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Safety Shot (Nasdaq: SHOT) announced its strategic initiative to introduce Safety Shot, the world's first rapid alcohol reducer, into 50 targeted 7-Eleven stores in Los Angeles starting in June. This product is designed to support the metabolism of alcohol, offering a unique benefit to 7-Eleven's beer and alcohol customers. The roll-out will be managed by Launch 33 Brands Distributing, led by seasoned beverage executive Dan Courtney. Safety Shot aims to expand into over 300 7-Eleven locations across Southern California and ultimately achieve a national launch. The partnership will focus on sales, shelf placements, promotional marketing, and consumer sampling events to drive product adoption and volume per outlet.
Safety Shot has announced its strategic expansion to the Northeast U.S., focusing on New York City, Long Island, and the Hamptons.
This launch, timed for the pre-summer months, aims to increase brand presence through partnerships with high-volume liquor stores, bodegas, bars, and restaurants. The company will also collaborate with market experts boasting over three decades of industry experience.
Josh Wagner, Safety Shot’s Chief Revenue Officer and former Head of Sales at Anheuser Busch InBev, will lead the initiative. The expansion will begin with GoPuff locations across the targeted regions.
This marks the first phase of a broader distribution rollout throughout the Northeast.
Safety Shot, Inc. (Nasdaq: SHOT) partners with Gopuff, a leading instant commerce company, to boost its accessibility to millions of consumers nationwide. The collaboration aims to make Safety Shot a household name through Gopuff's fast delivery service, providing the product in 4-packs and singles on various platforms. Safety Shot will also be available on BevMo! and Liquor Barn, expanding its reach further.
Safety Shot, Inc. (Nasdaq: SHOT) has achieved significant milestones recently, including the successful launch of their patented beverage, strategic distribution agreements, celebrity endorsements, and key management changes. The Company's focus on maximizing long-term shareholder value is evident in their progress and vision for growth.