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SOBRsafe Launches National Marketing Initiative

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SOBRsafe (NASDAQ:SOBR), a provider of advanced transdermal alcohol detection solutions, has launched a national marketing campaign targeting behavioral health providers. The comprehensive B2B initiative aims to introduce SOBRsafe™ technology and drive sales growth into 2025. The campaign is designed to generate over 4,000,000 projected views in 12 months, reaching more than 45,000 behavioral health decision makers. SOBRsafe is partnering with prominent national agencies for public relations, digital, and social media marketing. CEO Dave Gandini stated that this effort aligns with their strategy of establishing technology in the behavioral health vertical, following their first revenue-generating customers in 2024.

SOBRsafe (NASDAQ:SOBR), un fornitore di soluzioni avanzate per la rilevazione dell'alcol tramite transdermiche, ha lanciato una campagna di marketing nazionale rivolta ai fornitori di servizi di salute comportamentale. L'iniziativa B2B completa mira a introdurre la tecnologia SOBRsafe™ e promuovere la crescita delle vendite fino al 2025. La campagna è progettata per generare oltre 4.000.000 di visualizzazioni previste in 12 mesi, raggiungendo più di 45.000 decisori nel settore della salute comportamentale. SOBRsafe sta collaborando con importanti agenzie nazionali per le relazioni pubbliche, il marketing digitale e i social media. Il CEO Dave Gandini ha dichiarato che questo sforzo si allinea con la loro strategia di stabilire la tecnologia nel settore della salute comportamentale, dopo aver acquisito i primi clienti generatori di entrate nel 2024.

SOBRsafe (NASDAQ:SOBR), un proveedor de soluciones avanzadas para la detección de alcohol transdérmico, ha lanzado una campaña de marketing nacional dirigida a proveedores de salud conductual. La completa iniciativa B2B tiene como objetivo introducir la tecnología SOBRsafe™ y fomentar el crecimiento de ventas hasta 2025. La campaña está diseñada para generar más de 4.000.000 de vistas proyectadas en 12 meses, alcanzando a más de 45.000 tomadores de decisiones en salud conductual. SOBRsafe se está asociando con importantes agencias nacionales para relaciones públicas, marketing digital y social media. El CEO Dave Gandini afirmó que este esfuerzo se alinea con su estrategia de establecer tecnología en el sector de salud conductual, tras sus primeros clientes generadores de ingresos en 2024.

SOBRsafe(NASDAQ:SOBR)는 진단용 경피 알코올 탐지 솔루션의 공급업체로, 행위 건강 제공자를 대상으로 하는 국가 마케팅 캠페인출시했다. 포괄적인 B2B 이니셔티브는 SOBRsafe™ 기술을 소개하고 2025년까지 매출 성장을 촉진하는 것을 목표로 하고 있다. 이 캠페인은 12개월 동안 4,000,000회 이상의 예상 조회 수를 생성하도록 설계되었으며, 45,000명 이상의 행동 건강 의사 결정권자들에게 도달할 예정이다. SOBRsafe는 공공 관계, 디지털 및 소셜 미디어 마케팅을 위해 유명한 국가 기관들과 협력하고 있다. CEO인 Dave Gandini는 이 노력이 2024년 첫 매출 창출 고객을 확보한 후 행동 건강 분야에 기술을 정착시키려는 그들의 전략과 일치한다고 밝혔다.

SOBRsafe (NASDAQ:SOBR), un fournisseur de solutions avancées de détection d'alcool transdermique, a lancé une campagne de marketing nationale ciblant les fournisseurs de santé comportementale. Cette initiative B2B complète vise à introduire la technologie SOBRsafe™ et à stimuler la croissance des ventes jusqu'en 2025. La campagne est conçue pour générer plus de 4.000.000 de vues projetées en 12 mois, atteignant plus de 45.000 décideurs en santé comportementale. SOBRsafe s'associe à des agences nationales de premier plan pour les relations publiques, le marketing numérique et les médias sociaux. Le PDG Dave Gandini a déclaré que cet effort s'inscrit dans leur stratégie d'établir la technologie dans le secteur de la santé comportementale, après avoir acquis leurs premiers clients générateurs de revenus en 2024.

SOBRsafe (NASDAQ:SOBR), ein Anbieter von fortschrittlichen transdermalen Alkoholnachweislösungen, hat eine nationale Marketingkampagne gestartet, die sich an Anbieter im Bereich der Verhaltensgesundheit richtet. Die umfassende B2B-Initiative zielt darauf ab, die SOBRsafe™-Technologie einzuführen und das Umsatzwachstum bis 2025 voranzutreiben. Die Kampagne ist darauf ausgelegt, in 12 Monaten über 4.000.000 voraussichtliche Aufrufe zu generieren und mehr als 45.000 Entscheidungsträger im Bereich der Verhaltensgesundheit zu erreichen. SOBRsafe arbeitet mit prominenten nationalen Agenturen für Öffentlichkeitsarbeit, digitales Marketing und soziale Medien zusammen. CEO Dave Gandini erklärte, dass dieses Engagement mit ihrer Strategie übereinstimmt, Technologie im Bereich Verhaltensgesundheit zu etablieren, nachdem sie 2024 ihre ersten umsatzgenerierenden Kunden gewonnen haben.

Positive
  • Launch of a national marketing campaign targeting behavioral health providers
  • Projected 4,000,000 views over 12 months
  • Reaching over 45,000 behavioral health decision makers
  • Partnerships with prominent national agencies for marketing
  • First revenue-generating customers acquired in 2024
Negative
  • None.

Comprehensive B2B Campaign Includes Public Relations, Digital & Social Media Marketing

DENVER, CO / ACCESSWIRE / August 28, 2024 / SOBR Safe, Inc. (NASDAQ:SOBR) ("SOBRsafe"), provider of next-generation transdermal alcohol detection solutions, today announced the launch of a national campaign targeting behavioral health providers, seeking to introduce the SOBRsafe™ technology and drive sales growth into 2025. The campaign is engineered to capture more than 4,000,000 projected views over 12 months. In partnership with prominent national agencies across public relations and digital and social media marketing, this approach will present SOBRsafe to more than 45,000 behavioral health decision makers.

"Consistent with our strategy, we established our technology in the behavioral health vertical with our first revenue-generating customers in 2024," stated SOBRsafe CEO and Chairman Dave Gandini. "We are working with national communications leaders to build the SOBRsafe brand, grow demand and gain market share. This effort will move us closer to improving patient outcomes and saving lives."

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About SOBRsafe™

Alcohol misuse is the fourth leading cause of preventable death in America, and the seventh worldwide. Yet prevention and monitoring solutions have not kept pace with this epidemic. Legacy technologies are invasive and inefficient, unhygienic and unconnected. There has to be a better way.

Enter SOBRsafe™. Our advanced transdermal (touch-based) technology detects and instantaneously reports the presence of alcohol as emitted through a user's skin - no breath, blood or urine sample is required. With a powerful backend data platform, SOBRsafe provides next generation, passive detection technology for the behavioral health, judicial and consumer markets, and for licensing and integration.

The SOBRsafe technology is commercially available for point-of-care screening (SOBRcheck) and continuous monitoring (SOBRsure). At SOBRsafe, we are creating a culture of prevention and support. To learn more, visit www.sobrsafe.com.

Contact SOBRsafe:
IR@sobrsafe.com

Safe Harbor Statement

Our prospects here at SOBRsafe are subject to uncertainties and risks. This news release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. The Company intends that such forward-looking statements be subject to the safe harbor provided by the foregoing Sections. These forward-looking statements are based largely on the expectations or forecasts of future events, can be affected by inaccurate assumptions, and are subject to various business risks and known and unknown uncertainties, a number of which are beyond the control of management. Therefore, actual results could differ materially from the forward-looking statements contained in this presentation. The Company cannot predict or determine after the fact what factors would cause actual results to differ materially from those indicated by the forward-looking statements or other statements. The reader should consider statements that include the words "believes", "expects", "anticipates", "intends", "estimates", "plans", "projects", "should", or other expressions that are predictions of or indicate future events or trends, to be uncertain and forward-looking. We caution readers not to place undue reliance upon any such forward-looking statements. The Company does not undertake to publicly update or revise forward-looking statements, whether because of new information, future events or otherwise. Additional information respecting factors that could materially affect the Company and its operations are contained in the Company's filings with the SEC which can be found on the SEC's website at www.sec.gov.

SOURCE: #SOBR Safe, Inc.



View the original press release on accesswire.com

FAQ

What is the purpose of SOBRsafe's new national marketing campaign?

SOBRsafe's national marketing campaign aims to introduce their SOBRsafe™ technology to behavioral health providers, drive sales growth into 2025, and increase market share in the behavioral health vertical.

How many views is SOBRsafe's marketing campaign projected to generate?

SOBRsafe's marketing campaign is engineered to capture more than 4,000,000 projected views over a 12-month period.

When did SOBRsafe (SOBR) acquire its first revenue-generating customers?

According to the press release, SOBRsafe acquired its first revenue-generating customers in the behavioral health vertical in 2024.

How many behavioral health decision makers does SOBRsafe's campaign aim to reach?

SOBRsafe's marketing campaign is designed to present their technology to more than 45,000 behavioral health decision makers.

SOBR Safe, Inc.

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