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SECOO Group: access to the ERNIE Bot developed by Baidu, the Chinese version of ChatGPT, luxury smart marketing scene landing for the first time

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SECOO Group (NASDAQ: SECO), a leading luxury lifestyle platform in Asia, announced its partnership with Baidu's ERNIE Bot, the Chinese equivalent of ChatGPT, on February 14, 2023. This collaboration allows SECOO to leverage advanced intelligent dialogue technology and marks a significant entry of dialogue language models into luxury smart marketing. SECOO aims to enhance its luxury e-commerce content and significantly improve conversion rates using AI-driven technologies. With over 50 million high-end registered users and partnerships with more than 3800 premium brands, SECOO continues to redefine the luxury shopping experience.

Positive
  • Partnership with Baidu's ERNIE Bot to enhance luxury marketing capabilities.
  • Utilization of advanced AI dialogue technology to improve conversion rates in e-commerce.
  • SECOO's strong user base of over 50 million registered users.
Negative
  • None.

BEIJING, Feb. 14, 2023 /PRNewswire/ -- Recently, SECOO Group (NASDAQ: SECO), Asia's leading online and offline boutique lifestyle platform, announced to become the first batch of ecological partners of the ERNIE Bot developed by Baidu, the Chinese version of ChatGPT (English name: ERNIE Bot). Later, SECOO Group will fully experience and access the ability of ERNIE Bot.

Next, SECOO Group will apply Baidu's leading intelligent dialogue technology to the field of luxury smart marketing. This move marks the first landing of the dialogic language model technology in the domestic luxury smart marketing scene, as well as the priority of SECOO Group to gain the support of leading AI technology.

ERNIE Bot is a generative dialogue product launched by Baidu, the world's largest Chinese search engine. Based on ERNIE, a series of AI-powered models, Baidu has worked hard in the field of artificial intelligence for more than ten years. It has the industry-level knowledge enhancement model ERNIE, and has the ability of deep semantic understanding and generation across modes and languages. It has a broader imagination space in many fields such as search engine cloud computing, content creation and generation, and intelligent office.

On 6th February, SECOO Group announced that it would carry out in-depth research and development on AIGC and ChatGPT related technologies, realize interactive dialogue similar to real people through ChatGPT technology, further improve the richness of luxury related text and video content, commodity selling point description and other related content, and significantly improve the conversion rate. The current operation mode of luxury e-commerce has been profoundly, rapidly and completely changed with the rapid pace.

About SECOO Group

The world-famous luxury shopping service platform, the only NASDAQ-listed luxury e-commerce in China, with more than 50 million high-end registered users, the well-known online and offline high-quality lifestyle platform in Asia, including more than 100 international famous luxury brands to reach direct cooperation, and more than 3800 high-end brands to gather 400000 goods from around the world, including luxury goods trading, medieval second-hand trading. Meantime, it includes fashion show, identification, maintenance, fashion wear, beauty, 3C digital, food and wine, Chinese famous items, lifestyle goods, high-end hotel reservation and other businesses who are committed to three-dimensional presentation of the world's good things, high-end lifestyle to every user of SECOO. Give you the beauty of the world!

Cision View original content:https://www.prnewswire.com/news-releases/secoo-group-access-to-the-ernie-bot-developed-by-baidu-the-chinese-version-of-chatgpt-luxury-smart-marketing-scene-landing-for-the-first-time-301746349.html

SOURCE Secoo Group

FAQ

What is SECOO Group's recent announcement regarding ERNIE Bot?

SECOO Group announced its partnership with Baidu's ERNIE Bot to enhance luxury smart marketing.

When did SECOO Group announce its partnership with ERNIE Bot?

The partnership was announced on February 14, 2023.

How will SECOO Group utilize Baidu's ERNIE Bot?

SECOO Group will apply ERNIE Bot's dialogue technology to improve luxury marketing and content conversion.

What is the significance of SECOO Group's partnership with ERNIE Bot?

This partnership marks the first application of dialogue language model technology in the domestic luxury smart marketing scene.

What advantages does SECOO Group have in the luxury market?

SECOO Group has over 50 million high-end registered users and partnerships with more than 3800 luxury brands.

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