ScottsMiracle-Gro 2024 Corporate Responsibility Report: R&D Field Trials of Miracle-Gro Organic Raised Bed & Garden Soil
ScottsMiracle-Gro conducted extensive R&D field trials for its new Miracle-Gro Organic Raised Bed & Garden Soil, set to launch in 2024. The trials, among the largest in company history, tested product quality and performance on over 300 plants across 138 raised beds and six garden rows. The study focused on developing locally crafted products, using soil mixes from various U.S. regions to ensure consistent efficacy across geographic locations.
The trials were particularly important due to the complexity of organic growing media compared to conventional counterparts. The soil blend includes a quick-release fertilizer, which can interact with other ingredients like aged bark and compost. ScottsMiracle-Gro also conducted competitive testing against major market competitors, demonstrating superior performance of Miracle-Gro products.
ScottsMiracle-Gro ha condotto ampi studi di R&D per il suo nuovo Miracle-Gro Organic Raised Bed & Garden Soil, previsto per il lancio nel 2024. I test, tra i più estesi nella storia dell'azienda, hanno valutato la qualità e le performance del prodotto su oltre 300 piante, distribuite su 138 letti rialzati e sei file di giardino. Lo studio si è concentrato sullo sviluppo di prodotti localmente realizzati, utilizzando miscele di terreno provenienti da diverse regioni degli Stati Uniti per garantire un'efficacia costante in tutte le aree geografiche.
I test sono stati particolarmente importanti a causa della complessità dei mezzi di coltivazione organica rispetto a quelli convenzionali. La miscela di terreno include un fertilizzante a rilascio rapido, che può interagire con altri ingredienti come la corteccia invecchiata e il compost. ScottsMiracle-Gro ha inoltre effettuato test di confronto con i principali concorrenti di mercato, dimostrando la superiore performance dei prodotti Miracle-Gro.
ScottsMiracle-Gro realizó extensas pruebas de I&D para su nuevo Miracle-Gro Organic Raised Bed & Garden Soil, que se lanzará en 2024. Las pruebas, entre las más grandes en la historia de la compañía, evaluaron la calidad y el rendimiento del producto en más de 300 plantas en 138 camas elevadas y seis filas de jardín. El estudio se centró en el desarrollo de productos elaborados localmente, utilizando mezclas de suelo de diversas regiones de EE.UU. para garantizar una eficacia constante en todas las localizaciones geográficas.
Las pruebas fueron particularmente importantes debido a la complejidad de los medios de cultivo orgánicos en comparación con los convencionales. La mezcla de suelo incluye un fertilizante de liberación rápida, que puede interactuar con otros ingredientes como la corteza envejecida y el compost. ScottsMiracle-Gro también realizó pruebas competitivas contra los principales competidores del mercado, demostrando el rendimiento superior de los productos Miracle-Gro.
ScottsMiracle-Gro는 2024년에 출시될 예정인 Miracle-Gro Organic Raised Bed & Garden Soil에 대해 광범위한 연구 개발 현장 실험을 진행했습니다. 이 실험은 회사 역사상 가장 대규모로, 138개의 높이기 침대와 6개의 정원 행에 걸쳐 300개 이상의 식물에서 제품의 품질과 성능을 시험했습니다. 연구는 지역에서 제작된 제품을 개발하는 데 중점을 두었으며, 다양한 미국 지역의 토양 혼합물을 사용하여 지리적 위치 전반에 걸쳐 일관된 효과를 보장했습니다.
이 실험은 유기 재배 매체의 복잡성 때문에 특히 중요했습니다. 토양 혼합물에는 빠른 방출 비료가 포함되어 있으며, 이는 노후된 나무 껍질 및 퇴비와 같은 다른 성분과 상호작용할 수 있습니다. ScottsMiracle-Gro는 또한 주요 시장 경쟁자와의 경쟁 시험을 실시하여 Miracle-Gro 제품의 우수한 성능을 입증했습니다.
ScottsMiracle-Gro a mené d'importants essais de R&D sur son nouveau Miracle-Gro Organic Raised Bed & Garden Soil, qui sera lancé en 2024. Les essais, parmi les plus vastes de l'histoire de l'entreprise, ont évalué la qualité et les performances du produit sur plus de 300 plantes dans 138 lits surélevés et six rangées de jardin. L'étude s'est concentrée sur le développement de produits fabriqués localement, en utilisant des mélanges de sol provenant de différentes régions des États-Unis pour garantir une efficacité constante dans toutes les zones géographiques.
Les essais étaient particulièrement importants en raison de la complexité des milieux de culture organiques par rapport à leurs homologues conventionnels. Le mélange de sol comprend un engrais à libération rapide, qui peut interagir avec d'autres ingrédients comme l'écorce vieillie et le compost. ScottsMiracle-Gro a également réalisé des tests de concurrence contre les principaux acteurs du marché, démontrant la performance supérieure des produits Miracle-Gro.
ScottsMiracle-Gro führte umfangreiche F&E-Feldversuche für sein neues Miracle-Gro Organic Raised Bed & Garden Soil durch, das 2024 auf den Markt kommen soll. Die Versuche, die zu den größten in der Unternehmensgeschichte gehören, testeten die Produktqualität und -leistung an über 300 Pflanzen auf 138 Hochbeeten und sechs Gartenreihen. Die Studie konzentrierte sich auf die Entwicklung von lokal gefertigten Produkten und verwendete Bodenmischungen aus verschiedenen Regionen der USA, um eine konsistente Wirksamkeit über geografische Standorte hinweg zu gewährleisten.
Die Versuche waren besonders wichtig aufgrund der Komplexität organischer Wachstumsmedien im Vergleich zu konventionellen Gegenstücken. Die Bodenmischung enthält einen schnellfreisetzenden Dünger, der mit anderen Zutaten wie alter Rinde und Kompost interagieren kann. ScottsMiracle-Gro führte auch Wettbewerbstests gegen wichtige Marktmitbewerber durch und zeigte die überlegene Leistung der Miracle-Gro-Produkte.
- Launch of next-generation organic products in 2024, including Miracle-Gro Organic Raised Bed & Garden Soil
- Conducted one of the largest biology trials in company history, testing over 300 plants
- Focus on locally crafted products, manufactured less than 150 miles on average from point of sale
- Demonstrated superior performance against major competitors in the market
- None.
Originally published in ScottsMiracle-Gro's 2024 Corporate Responsibility Report
NORTHAMPTON, MA / ACCESSWIRE / October 16, 2024 / ScottsMiracle-Gro
R&D FIELD TRIALS OF MIRACLE-GRO ORGANIC RAISED BED & GARDEN SOIL
In preparation for the launch of our next generation organic products in 2024, including the new Miracle-Gro Organic Raised Bed & Garden Soil, the Gardens R&D team led one of the largest biology trials in company history. Within this trial the team studied the quality and performance of the product on over 300 plants. The study was carried out across various growing platforms, including 138 raised beds and six garden rows. With a major focus on developing products that are locally crafted*, this test also included soil mixes representing various regions in the U.S., as product efficacy and performance needed to be consistent across geographic locations.
The importance of these trials is further magnified by the fact that organic growing media tends to be more complex to design than its conventional counterparts. For example, the soil blend contains a quick release fertilizer to help grow plants. These organic fertilizer ingredients have a tendency to interact with other ingredients, such as aged bark and compost. Therefore, it becomes even more imperative to ensure we are screening quality input materials and accounting for these complex interactions.
Large-scale trials like these help us deliver quality products to new and experienced gardeners with resources for successful planting and outcomes. In addition, we went head-to-head with several major competitors in the market and proved once again that consumers rely on Miracle-Gro products to deliver superior performance.
*Manufactured less than 150 miles on average from where the product is sold, excluding AL & HI
To learn more about ScottsMiracleGro's commitment to corporate responsibility, visit our webpage.
For full details about ScottsMiracle-Gro's 2024 Corporate Responsibility Report, visit here.
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SOURCE: ScottsMiracle-Gro
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