ScottsMiracle-Gro Appoints Nick Miaritis to Board of Directors
Rhea-AI Summary
ScottsMiracle-Gro (NYSE: SMG) has appointed Nick Miaritis to its Board of Directors. Miaritis, currently chief client officer at VaynerMedia, brings expertise in brand partnerships and creative marketing, having led notable campaigns for major brands. He replaces Tom Kelly, who retired after nearly 20 years of board service.
Miaritis becomes the fifth board appointment since 2022, joining Robert Candelino, Mark Kingdon, Brian Sandoval, and Edith Avilés. The appointment aligns with the company's strategy to add diverse skills and fresh perspectives to its board. CEO Jim Hagedorn highlighted Miaritis's experience in consumer engagement across traditional and emerging platforms as valuable for the company's transformation phase.
ScottsMiracle-Gro, with approximately $3.6 billion in sales, is the world's largest marketer of branded consumer lawn and garden products, operating through well-known brands including Scotts®, Miracle-Gro®, and Ortho®.
Positive
- Addition of marketing and digital expertise to the board through Nick Miaritis's appointment
- Board renewal strategy with 5 new appointments since 2022 showing active governance
- Strong market position with $3.6 billion in sales as world's largest lawn and garden products marketer
Negative
- Loss of long-term board experience with Tom Kelly's retirement after 20 years
News Market Reaction 1 Alert
On the day this news was published, SMG declined 2.40%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
MARYSVILLE, Ohio, Jan. 31, 2025 (GLOBE NEWSWIRE) -- The Scotts Miracle-Gro Company (NYSE: SMG), the world’s leading marketer of branded consumer lawn and garden as well as indoor and hydroponic growing products, today announced that Nick Miaritis has been named to its Board of Directors.
Miaritis is chief client officer at VaynerMedia, a global creative and media agency, where he leads brand partnerships, accelerates growth opportunities and develops new capabilities. With a passion for crafting culturally relevant content for Fortune 500 brands, he infuses every project with his unique creative vision and strategic edge. Since joining VaynerMedia, he has created leading campaigns, such as Duracell’s “I Buy My Own Batteries” and Planters “Death of Mr. Peanut."
“Nick has an impressive record of transforming brands and integrating technology, media, creative, strategy, analytics and many other aspects of marketing to drive powerful outcomes,” said Jim Hagedorn, chairman and CEO of ScottsMiracle-Gro. “He has deep experience in engaging consumers on traditional and emerging platforms. He will be an important resource at a transformative time in our Company, as we further evolve and invest in our consumer marketing powerhouse to gain competitive advantages that exceed what we have today.”
Miaritis, a graduate of Georgetown University, is co-founder of the trivia app, FleetWit, and is an advisor to the payments platform Prizeout. He fills the Board seat previously held by Tom Kelly, who retired January 31, 2025, after nearly 20 years as a Board member. Kelly most recently chaired the innovation committee, where he helped guide product strategy and development.
“We are grateful for Tom’s commitment and valuable contributions as a strategic visionary,” Hagedorn said. “We thank him for his years of service and wish him the best as he moves to this next stage of his life.”
The appointment of Miaritis reflects the Board’s focus on adding expanded skills and experiences for fresh perspectives and viewpoints. He is the fifth appointment to the Board since 2022, joining fellow Board members Robert Candelino, Mark Kingdon, Brian Sandoval and Edith Avilés.
About ScottsMiracle-Gro
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For investor inquiries:
Brad Chelton
Vice President, Treasury, Tax and Investor Relations
brad.chelton@scotts.com
(937) 309-2503
For media inquiries:
Tom Matthews
Chief Communications Officer
tom.matthews@scotts.com
(937) 844-3864