Sirius XM Holdings, Inc - SIRI STOCK NEWS

Sirius XM Holdings Inc. (NASDAQ: SIRI) announced the establishment of SXM Media, a combined advertising sales organization for its platforms: SiriusXM, Pandora, and Stitcher. This unified team will enhance digital audio advertising by offering brands access to 150 million listeners across North America. SXM Media will also represent other major platforms including SoundCloud and NBCUniversal. With advanced ad tech and a creative consultancy, SXM Media aims to drive effective advertising solutions while maintaining a unique listener experience.

Sirius XM Connected Vehicle Services Inc. announced the availability of its new ACN+ (Advanced Automatic Crash Notification) technology across the US for select Jeep, Chrysler, Dodge, Ram, and Alfa Romeo models with an active SiriusXM Guardian subscription. This technology enhances emergency response by linking vehicle and crash data directly to 911, enabling quicker and more informed responses. Over two million vehicles from 2019 and newer can access this feature, improving safety and efficiency during emergencies. ACN+ was introduced commercially in August 2020 and relies on a partnership with RapidSOS to connect with over 4,800 emergency centers.

SiriusXM has launched the Marine Fish Mapping™ service, now available on Furuno's NavNet TZtouch3 line. This service provides saltwater anglers with science-based fishing data to enhance their fishing experience by identifying optimal fishing spots. The service includes features like fishing recommendations, weed lines, and temperature contours. Priced at $99.99 monthly, it can be suspended for up to six months. A $100 rebate is currently offered for new subscribers. Existing users can upgrade easily, enhancing their fishing capabilities while saving time and fuel.

SiriusXM reported Q1 2021 revenue of $2.06 billion, a 5% increase year-over-year. Net income was $219 million with a 5% diluted EPS decline to $0.05, impacted by a $220 million impairment from the SXM-7 satellite failure. Adjusted EBITDA grew 7% to $682 million. The company added 126,000 self-pay subscribers, an 83% increase, with a record low churn rate of 1.6%. Advertising revenue surged 24%, driven by strong on- and off-platform growth, while SiriusXM reiterated 2021 guidance for subscriber additions at 800,000.

SiriusXM will offer extensive coverage of the 2021 NFL Draft from April 29 to May 1, including live announcements and in-depth analysis on SiriusXM NFL Radio. Broadcasts will occur from 7:00 PM – midnight ET on April 29-30, and noon – 7:00 PM ET on May 1. Key NFL figures such as Roger Goodell and expert analysts like Gil Brandt and Pat Kirwan will participate. The coverage also includes call-in shows for fans' reactions and insights from SiriusXM's college sports channels, providing a unique perspective on upcoming NFL prospects.

SiriusXM has acquired 99% Invisible Inc., founded by Roman Mars, for an undisclosed amount. This acquisition integrates the popular podcast into SiriusXM's Stitcher platform, enhancing its ecosystem of podcasting tools and talent. 99% Invisible has been downloaded over 500 million times, showcasing significant audience engagement. Mars expressed excitement about leveraging SiriusXM's resources to innovate and expand their storytelling capacity. The deal aligns with SiriusXM's strategy to attract leading podcast creators and strengthen its position in the audio entertainment market.

SiriusXM's Board of Directors has declared a quarterly cash dividend of $0.014641 per share, payable on May 28, 2021, to stockholders recorded on May 7, 2021. This dividend reflects the company’s continued commitment to return value to its shareholders. As a leading audio entertainment company in North America with over 150 million listeners across various platforms, including Pandora, SiriusXM remains focused on expanding its reach and services.

On April 12, 2021, SiriusXM and Major League Baseball announced an expansion of their agreement, granting streaming-only subscribers access to live broadcasts of every MLB game via the SiriusXM app. This move allows fans the flexibility to choose between home and visiting team announcers across 30 dedicated play-by-play channels. The multi-year extension also ensures SiriusXM retains broadcasting rights for all MLB games while integrating new programming, including the podcast series 'Black Diamonds' focused on the history of the Negro Leagues.