Saudia launches NDC content on Sabre, advancing travel retailing and distribution capabilities
Sabre (NASDAQ: SABR) announced the launch of Saudia's New Distribution Capability (NDC) content on its marketplace, marking the first time Saudia has made NDC content available on a Global Distribution System (GDS). This integration enables travel agents, TMCs, and corporations to deliver tailored offers to customers through Sabre's global travel marketplace.
The partnership aims to modernize Saudia's distribution capabilities, offering more dynamic and personalized content while enhancing the traveler experience. Through Sabre's NDC-enabled solutions, Saudia can reach more travelers and deliver a more personalized booking experience. This collaboration joins Sabre's recent NDC agreements with other major airlines including Qatar Airways, Air Serbia, WestJet, Hawaiian Airlines, Air Canada, and Etihad Airways.
Sabre (NASDAQ: SABR) ha annunciato il lancio dei contenuti della Nuova Capacità di Distribuzione (NDC) di Saudia nel suo marketplace, segnando la prima volta che Saudia rende disponibili i contenuti NDC su un Sistema di Distribuzione Globale (GDS). Questa integrazione consente agli agenti di viaggio, ai TMC e alle aziende di offrire proposte personalizzate ai clienti tramite il marketplace globale di Sabre.
La partnership mira a modernizzare le capacità di distribuzione di Saudia, offrendo contenuti più dinamici e personalizzati, migliorando nel contempo l'esperienza del viaggiatore. Grazie alle soluzioni abilitate NDC di Sabre, Saudia può raggiungere un numero maggiore di viaggiatori e fornire un'esperienza di prenotazione più personalizzata. Questa collaborazione si unisce agli accordi NDC recenti di Sabre con altre importanti compagnie aeree, tra cui Qatar Airways, Air Serbia, WestJet, Hawaiian Airlines, Air Canada ed Etihad Airways.
Sabre (NASDAQ: SABR) anunció el lanzamiento del contenido de la Nueva Capacidad de Distribución (NDC) de Saudia en su mercado, marcando la primera vez que Saudia ha hecho disponible contenido NDC en un Sistema de Distribución Global (GDS). Esta integración permite a agentes de viajes, TMC y corporaciones ofrecer propuestas personalizadas a los clientes a través del mercado global de Sabre.
La asociación tiene como objetivo modernizar las capacidades de distribución de Saudia, ofreciendo contenido más dinámico y personalizado, al tiempo que mejora la experiencia del viajero. A través de las soluciones habilitadas para NDC de Sabre, Saudia puede alcanzar a más viajeros y proporcionar una experiencia de reserva más personalizada. Esta colaboración se suma a los recientes acuerdos NDC de Sabre con otras grandes aerolíneas, incluidas Qatar Airways, Air Serbia, WestJet, Hawaiian Airlines, Air Canada y Etihad Airways.
사브레 (NASDAQ: SABR)가 사우디의 새로운 배급 능력(NDC) 콘텐츠를 자사의 마켓플레이스에 출시했다고 발표했습니다. 이는 사우디가 글로벌 배급 시스템(GDS)에서 NDC 콘텐츠를 처음으로 제공하는 것입니다. 이 통합을 통해 여행사, TMC 및 기업들은 사브레의 글로벌 여행 마켓플레이스를 통해 고객에게 맞춤형 제안을 전달할 수 있게 됩니다.
이번 파트너십은 사우디의 배급 능력을 현대화하여 더 역동적이고 개인화된 콘텐츠를 제공하고, 여행자의 경험을 향상시키는 것을 목표로 합니다. 사브레의 NDC 지원 솔루션을 통해 사우디는 더 많은 여행자에게 다가가고 더 개인화된 예약 경험을 제공할 수 있습니다. 이 협력은 카타르 항공, 에어 세르비아, 웨스트젯, 하와이안 항공, 에어 캐나다 및 에티하드 항공과 같은 다른 주요 항공사와의 최근 NDC 계약에 합류합니다.
Sabre (NASDAQ: SABR) a annoncé le lancement du contenu de la Nouvelle Capacité de Distribution (NDC) de Saudia sur son marché, marquant la première fois que Saudia rend disponible du contenu NDC sur un Système de Distribution Global (GDS). Cette intégration permet aux agents de voyage, aux TMC et aux entreprises de proposer des offres sur mesure aux clients via le marché mondial de Sabre.
Le partenariat vise à moderniser les capacités de distribution de Saudia, offrant un contenu plus dynamique et personnalisé tout en améliorant l'expérience des voyageurs. Grâce aux solutions NDC de Sabre, Saudia peut atteindre un plus grand nombre de voyageurs et offrir une expérience de réservation plus personnalisée. Cette collaboration s'ajoute aux récents accords NDC de Sabre avec d'autres grandes compagnies aériennes, y compris Qatar Airways, Air Serbia, WestJet, Hawaiian Airlines, Air Canada et Etihad Airways.
Sabre (NASDAQ: SABR) hat die Einführung der Neuen Vertriebsfähigkeit (NDC) von Saudia auf seinem Marktplatz bekannt gegeben, was das erste Mal ist, dass Saudia NDC-Inhalte in einem Global Distribution System (GDS) verfügbar macht. Diese Integration ermöglicht es Reisebüros, TMCs und Unternehmen, maßgeschneiderte Angebote über den globalen Reisemarktplatz von Sabre an Kunden zu liefern.
Die Partnerschaft zielt darauf ab, die Vertriebsfähigkeiten von Saudia zu modernisieren und dynamischere sowie personalisierte Inhalte anzubieten, während das Reiseerlebnis verbessert wird. Durch die NDC-fähigen Lösungen von Sabre kann Saudia mehr Reisende erreichen und ein personalisiertes Buchungserlebnis bereitstellen. Diese Zusammenarbeit ergänzt die jüngsten NDC-Vereinbarungen von Sabre mit anderen großen Fluggesellschaften, darunter Qatar Airways, Air Serbia, WestJet, Hawaiian Airlines, Air Canada und Etihad Airways.
- First-time integration of Saudia's NDC content with a GDS platform
- Expansion of distribution reach through Sabre's global marketplace
- Enhanced ability to offer personalized and dynamic content to travel buyers
- None.
Insights
The integration of Saudia's NDC content into Sabre's marketplace represents a strategic technological advancement in airline distribution. This implementation enables dynamic pricing capabilities and personalized content delivery, potentially increasing revenue through improved merchandising opportunities. The partnership positions Sabre to capture a larger share of the growing Middle Eastern travel market, while providing Saudia with access to Sabre's extensive global distribution network.
From a technical perspective, NDC integration allows for real-time inventory management and pricing adjustments, enabling Saudia to compete more effectively in the digital marketplace. This move aligns with the industry-wide shift toward modern retailing practices and could potentially increase the airline's average revenue per passenger through better-targeted ancillary sales.
This partnership carries significant implications for Saudia's market positioning and revenue potential. As the first GDS implementation of Saudia's NDC content, this move strengthens the airline's competitive position in the rapidly growing Saudi aviation market, particularly as the kingdom pushes forward with its Vision 2030 tourism initiatives. The timing is strategic, coinciding with Saudi Arabia's broader economic diversification efforts and increased focus on tourism.
The ability to offer personalized content through Sabre's extensive network of travel agencies and TMCs could lead to improved load factors and higher yield per passenger. For Sabre, securing another major Middle Eastern carrier enhances its market position in a region experiencing substantial aviation growth, potentially driving increased transaction volume and revenue.
Saudia's NDC content is now accessible through Sabre's extensive global travel marketplace, marking the first time Saudia has made its NDC content available on a GDS. This technical integration empowers travel agents, travel management companies (TMCs), and corporations to deliver tailored offers to their customers. It also supports Saudia's goal of modernizing its distribution capabilities, offering more dynamic and personalized content to travel buyers while elevating the traveler experience.
"We are excited to partner with Saudia in advancing our mutual goal of enhancing the retailing experience through NDC," said Kathy Morgan, Senior Vice President of Product Management and Distribution Experience at Sabre. "The launch of Saudia's NDC content through Sabre demonstrates our commitment to enabling seamless access to multi-source content, ensuring that travel agents and corporations can easily shop, book, and service NDC offers alongside other content in our marketplace."
Saudia, the flag carrier of
Mr. Arved Von Zur Muehlen, Chief Commercial Officer at Saudia, said: "Our partnership with Sabre is a significant step toward realizing our vision of transforming the travel experience for our guests. By adopting NDC, we can offer more personalized and relevant options, delivering a superior booking experience across all channels. Sabre's technology will play a key role in helping us expand our retailing strategy and cater to the diverse needs of our guests."
This partnership builds on a series of recent NDC agreements Sabre has secured with leading airlines worldwide, including Qatar Airways, Air Serbia, WestJet, Hawaiian Airlines, Air Canada, and Etihad Airways, among others, aimed at enhancing modern retailing and distribution capabilities for airlines, travel agencies, and corporations alike.
About Sabre Corporation
Sabre Corporation is a software and technology company that takes on the biggest opportunities and solves the most complex challenges in travel. The Company connects travel suppliers and buyers around the globe and across the ecosystem through innovative products and next-generation technology solutions. Sabre harnesses speed, scale and insights to build tomorrow's technology today – empowering airlines, hoteliers, agencies and other partners to retail, distribute and fulfill travel worldwide. Headquartered in Southlake, Texas,
About Saudia:
Saudia (Saudia Airlines) is the national flag carrier of the
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SOURCE Sabre Corporation
FAQ
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