Vivid Seats’ Game Center Debuts “Leagues” for NFL Season
Vivid Seats Inc. (NASDAQ: SEAT) has announced new feature upgrades to its Game Center, an in-app free-to-play product. The enhancements include:
1. 'Leagues': A new group play option allowing fans to create leaderboards and invite friends to compete.
2. Weekly NFL ticket giveaways: Players can win free NFL tickets each week (up to $950 in value).
3. Enhanced 'Pick It' game: NFL-themed weekly game running from season start to playoffs.
4. Expanded 'Trivia' game: Daily challenges across entertainment categories with chances to win event tickets.
The Game Center aims to reward football fandom and increase user engagement within the Vivid Seats app, potentially driving ticket sales and customer loyalty.
Vivid Seats Inc. (NASDAQ: SEAT) ha annunciato nuovi aggiornamenti delle funzionalità per il suo Game Center, un prodotto gratuito da utilizzare tramite app. I miglioramenti includono:
1. 'Leghe': Una nuova opzione di gioco di gruppo che permette ai fan di creare classifiche e invitare amici a competere.
2. Estrazioni settimanali di biglietti NFL: I giocatori possono vincere biglietti NFL gratuiti ogni settimana (fino a un valore di $950).
3. Gioco 'Pick It' potenziato: Gioco a tema NFL che si svolge settimanalmente dall'inizio della stagione fino ai playoff.
4. Gioco 'Trivia' ampliato: Sfide quotidiane in diverse categorie di intrattenimento con la possibilità di vincere biglietti per eventi.
Il Game Center ha l'obiettivo di premiare la passione per il football e aumentare l'interazione degli utenti all'interno dell'app Vivid Seats, potenzialmente aumentando le vendite di biglietti e la fedeltà dei clienti.
Vivid Seats Inc. (NASDAQ: SEAT) ha anunciado nuevas actualizaciones de funciones para su Game Center, un producto gratuito dentro de la aplicación. Las mejoras incluyen:
1. 'Ligas': Una nueva opción de juego en grupo que permite a los aficionados crear tablas de clasificación e invitar a amigos a competir.
2. Sorteos semanales de entradas de la NFL: Los jugadores pueden ganar entradas gratuitas para la NFL cada semana (hasta $950 de valor).
3. Juego 'Pick It' mejorado: Juego semanal con temática de la NFL que se desarrolla desde el inicio de la temporada hasta los playoffs.
4. Juego 'Trivia' ampliado: Desafíos diarios en varias categorías de entretenimiento con la oportunidad de ganar entradas para eventos.
El Game Center tiene como objetivo recompensar la afición por el fútbol y aumentar el compromiso de los usuarios dentro de la aplicación Vivid Seats, potencialmente impulsando las ventas de entradas y la lealtad del cliente.
비비드 시트 주식회사(Vivid Seats Inc.) (NASDAQ: SEAT)이 무료 플레이 제품인 게임 센터의 기능 업그레이드를 발표했습니다. 개선 사항은 다음과 같습니다:
1. '리그': 팬들이 리더보드를 생성하고 친구를 초대하여 경쟁할 수 있는 새로운 그룹 플레이 옵션입니다.
2. 주간 NFL 티켓 경품: 플레이어들은 매주 무료 NFL 티켓을 받을 수 있습니다 (최대 $950 상당).
3. 강화된 '픽 잇' 게임: 시즌 시작부터 플레이오프까지 진행되는 NFL 테마 주간 게임입니다.
4. 확장된 '퀴즈' 게임: 여러 엔터테인먼트 카테고리의 매일 도전 과제가 있으며, 이벤트 티켓을 획득할 기회가 있습니다.
게임 센터는 축구 팬덤을 보상하고 비비드 시트 앱 내에서 사용자 참여를 증가시키는 것을 목표로 하며, 이는 잠재적으로 티켓 판매와 고객 충성도를 높일 수 있습니다.
Vivid Seats Inc. (NASDAQ: SEAT) a annoncé de nouvelles améliorations de fonctionnalités pour son Game Center, un produit gratuit au sein de l'application. Les améliorations comprennent :
1. 'Ligue' : Une nouvelle option de jeu en groupe permettant aux fans de créer des classements et d'inviter des amis à concourir.
2. Distribution hebdomadaire de billets NFL : Les joueurs peuvent gagner des billets NFL gratuits chaque semaine (jusqu'à 950 $ de valeur).
3. Jeu 'Pick It' amélioré : Jeu hebdomadaire sur le thème de la NFL, de l'ouverture de la saison jusqu'aux playoffs.
4. Jeu 'Trivia' élargi : Défis quotidiens dans diverses catégories de divertissement avec des chances de gagner des billets pour des événements.
Le Game Center vise à récompenser la passion pour le football et à augmenter l'engagement des utilisateurs au sein de l'application Vivid Seats, ce qui pourrait potentiellement accroître les ventes de billets et la fidélité des clients.
Vivid Seats Inc. (NASDAQ: SEAT) hat neue Funktionsverbesserungen für sein Game Center angekündigt, ein kostenloses In-App-Produkt. Die Verbesserungen umfassen:
1. 'Ligen': Eine neue Gruppenoption, die es Fans ermöglicht, Ranglisten zu erstellen und Freunde zu Wettbewerben einzuladen.
2. Wöchentliche NFL-Ticket-Verlosungen: Spieler können jede Woche kostenlose NFL-Tickets im Wert von bis zu 950 $ gewinnen.
3. Verbessertes 'Pick It'-Spiel: Wöchentliches Spiel im NFL-Thema, das von Saisonbeginn bis zu den Playoffs läuft.
4. Erweitertes 'Trivia'-Spiel: Tägliche Herausforderungen in verschiedenen Unterhaltungsbereichen mit Chancen, Event-Tickets zu gewinnen.
Das Game Center hat das Ziel, die Fußballleidenschaft zu belohnen und die Benutzerinteraktion innerhalb der Vivid Seats-App zu erhöhen, was potenziell die Ticketverkäufe und die Kundenbindung steigern könnte.
- Introduction of 'Leagues' feature to enhance user engagement and competition
- Weekly NFL ticket giveaways (up to $950 value) to incentivize participation
- Expanded 'Trivia' game across multiple entertainment categories
- Token-based reward system for discounts and free tickets
- Integration with Vivid Seats Rewards program for additional customer benefits
- None.
Insights
The launch of Vivid Seats' Game Center 'Leagues' feature for the NFL season is a strategic move to enhance user engagement and potentially drive ticket sales. While innovative, its direct impact on revenue remains uncertain. The free-to-play model with rewards could attract new users and increase app usage, but may not immediately translate to significant financial gains. The timing aligns well with the NFL season, potentially capitalizing on heightened fan interest. However, the competitive landscape in the ticketing industry is fierce and similar loyalty programs exist. The success of this feature will likely depend on user adoption rates and its ability to convert engagement into actual ticket purchases. Overall, this represents a calculated investment in user experience and brand loyalty, with long-term benefits that may outweigh short-term costs.
Vivid Seats' Game Center upgrade showcases a smart integration of gamification into their ticketing platform. The new 'Leagues' feature leverages social dynamics to boost engagement, potentially increasing user retention and app usage time. From a technical standpoint, the real-time scoring and leaderboard functionality suggest robust backend infrastructure capable of handling concurrent users and data processing. The token system is a clever way to quantify and reward user participation, creating a virtual economy within the app. However, the challenge lies in balancing user experience with data collection and ensuring the platform can scale efficiently during peak NFL season traffic. The success of this feature will heavily depend on the app's performance, user interface design and the seamlessness of the ticket redemption process.
In-App Interactive, Free-To-Play Games Rewards Football Fandom with Free Tickets
CHICAGO, Sept. 06, 2024 (GLOBE NEWSWIRE) -- Vivid Seats Inc. (NASDAQ: SEAT), a leading marketplace that utilizes its technology platform to connect millions of buyers with thousands of ticket sellers across hundreds of thousands of events each year, today announced new feature upgrades to Game Center, the brand’s innovative, in-app free-to-play product. Fans will now be able to win free National Football League (NFL) tickets each week and easily earn ticket credits in new ways this season, while competing against friends and family with Game Centers’ “Leagues” in the Vivid Seats app.
In Vivid Seats’ Game Center, live event fans can play free daily games to score points towards ticket credits and enter drawings for free tickets. The addition of “Leagues” provides a new exciting group play option for sports fans, allowing the most competitive fans to create leaderboards, inviting an unlimited number of friends and family to play in pools for “Pick It” or “Trivia” while comparing and sharing scores.
For the 2024 season, Game Center will feature:
- Pick It – A free-to-play game where players have a chance to guess the correct pick between two teams. This season, an NFL-themed “Pick It” will run each week from the start of the season until the playoffs. A player will be selected each week to win a grand prize of two free football tickets to the game of their choice for the regular season (up to
$950 in value). - Leagues – A free-to-play leaderboard featuring player scorecards and real-time scoring. Whether players win or lose in their League, they will rack up tokens and that participation translates into rewards like ticket discounts. A player’s single game entry per week is eligible for as many Leagues as desired, making sports gaming accessible to the everyday fan. To get started, players are rewarded with 1,000 tokens just by creating a League that includes five players or more.
- Trivia – A free-to-play game where players can challenge their trivia knowledge daily across featured entertainment categories from music, sports, comedy, and theater. Players can participate in football and other live event themed trivia for a chance to win tickets to any events. The more you play the more chances you have to win; you earn tokens just for playing and get bonus tokens for getting trivia right.
The Vivid Seats app is the easiest place to buy tickets and the only place to earn and redeem rewards. Game Center can be found in the Vivid Seats app in the Play tab, which showcases games of the day, redeemable credits, and Leagues. Players can head over to the History section to check out the games they’ve played to date and the tokens they’ve scored. With easy-to-use and personalized features, the Vivid Seats app offers custom recommendations on upcoming trending events based on preference and location. The Vivid Seats Rewards program allows fans to earn loyalty rewards on every purchase, including benefits like a free 11th ticket, surprise upgrades, and birthday perks. Fans can track reward progress and use credit in the Vivid Seats app. Easily enroll, earn and redeem rewards all in one place.
Download the Vivid Seats app, available on iOS and Android, to play in Game Center.
About Vivid Seats
Founded in 2001, Vivid Seats is a leading online ticket marketplace committed to becoming the ultimate partner for connecting fans to the live events, artists, and teams they love. Based on the belief that everyone should “Experience It Live,” the Chicago-based company provides exceptional value by providing one of the widest selections of events and tickets in North America and an industry leading Vivid Seats Rewards program where all fans earn on every purchase. Vivid Seats has been chosen as the official ticketing partner by some of the biggest brands in the entertainment industry including ESPN, Rolling Stone, and the Los Angeles Clippers. Vivid Seats also owns Vivid Picks, a daily fantasy sports app. Through its proprietary software and unique technology, Vivid Seats drives the consumer and business ecosystem for live event ticketing and enables the power of shared experiences to unite people. Vivid Seats has been recognized by Newsweek as one of America’s Best Companies for Customer Service in ticketing. Fans who want to have the best live experiences can start by downloading the Vivid Seats mobile app, going to vividseats.com, or calling 866-848-8499.
Contacts:
Media
Vivid Seats
Shana Rosenthal
shana.rosenthal@vividseats.com
Photos accompanying this announcement are available at:
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FAQ
What new features has Vivid Seats (SEAT) added to its Game Center for the NFL season?
How can users win free NFL tickets through Vivid Seats' Game Center?
What is the 'Leagues' feature in Vivid Seats' Game Center?
How does Vivid Seats (SEAT) reward users for creating a League in Game Center?
