 sulla Finanza e Sviluppo dei Ristoranti rivela un’ottimistica prospettiva per l'industria della ristorazione, sostenuta dall'innovazione digitale e dalla previsione di tassi d'interesse più bassi. Il sondaggio, che ha coinvolto 175 operatori di ristoranti e professionisti finanziari, indica che il 46% ritiene che i tassi d'interesse più bassi avranno il maggior impatto nei prossimi 12 mesi, seguiti dall'IA e dall'automazione (42%).
Gli ordini mobili sono emersi come il principale motore di ricavi previsto (77%), mentre il 59% ritiene che le app mobili per gli ordini online influenzeranno significativamente le operazioni. L'industria riconosce i menu a valore come un investimento proficuo, con il 60% che riporta un aumento del traffico a compensare la compressione dei margini. Inoltre, l'84% dei rispondenti prevede un aumento delle attività di M&A nell'anno a venire, mentre il 36% si aspetta investimenti in piattaforme digitali e tecnologie di automazione.
La encuesta de TD Bank en la Conferencia de Finanzas y Desarrollo de Restaurantes 2024 revela una perspectiva optimista para la industria de los restaurantes, impulsada por la innovación digital y la anticipación de tasas de interés más bajas. La encuesta a 175 operadores de restaurantes y profesionales financieros indica que el 46% cree que las tasas de interés más bajas tendrán el mayor impacto en los próximos 12 meses, seguidas de la IA y la automatización (42%).
Los pedidos móviles han surgido como el principal motor de ingresos previsto (77%), mientras que el 59% cree que las aplicaciones móviles para pedidos en línea tendrán un impacto significativo en las operaciones. La industria ve un retorno en los menús de valor, con un 60% informando un aumento en el tráfico que compensa la compresión de márgenes. Además, el 84% de los encuestados anticipa un aumento en la actividad de fusiones y adquisiciones en el próximo año, mientras que el 36% espera inversiones en plataformas digitales y tecnologías de automatización.
TD은행의 조사는 2024년 레스토랑 금융 및 개발 컨퍼런스에서 식음료 산업에 대한 낙관적인 전망을 드러냈으며, 이는 디지털 혁신과 예상되는 낮은 금리에 의해 촉진되고 있습니다. 175명의 레스토랑 운영자와 금융 전문가를 대상으로 한 조사에서 46%는 낮은 금리가 향후 12개월 동안 가장 큰 영향을 미칠 것이라고 믿고 있으며, AI와 자동화(42%)가 뒤를 잇습니다.
모바일 주문은 예상 수익 원동력으로 가장 많이 꼽혔으며(77%), 59%는 온라인 주문을 위한 모바일 앱이 운영에 상당한 영향을 미칠 것이라고 믿고 있습니다. 업계는 가치 메뉴가 효과를 보고 있다고 판단하며, 60%가 마진 압축을 상쇄하는 유동인구 증가를 보고하고 있습니다. 또한, 84%의 응답자는 오는 해에 M&A 활동이 증가할 것으로 예상하며, 36%는 디지털 플랫폼과 자동화 기술에 대한 투자를 예상하고 있습니다.
Le sondage de TD Bank lors de la Conférence 2024 sur le financement et le développement des restaurants révèle une perspective optimiste pour l'industrie de la restauration, soutenue par l'innovation numérique et l'anticipation de taux d'intérêt plus bas. Le sondage, réalisé auprès de 175 opérateurs de restaurants et de professionnels de la finance, indique que 46% pensent que les taux d'intérêt plus bas auront le plus grand impact dans les 12 prochains mois, suivis par l'IA et l'automatisation (42%).
Les commandes mobiles se sont imposées comme le principal moteur de revenus prévu (77%), tandis que 59% estiment que les applications mobiles pour les commandes en ligne auront un impact significatif sur les opérations. L'industrie constate que les menus à valeur ajoutée portent leurs fruits, avec 60% rapportant une augmentation du trafic compensant la compression des marges. De plus, 84% des répondants anticipent une augmentation de l'activité de fusions et acquisitions dans l'année à venir, tandis que 36% s'attendent à des investissements dans des plateformes numériques et des technologies d'automatisation.
Die Umfrage von TD Bank auf der Restaurant Finance and Development Conference 2024 zeigt einen optimistischen Ausblick auf die Restaurantbranche, der durch digitale Innovationen und die erwarteten niedrigeren Zinssätze gestützt wird. Die Umfrage unter 175 Restaurantbetreibern und Finanzfachleuten ergibt, dass 46% der Meinung sind, dass niedrigere Zinssätze in den nächsten 12 Monaten den größten Einfluss haben werden, gefolgt von KI und Automatisierung (42%).
Mobiles Bestellen hat sich als der wichtigste prognostizierte Umsatztreiber (77%) herausgestellt, während 59% glauben, dass mobile Apps für Online-Bestellungen die Betriebe erheblich beeinflussen werden. Die Branche sieht, dass Wert-Menüs sich auszahlen, da 60% von erhöhtem Kundenzulauf berichten, der die Margenkompression ausgleicht. Darüber hinaus erwarten 84% der Befragten, dass die M&A-Aktivitäten im kommenden Jahr zunehmen werden, während 36% mit Investitionen in digitale Plattformen und Automatisierungstechnologien rechnen.
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Following recent industry challenges, appetite for expansion and investment in mobile apps and artificial intelligence grows
Continued technological advancements, better value meal strategies, as well as a better interest rate outlook are driving optimism. In fact, respondents believe lowering interest rates will have the greatest impact on the restaurant industry in the next 12 months (
Franchise 2.0: Prioritizing Investments in Mobile Apps and Artificial Intelligence
Looking ahead, restaurant operators and financial professionals are focusing on investments that drive revenue and simplify operations – especially mobile apps. When asked about their predictions for the top three revenue drivers for restaurants over the next 12 months, more than three-fourths (
“The push for convenience and efficiency to improve customer and employee experiences is driving the industry's focus on mobile ordering,” said Mark Wasilefsky, Head of Franchise Finance, TD Bank. “The continued focus on mobile apps and online ordering tools signals a demand to better accommodate changing consumer expectations and employee needs.”
Meeting these consumer expectations and employee needs is pushing restaurant franchises towards artificial intelligence and automation. The survey found
Ultimately, mobile apps and automation are key growth areas over the next 12 months, with
2025: The Year of M&A Growth
As lowering interest rates and technological innovation boost optimism, restaurant franchise leaders are turning their attention to mergers and acquisitions. Over the next 12 months,
“Restaurant franchising as an industry is gearing up for an exciting time, with improved profitability and a better interest rate outlook offsetting moderating traffic and portending a reemergence in dealmaking and franchise expansion,” said Wasilefsky. “Despite 2024's challenges with foot traffic and AUVs, a few factors are coming together to bolster the outlook – including the careful application of value menus, confidence in technology from AI driven efficiencies and continual improvement in the digital experience. Together, they are creating an optimistic outlook for revenue, margins and overall industry performance."
Survey Methodology
This study was conducted at the 2024 Restaurant Finance and Development Conference held in
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Media:
Nick Villano
TD Bank
Communications Manager
Nick.Villano@td.com
Source: TD Bank
FAQ
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