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Torchy’s Tacos Debuts SoundHound’s Voice AI Phone Ordering Across All Locations

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SoundHound AI (Nasdaq: SOUN) has announced the deployment of its voice AI Smart Ordering system across all 130 Torchy's Tacos locations. The AI system has been trained on Torchy's complete menu and can handle multiple calls simultaneously, process customized orders, and answer common questions about menu items, specials, store hours, and allergen information.

The system enables natural voice ordering and manages 100% of incoming calls, allowing staff to focus on food preparation and in-store service. According to SoundHound's consumer study, nearly 80% of regular U.S. diners expect AI voice assistants to handle most food ordering in the coming years. The company's voice AI solutions are currently operating in over 10,000 restaurant locations and have processed hundreds of millions of dollars in food orders through over 100 million customer interactions.

SoundHound AI (Nasdaq: SOUN) ha annunciato il lancio del suo sistema di ordinazioni vocali AI Smart Ordering in tutti i 130 punti vendita di Torchy's Tacos. Il sistema AI è stato addestrato sull'intero menu di Torchy e può gestire più chiamate simultaneamente, elaborare ordini personalizzati e rispondere a domande comuni sui piatti, promozioni, orari del negozio e informazioni sugli allergeni.

Il sistema consente ordinazioni vocali naturali e gestisce il 100% delle chiamate in entrata, permettendo al personale di concentrarsi sulla preparazione del cibo e sul servizio in-store. Secondo uno studio condotto da SoundHound, quasi l'80% dei clienti abituali negli Stati Uniti si aspetta che gli assistenti vocali AI gestiscano la maggior parte degli ordini di cibo nei prossimi anni. Le soluzioni vocali AI dell'azienda sono attualmente operative in oltre 10.000 ristoranti e hanno elaborato centinaia di milioni di dollari in ordini alimentari attraverso oltre 100 milioni di interazioni con i clienti.

SoundHound AI (Nasdaq: SOUN) ha anunciado el despliegue de su sistema de pedidos de voz AI Smart Ordering en todos los 130 locales de Torchy's Tacos. El sistema de IA ha sido entrenado en el menú completo de Torchy y puede manejar múltiples llamadas simultáneas, procesar pedidos personalizados y responder preguntas comunes sobre elementos del menú, ofertas especiales, horarios de apertura y información sobre alérgenos.

El sistema permite realizar pedidos por voz de manera natural y gestiona el 100% de las llamadas entrantes, lo que permite al personal concentrarse en la preparación de alimentos y el servicio en la tienda. Según un estudio de consumidores realizado por SoundHound, casi el 80% de los comensales habituales en EE. UU. esperan que los asistentes de voz AI se encarguen de la mayoría de los pedidos de comida en los próximos años. Las soluciones de voz AI de la empresa están actualmente en funcionamiento en más de 10,000 restaurantes y han procesado cientos de millones de dólares en pedidos de comida a través de más de 100 millones de interacciones con los clientes.

사운드하운드 AI (Nasdaq: SOUN)는 모든 130개 토치의 타코스 매장에 음성 AI 스마트 오더링 시스템을 배포했다고 발표했습니다. 이 AI 시스템은 토치의 전체 메뉴에 대해 훈련되었으며, 여러 전화를 동시에 처리할 수 있고, 맞춤형 주문을 처리하며, 메뉴 품목, 특별 제공, 매장 운영 시간 및 알레르겐 정보에 대한 일반적인 질문에 답할 수 있습니다.

이 시스템은 자연스러운 음성 주문을 가능하게 하고 100%의 수신 전화를 관리하여 직원들이 음식 준비와 매장 내 서비스에 집중할 수 있도록 합니다. 사운드하운드의 소비자 연구에 따르면, 미국의 정기적인 외식 고객의 거의 80%가 향후 몇 년 내에 AI 음성 비서가 대부분의 음식 주문을 처리할 것으로 기대하고 있습니다. 이 회사의 음성 AI 솔루션은 현재 10,000개 이상의 레스토랑에서 운영되고 있으며, 1억 건이 넘는 고객 상호작용을 통해 수억 달러의 음식 주문을 처리했습니다.

SoundHound AI (Nasdaq: SOUN) a annoncé le déploiement de son système de commande vocale AI Smart Ordering dans tous les 130 établissements de Torchy's Tacos. Le système d'IA a été formé sur l'ensemble du menu de Torchy et peut gérer plusieurs appels simultanément, traiter des commandes personnalisées et répondre à des questions courantes sur les éléments du menu, les promotions, les horaires d'ouverture et les informations sur les allergènes.

Le système permet des commandes vocales naturelles et gère 100 % des appels entrants, permettant au personnel de se concentrer sur la préparation des aliments et le service en magasin. Selon une étude de consommation menée par SoundHound, près de 80 % des clients réguliers aux États-Unis s'attendent à ce que les assistants vocaux AI gèrent la plupart des commandes alimentaires dans les années à venir. Les solutions de voix AI de l'entreprise sont actuellement opérationnelles dans plus de 10 000 restaurants et ont traité des centaines de millions de dollars de commandes alimentaires à travers plus de 100 millions d'interactions avec les clients.

SoundHound AI (Nasdaq: SOUN) hat den Einsatz seines Sprach-AI-System Smart Ordering in allen 130 Torchy's Tacos-Standorten bekannt gegeben. Das AI-System wurde auf das gesamte Menü von Torchy trainiert und kann mehrere Anrufe gleichzeitig entgegennehmen, maßgeschneiderte Bestellungen bearbeiten und häufige Fragen zu Menüelementen, Sonderangeboten, Öffnungszeiten und Allergeninformationen beantworten.

Das System ermöglicht eine natürliche Sprachbestellung und verwaltet 100 % der eingehenden Anrufe, wodurch das Personal sich auf die Essenszubereitung und den Service vor Ort konzentrieren kann. Laut einer Verbraucherstudie von SoundHound erwarten fast 80 % der regelmäßigen Restaurantbesucher in den USA, dass AI-Sprachassistenten in den kommenden Jahren die meisten Lebensmittelbestellungen abwickeln. Die Sprach-AI-Lösungen des Unternehmens sind derzeit in über 10.000 Restaurantstandorten tätig und haben Hunderte von Millionen Dollar an Lebensmittelbestellungen über über 100 Millionen Kundeninteraktionen bearbeitet.

Positive
  • Expansion to all 130 Torchy's Tacos locations indicates successful implementation
  • System handles 100% of incoming calls, reducing labor costs
  • Technology already proven with over 100 million customer interactions
  • Deployment in over 10,000 restaurant locations shows market acceptance
  • Processes hundreds of millions of dollars in food orders
Negative
  • None.

Insights

The deployment of SoundHound's voice AI across all 130 Torchy's locations represents a significant scaling milestone for SOUN's restaurant technology division. The system's ability to handle 100% of incoming calls and process multiple orders simultaneously addresses a critical operational pain point in the restaurant industry. With the solution already deployed in over 10,000 restaurant locations and processing hundreds of millions in food orders, this expansion demonstrates growing market validation.

The technology's natural language processing capabilities and comprehensive menu training suggest a mature product offering that could drive increased adoption. With 80% of regular diners expecting AI voice assistants to handle most food ordering in the coming years, SOUN is well-positioned to capitalize on this trend. The successful implementation at a recognized brand like Torchy's could accelerate enterprise sales and market penetration.

This partnership marks a strategic expansion in the quick-service restaurant sector, a important market for SOUN's growth. The successful deployment across Torchy's entire network validates the scalability of SOUN's technology and could serve as a compelling case study for other restaurant chains. The system's ability to process hundreds of millions of dollars in food orders demonstrates clear revenue generation potential.

The market timing is particularly favorable, given the rising consumer acceptance of AI ordering systems and the persistent labor challenges in the restaurant industry. This implementation could strengthen SOUN's competitive position in the restaurant technology space and potentially lead to accelerated adoption by other multi-location restaurant brands seeking operational efficiency.

Customers ordering tacos will be able to place orders via a cutting-edge conversational voice assistant

SANTA CLARA, Calif.--(BUSINESS WIRE)-- SoundHound AI, Inc. (Nasdaq: SOUN), a global leader in voice artificial intelligence, and Torchy’s Tacos, the cult-favorite taco chain known for its “Damn Good Tacos,” have announced the rollout of SoundHound’s advanced voice AI Smart Ordering product, now live at all 130 Torchy’s locations.

SoundHound AI and Torchy’s Tacos have announced the rollout of SoundHound’s advanced voice AI Smart Ordering product, now live at all 130 Torchy’s locations. (Graphic: Business Wire)

SoundHound AI and Torchy’s Tacos have announced the rollout of SoundHound’s advanced voice AI Smart Ordering product, now live at all 130 Torchy’s locations. (Graphic: Business Wire)

SoundHound’s Smart Ordering product has been trained on the entirety of Torchy’s Tacos menu, enabling it to understand even the most customized orders – from the classic Trailer Park Taco to the Green Chile Queso. Customers simply speak naturally as they would to another person, and the system will recognize orders instantly and accurately.

This voice AI ordering capability manages 100% of incoming calls, including handling multiple calls and orders simultaneously. It not only takes food orders but also answers common questions about menu items, specials, store hours, and allergen information, letting Torchy’s team members focus on preparing fresh, delicious tacos and providing excellent in-store service.

“At Torchy’s Tacos we want our guests to have the best experience every time they engage with the brand,” said Thai Tran, Chief Technology Officer of Torchy’s Tacos. “Partnering with SoundHound and using their Smart Ordering system, we are able to give our guests another way to easily order our food. We know that they’ll get an easy-to-use option that ensures their orders are accurate, done on time, and they get the service they have come to expect from us. And it allows our team to be more efficient so we can elevate the total guest experience.”

“As we continue to scale our AI-powered restaurant solutions, we have seen the impact they have in redefining how restaurants engage with their customers, adding an entirely new layer of convenience and efficiency,” said James Hom, Chief Product Officer of SoundHound AI. “We’re excited to work with Torchy’s Tacos to transform how guests order and experience their meals, from the first call to the first bite.”

SoundHound’s recent consumer study shows that nearly 80% of regular diners in the U.S. believe that AI voice assistants will handle most food ordering in the next few years. The company’s voice AI solutions are already deployed in over 10,000 restaurant locations, with solutions for phone, drive-thru, kiosk, headset, and other devices. SoundHound’s phone ordering technology has processed over 100 million interactions with restaurant customers, including hundreds of millions of dollars’ worth of food orders.

For more information about SoundHound AI’s restaurant solutions, visit: www.soundhound.com.

About Torchy’s Tacos

The Torchy's Tacos story began 17 years ago in Austin, Texas, when Mike Rypka bought a food trailer and a vibrant red Vespa. The CEO and founder of Torchy's Tacos built a menu out of experimental tacos that were coined by fans as "Damn Good." Today, Torchy’s Tacos currently has 130 locations across 15 states and counting. They are all committed to serving only the highest quality ingredients and scratch, made-to-order meals. By living the Damn Good mantra, Torchy's Tacos is always innovating to deliver the most unique tacos, coveted queso, and refreshing margaritas in the game, including the rotating Taco of the Month, an untraditional taco offering that keeps taco junkies coming back for more.

About SoundHound AI

SoundHound (Nasdaq: SOUN), a global leader in conversational intelligence, offers voice and conversational AI solutions that let businesses offer incredible experiences to their customers. Built on proprietary technology, SoundHound’s voice AI delivers best-in-class speed and accuracy in numerous languages to product creators and service providers across retail, financial services, healthcare, automotive, smart devices, and restaurants via groundbreaking AI-driven products like Smart Answering, Smart Ordering, Dynamic Drive Thru, and Amelia AI Agents. Along with SoundHound Chat AI, a powerful voice assistant with integrated Generative AI, SoundHound powers millions of products and services, and processes billions of interactions each year for world class businesses.

Media Contact

Fiona McEvoy

415 610-6590

PR@SoundHound.com

Source: SoundHound AI, Inc.

FAQ

How many Torchy's Tacos locations are using SoundHound's voice AI ordering system?

SoundHound's voice AI Smart Ordering system is now live at all 130 Torchy's Tacos locations.

What capabilities does SoundHound's (SOUN) AI ordering system have at Torchy's Tacos?

The system can process customized orders, handle multiple calls simultaneously, answer questions about menu items, specials, store hours, and allergen information.

How many restaurant locations currently use SoundHound's (SOUN) voice AI solutions?

SoundHound's voice AI solutions are deployed in over 10,000 restaurant locations.

How many customer interactions has SoundHound's (SOUN) phone ordering technology processed?

The technology has processed over 100 million interactions with restaurant customers, including hundreds of millions of dollars worth of food orders.

SoundHound AI, Inc.

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