SBS PRESENTS FREE CONCERT FOR TAMPA LISTENERS OF NEW HISPANIC STATION WSUN-FM
Romeo Santos performed to a sold-out crowd of 13,000 fans at Tampa's Amalie Arena on November 2, 2022, as part of a free concert sponsored by WSUN-FM, Tampa's new Hispanic radio station. This event marked the station's debut and was a unique kickoff for its El Zol 97.1 format. Alessandra Alarcon, President of SBS Entertainment, celebrated the concert's success, which attracted fans from across the nation. The concert was co-produced with LaMusica App and sponsors included ATT and Ron Barceló, paving the way for further engagements.
- Successful free concert attracted 13,000 fans, boosting station visibility.
- First major event for El Zol 97.1 enhances SBS's market presence in Tampa.
- Collaborations with sponsors like ATT and Ron Barceló add brand value.
- None.
Latin Music Icon Romeo Santos
Delights Full-Capacity Crowd at Amalie Arena
TAMPA, Fla., Nov. 2, 2022 /PRNewswire/ -- A total of 13,000 fans of WSUN-FM (El Zol 97.1) in Tampa were on hand last Saturday to see the "King of Bachata", Romeo Santos, perform his greatest hits as well as a selection of songs from his new album "Fórmula, Vol. 3" as the Amalie Arena was full to capacity for the unprecedented music event.
But best of all, the concert was totally FREE for all attendees, courtesy of El Zol 97.1, Tampa's new Hispanic radio competitor, an SBS owned-and-operated FM facility.
"For the first time in its 40-year history, SBS undertook to produce a FREE arena concert as part of the kickoff of its debut El Zol format in Tampa. Listeners simply had to listen to the station to win their tickets", commented Alessandra Alarcon, the President of SBS Entertainment."We're thrilled to have presented this unique gift to the people of Tampa!"
The evening was a resounding success for all involved, including sponsors ATT and Ron Barceló, as well as the star of the evening, Romeo Santos, who posted backstage videos thanking his fans and SBS and declaring, "This was an amazing concert and a great kickoff to my tour!"
But most especially, it was a magical evening for El Zol's listeners and their families and friends who travelled from as far away as Miami, Alabama, New York City and Los Angeles to experience this one-of-a-kind musical evening. The concert was co-produced by SBS and LaMusica App.
UP NEXT: Another FREE concert for the listeners of WPYO-FM, (El Zol 95.3) in Orlando, featuring Reggaeton sensation Rauw Alejandro, on November 20th at the Amway Arena.
About Spanish Broadcasting System
Spanish Broadcasting System, Inc. (SBS) owns and operates radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco, Tampa, Orlando and Puerto Rico, airing the Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Urbano format genres. SBS also operates AIRE Radio Networks, a national radio platform of over 290 affiliated stations reaching
Conchita Oliva Brad Edwards
Latin Iconos The Plunkett Group
(305) 970-7589 (212) 739-6740
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SOURCE Spanish Broadcasting System, Inc.
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