SpartanNash Unveils Immersive Grocery Experience for High School Students in Partnership with Junior Achievement
- Innovative approach to financial education
- Potential to positively impact students' financial literacy
- Enhanced learning experience for students
- Lack of specific details on the activation
- Uncertainty about the long-term effectiveness of the activation
- No mention of potential costs or funding sources for the activation
New experiential activation at Junior Achievement's Finance Park will serve to inspire and educate students about careers in the grocery industry and financial planning
"Financial independence and career exploration are two of the most important skills we can teach young people – and grocery is an essential industry with many admirable career paths across supply chain, retail, transportation and corporate job functions," said SpartanNash CEO Tony Sarsam. "Our new partnership with JA of the Michigan Great Lakes aligns with SpartanNash's mission to deliver the ingredients for a better life, including the careers that make a better life possible."
At the Family Fare activation, students will have an immersive, real-life experience and choose from a wide range of careers, including cashier, supply chain forklift operator, corporate Associate and more. They will learn how to create a monthly budget based on their career and family scenario, then plan their grocery purchases in accordance with that budget. The activation also features an interactive 136-inch TV display for students to visualize different career paths, plus the opportunity to take a selfie that places them on the SpartanNash private label Our Family® brand of Wheat Flakes cereal.
SpartanNash's five-year commitment to JAMGL will include ongoing financial support and Associate volunteer opportunities. This summer, the Company raised over
"We are thrilled to continue our journey with SpartanNash through this new partnership for our JA Finance Park® Capstone program," said JAMGL President and CEO Bill Coderre. "SpartanNash shares our passion to empower young individuals, and workforce development education is an important addition to the program. We believe in the power of helping students master financial independence while educating them about the various career paths available to live responsibly."
The storefront will open at the Karl & Susan Hascall JA Finance Park® when classes begin in January 2024. For more information, visit JA Finance Park of Michigan Great Lakes.
About SpartanNash
SpartanNash (Nasdaq: SPTN) is a food solutions company that delivers the ingredients for a better life. Committed to fostering a People First culture, the SpartanNash family of Associates is 17,500 and growing. SpartanNash operates two complementary business segments – food wholesale and grocery retail. Its global supply chain network serves wholesale customers that include independent and chain grocers, national retail brands, e-commerce platforms, and
About Junior Achievement of the Michigan Great Lakes
Junior Achievement of the Michigan Great Lakes is the nation's 21st largest JA chapter and an area office of JA
CONTACT:
Adrienne Chance
SVP, Communications
SpartanNash
press@spartannash.com
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SOURCE SpartanNash
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