Sinclair’s NewsON Collaborates with Mindgrub to Redefine Local News Experience with Apple Vision Pro App
Sinclair's NewsON and Mindgrub have collaborated to launch an Apple Vision Pro app for local news, marking Sinclair's first venture into spatial computing for news delivery. The app features a unique 'Newsroom immersion' experience, utilizing Vision Pro's spatial aspects to display interactive news maps and create an immersive environment. NewsON's app provides access to content from over 280 local TV stations, covering more than 90% of U.S. households.
Powered by RealityKit and SwiftUI, the app offers photorealistic 3D renderings and intuitive user experiences. The collaboration aims to transform how audiences interact with local news, leveraging cutting-edge technology to blend digital content with physical surroundings. This innovative approach sets a new standard for immersive and engaging news consumption in the era of spatial computing.
Sinclair's NewsON e Mindgrub hanno collaborato per lanciare un'app Apple Vision Pro per le notizie locali, segnando il primo passo di Sinclair nel campo del calcolo spaziale per la distribuzione delle notizie. L'app presenta una funzionalità unica chiamata 'Newsroom immersion', utilizzando gli aspetti spaziali di Vision Pro per visualizzare mappe interattive delle notizie e creare un ambiente coinvolgente. L'app di NewsON fornisce accesso ai contenuti di oltre 280 stazioni televisive locali, coprendo più di 90% delle famiglie americane.
Supportata da RealityKit e SwiftUI, l'app offre rendering 3D fotorealistici e un'esperienza utente intuitiva. La collaborazione mira a trasformare il modo in cui il pubblico interagisce con le notizie locali, sfruttando tecnologie all'avanguardia per integrare contenuti digitali con l'ambiente fisico. Questo approccio innovativo stabilisce un nuovo standard per un consumo di notizie coinvolgente e immersivo nell'era del calcolo spaziale.
Sinclair's NewsON y Mindgrub han colaborado para lanzar una app de Apple Vision Pro para noticias locales, marcando la primera incursión de Sinclair en la computación espacial para la entrega de noticias. La aplicación cuenta con una experiencia única de 'inmersión en la sala de prensa', utilizando los aspectos espaciales de Vision Pro para mostrar mapas de noticias interactivos y crear un entorno inmersivo. La app de NewsON proporciona acceso a contenido de más de 280 estaciones de televisión locales, cubriendo más del 90% de los hogares en EE. UU.
Impulsada por RealityKit y SwiftUI, la aplicación ofrece representaciones 3D fotorrealistas y experiencias de usuario intuitivas. La colaboración tiene como objetivo transformar la forma en que las audiencias interactúan con las noticias locales, aprovechando tecnología de vanguardia para mezclar contenido digital con el entorno físico. Este enfoque innovador establece un nuevo estándar para el consumo de noticias inmersivo y envolvente en la era de la computación espacial.
신클레어의 뉴스온과 마인드그럽이 협력하여 지역 뉴스를 위한 애플 비전 프로 앱을 출시했습니다. 이는 신클레어가 뉴스 제공을 위한 공간 컴퓨팅에 처음으로 진출하는 이정표입니다. 이 앱은 '뉴스룸 몰입' 경험을 제공하며, 비전 프로의 공간적 요소를 활용해 인터랙티브 뉴스 맵을 표시하고 몰입형 환경을 만듭니다. 뉴스온의 앱은 280개 이상의 지역 TV 방송국의 콘텐츠에 접근할 수 있으며, 미국 가구의 90% 이상을 커버합니다.
리얼리티킷과 스위프트UI로 구동되는 이 앱은 포토리얼리스틱 3D 렌더링과 직관적인 사용자 경험을 제공합니다. 이 협업은 지역 뉴스와 상호작용하는 방식을 혁신하고, 최첨단 기술을 활용하여 디지털 콘텐츠와 물리적 환경을 융합하는 것을 목표로 합니다. 이 혁신적인 접근 방식은 공간 컴퓨팅 시대의 몰입형 뉴스 소비를 위한 새로운 표준을 설정합니다.
Sinclair's NewsON et Mindgrub ont collaboré pour lancer une application Apple Vision Pro pour les nouvelles locales, marquant ainsi la première incursion de Sinclair dans l'informatique spatiale pour la diffusion de nouvelles. L'application propose une expérience unique de 'plongée dans la salle de rédaction', en utilisant les aspects spatiaux de Vision Pro pour afficher des cartes de nouvelles interactives et créer un environnement immersif. L'application NewsON donne accès à du contenu provenant de plus de 280 stations de télévision locales, couvrant plus de 90% des ménages américains.
Propulsée par RealityKit et SwiftUI, l'application offre des rendus 3D photoréalistes et des expériences utilisateurs intuitives. Cette collaboration vise à transformer la manière dont le public interagit avec les nouvelles locales, en exploitant des technologies de pointe pour mélanger le contenu numérique avec l'environnement physique. Cette approche innovante établit une nouvelle norme pour la consommation immersive et engageante des nouvelles à l'ère de l'informatique spatiale.
Sinclair's NewsON und Mindgrub haben zusammen eine Apple Vision Pro-App für lokale Nachrichten veröffentlicht, die Sinclairs ersten Schritt in das Bereich der räumlichen Computertechnologie zur Nachrichtenübermittlung markiert. Die App bietet eine einzigartige 'Newsroom-Immersion'-Erfahrung, die die räumlichen Aspekte von Vision Pro nutzt, um interaktive Nachrichtenkarten anzuzeigen und eine immersive Umgebung zu schaffen. Die NewsON-App bietet Zugriff auf Inhalte von über 280 lokalen Fernsehsendern und deckt mehr als 90% der Haushalte in den USA ab.
Unterstützt von RealityKit und SwiftUI bietet die App fotorealistische 3D-Darstellungen und intuitive Benutzererlebnisse. Die Zusammenarbeit zielt darauf ab, die Art und Weise, wie das Publikum mit lokalen Nachrichten interagiert, zu transformieren, indem modernste Technologie genutzt wird, um digitale Inhalte mit der physischen Umgebung zu verbinden. Dieser innovative Ansatz setzt einen neuen Standard für den immersiven und ansprechenden Nachrichtenkonsum im Zeitalter der räumlichen Computertechnologie.
- Launch of innovative Apple Vision Pro app for local news delivery
- Partnership with over 280 local TV stations covering 90% of U.S. households
- Unique 'Newsroom immersion' feature leveraging spatial computing technology
- Potential for increased user engagement through immersive news experiences
- None.
Insights
The collaboration between Sinclair's NewsON and Mindgrub to create an Apple Vision Pro app for local news consumption is a significant technological advancement in the media industry. This innovative approach leverages spatial computing to transform how audiences interact with news content, potentially increasing engagement and providing a more immersive experience.
Key features like the "Newsroom immersion" and interactive news maps demonstrate a creative use of Vision Pro's capabilities. The app's extensive coverage, partnering with over 280 local TV stations and reaching
However, the impact on Sinclair's business may be in the short term due to the niche market of Vision Pro users. The long-term potential depends on the broader adoption of spatial computing technology and how well the app resonates with users. While innovative, it's too early to determine if this will significantly affect Sinclair's revenue or market position.
This development represents Sinclair's strategic move to stay ahead in the evolving media landscape. By being an early adopter of spatial computing for news delivery, Sinclair is positioning itself as an innovator in the industry. This could potentially attract tech-savvy audiences and create new revenue streams through premium content or advertising opportunities in immersive environments.
However, the current market for Apple Vision Pro is , which may restrict immediate financial impact. The success of this initiative will largely depend on:
- User adoption rates of Vision Pro and similar devices
- The app's ability to deliver a superior news experience compared to traditional methods
- Potential for monetization through new ad formats or subscription models
While this move demonstrates Sinclair's forward-thinking approach, investors should view it as a long-term investment in future technologies rather than an immediate revenue driver. The true value of this initiative may only be realized as spatial computing becomes more mainstream in the coming years.
Sinclair’s First Spatial Computing App for Local News, Built by Mindgrub, Now Available to Vision Pro Users
Leveraging Apple's cutting-edge Vision Pro technology, NewsON and Mindgrub are transforming the way audiences watch and interact with local news with Sinclair’s first spatial computing app built natively for Vision Pro devices.
The NewsON app for Vision Pro introduces a unique "Newsroom immersion" feature, leveraging spatial aspects of the Vision Pro for displaying interactive news maps and a complete immersive environment.
NewsON's Vision Pro app features partnerships with over 280 local TV stations in TV markets covering more than
Powered by RealityKit and SwiftUI, NewsON’s Vision Pro app also offers photorealistic 3D renderings and intuitive user experiences.
“We’re always looking to embrace new outlets and ways of presenting local TV news and we’re excited to work with the team at Mindgrub to explore the possibilities of augmented reality in our new Vision Pro app. This is much more than just a repurposed mobile app. We’ve developed a native visionOS user experience and are excited to see how news audiences engage with this new form factor,” said Ron Stitt, VP and General Manager, NewsON.
"The possibilities with Apple Vision Pro are limitless, and we are thrilled to be at the forefront of exploring its potential. This collaboration with NewsON really highlights our commitment to innovation and pushing the boundaries of digital media," said Mindgrub Founder & CEO Todd Marks.
Lauren Herda, Interactive Art Director at Mindgrub, highlights the app's geospatial features, noting: "One of the major benefits of this app is that if something big is happening, you can find the station on our interactive map, and easily go directly to where news is happening," said Lauren Herda, Interactive Art Director at Mindgrub, highlighting the app's geospatial features.
By combining Mindgrub's transformative technology solutions with NewsON's extensive network of local news providers, this collaboration sets a new benchmark for immersive, accessible, and engaging news consumption in the era of spatial computing.
About NewsON
NewsON is a leading provider of live and on-demand local news content, dedicated to delivering timely and relevant news coverage to audiences across
About Mindgrub
Mindgrub Technologies is an award-winning digital agency whose mission is to create technology that people love to use—technology that makes lives better, jobs easier, and helps businesses thrive. Since 2002, Mindgrub has led digital transformations for global leaders including Exelon, NASA, and Wendy’s, and has been featured in Newsweek, CNN, and The Huffington Post. For more information about Mindgrub's work in AR/VR, visit mindgrub.com/what-we-do/services/ar-vr/
For more information about how Mindgrub can help your brand, connect with their experts at mindgrub.com/contact.
Category: General
View source version on businesswire.com: https://www.businesswire.com/news/home/20241001520346/en/
Sinclair – Jessica Bellucci jbellucci-c@sbgtv.com
Mindgrub - Branddy Spence bspence@mindgrub.com
Source: Sinclair, Inc.
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