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Safety Shot Partners with Capital Drugs To Launch World’s First Beverage To Reduce Blood Alcohol Content in 300 Pharmacies Across the Country

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Safety Shot (Nasdaq: SHOT) has announced a significant partnership with Capital Drugs to launch the world's first beverage designed to reduce blood alcohol content (BAC) in 300 pharmacies across the United States. This expansion is part of Safety Shot's broader strategy to enhance its nationwide availability. Capital Drugs, known for its diverse range of pharmaceutical services and wellness products, will provide an influential platform for Safety Shot's wellness-oriented beverage. The company aims to connect with a wellness-conscious audience and expand its market presence. This collaboration follows Safety Shot's recent entry into New York and New Jersey markets through Prime CBS and partnerships with GoPuff and BevMo.

Positive
  • Safety Shot partners with Capital Drugs to launch a unique BAC-reducing beverage in 300 pharmacies.
  • The partnership expands Safety Shot's nationwide availability, enhancing market presence.
  • Capital Drugs' diverse product range aligns well with Safety Shot's wellness mission.
  • Safety Shot is targeting a wellness-conscious consumer base through this collaboration.
  • Partnership follows recent expansions in New York and New Jersey, indicating steady growth.
Negative
  • Potential investor concerns regarding the novelty and market acceptance of the BAC-reducing beverage.
  • Dependence on the success of the new product to drive revenue and stock performance.
  • financial details provided, creating uncertainty about the immediate financial impact.
  • Expansion costs and marketing expenses could affect short-term profitability.

Insights

The partnership between Safety Shot, Inc. and Capital Drugs marks a significant step in the company's distribution strategy. With an agreement to distribute the beverage in 300 pharmacies nationwide, Safety Shot is enhancing its retail footprint. This expansion not only increases the product's accessibility but also positions it in a trusted environment where consumers already seek wellness solutions.

Market penetration is important for new products, especially within the wellness sector, which is characterized by high consumer trust in established retailers. By aligning with Capital Drugs, Safety Shot taps into a market that values health-oriented products and services, potentially boosting sales volume significantly. Furthermore, this partnership reinforces the brand’s image as a wellness product, which is essential for building long-term customer loyalty.

From a short-term perspective, this move could lead to a rapid spike in revenue due to increased accessibility and consumer curiosity. In the long-term, the steady placement in a reputable pharmacy chain could result in sustained sales and brand recognition. However, the success largely depends on the market's reception and how well the product performs against consumer expectations.

Investors should keep an eye on sales data from these new locations to gauge the actual impact of this expansion. Additionally, considering the competitive landscape in functional beverages, monitoring consumer feedback and brand positioning will be crucial.

Safety Shot’s partnership with Capital Drugs can be seen as a strategic move to drive revenue growth. By expanding its availability to 300 new retail locations, the company is positioning itself for increased sales revenues. Such distribution deals can be critical for a company listed on the Nasdaq, as they often lead to improvements in quarterly financial statements due to higher sales volumes.

One important aspect to consider is the potential ROI from this partnership. If Safety Shot can secure even a small fraction of Capital Drugs' customer base, the impact on revenue could be substantial. Given that pharmacies are a high-traffic retail environment, the visibility and accessibility of Safety Shot's products are likely to improve significantly.

However, investors should also be cautious about the costs associated with scaling up production and distribution to meet the demands of 300 additional retail points. Any potential increase in operational expenditure must be balanced against the expected revenue growth. Additionally, monitoring for any changes in gross margins will be essential, as increased distribution costs could eat into profitability if not managed properly.

Overall, this partnership is a positive signal for the company’s growth trajectory but requires close scrutiny of subsequent financial performance to ensure it translates into meaningful shareholder value.

The First of its Kind Vitamin-Packed, Wellness Beverage Brand Continues to Amplify its In-Store Availability Nationwide

JUPITER, FL, June 06, 2024 (GLOBE NEWSWIRE) -- Safety Shot, Inc. (Nasdaq: SHOT) (the “Company), announced today its partnership with Capital Drugs as the brand expands its nationwide availability. Making strides in connecting the brand to its overarching wellness purpose, Safety Shot will be available in all 300 of the drugstore chain’s pharmacies across the United States.

Entering a key market for Safety Shot consumers, Capital Drugs is known for providing a wide range of pharmaceutical services and products tailored to specific health and wellness needs. Capital Drugs offers traditional pharmacy and clinical services in tandem with alternative medicine options such as supplements, vitamins, and homeopathic products.

“Entering Capital Drugs pharmacies is an integral next step in furthering Safety Shots key messaging and purpose of operating as a functional wellness beverage” said Josh Wagner, Chief Revenue Officer at Safety Shot. “Expanding on-shelf availability and having the product available for purchase in key locations like Capital Drug pharmacies is the brand’s core mission, introducing the first-of-its-kind beverage to a like-minded consumer audience.”

This latest affiliation aligns with the brand’s comprehensive nationwide availability rollout and partnership expansion plan. This announcement comes on the heels of its Northeast expansion across New York and New Jersey through boutique broker Prime CBS and additional partnerships with GoPuff, BevMo and more.

About Safety Shot, Inc

Safety Shot, Inc., a wellness and dietary supplement company, has developed Safety Shot, the first patented wellness product on Earth that lowers blood alcohol content by supporting its metabolism, while boosting clarity, energy and overall mood. Safety Shot is available for purchase online at DrinkSafetyShot.com and Amazon. The Company is introducing business-to-business sales of Safety Shot to distributors, retailers, restaurants, and bars throughout 2024.

Media and Investor Contact:

Autumn Communications
Melissa Kanter
Phone: 201-213-3239
Email: shot@autumncommunications.com

Medon Michaelides
Investor Relations
Phone: 561-244-7100
Email: investors@drinksafetyshot.com


FAQ

What did Safety Shot announce regarding its partnership with Capital Drugs?

Safety Shot announced a partnership with Capital Drugs to launch their BAC-reducing beverage in 300 pharmacies across the United States.

What is the significance of Safety Shot's partnership with Capital Drugs?

This partnership enhances Safety Shot's nationwide availability and connects the brand with a wellness-focused consumer base.

Where will Safety Shot's BAC-reducing beverage be available?

The beverage will be available in 300 Capital Drugs pharmacies across the United States.

What is the main purpose of Safety Shot's new product?

The main purpose of Safety Shot's new beverage is to reduce blood alcohol content (BAC).

What recent expansions has Safety Shot undertaken?

Safety Shot has recently expanded into New York and New Jersey through Prime CBS and formed partnerships with GoPuff and BevMo.

Safety Shot, Inc.

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Beverages - Non-Alcoholic
Perfumes, Cosmetics & Other Toilet Preparations
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