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Rivalry’s Addition of $TRUMP Kickstarts Always-On Meme Coin Crypto Payment Strategy

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Rivalry Corp (TSXV: RVLY, OTCQX: RVLCF) has announced the expansion of its cryptocurrency payment strategy, starting with the addition of $TRUMP, a Solana-based cryptocurrency, as a payment method. The company implemented this new payment option within 24 hours of the token's release on January 18, 2025.

The sportsbook and iGaming operator plans to continue adding new meme coins throughout Q1 2025, complementing its existing cryptocurrency payment options that include Bitcoin and Dogecoin. To promote the $TRUMP integration, Rivalry is offering exclusive rewards through February 1, 2025, including multiplied earnings of NUTZ, the company's native token, for customers wagering with $TRUMP.

The company views these cryptocurrency integrations as opportunities to capitalize on viral cultural moments and create marketing and revenue opportunities with minimal costs. The $TRUMP token currently has a fully diluted value exceeding USD $40 billion.

Rivalry Corp (TSXV: RVLY, OTCQX: RVLCF) ha annunciato l'espansione della sua strategia di pagamento in criptovalute, iniziando con l'aggiunta di $TRUMP, una criptovaluta basata su Solana, come metodo di pagamento. L'azienda ha implementato questa nuova opzione di pagamento entro 24 ore dal rilascio del token, avvenuto il 18 gennaio 2025.

L'operatore di scommesse sportive e iGaming prevede di continuare ad aggiungere nuove meme coin durante il primo trimestre del 2025, complementando le sue attuali opzioni di pagamento in criptovalute che includono Bitcoin e Dogecoin. Per promuovere l'integrazione di $TRUMP, Rivalry offre ricompense esclusive fino al 1° febbraio 2025, comprese le vincite moltiplicate di NUTZ, il token nativo dell'azienda, per i clienti che scommettono con $TRUMP.

L'azienda considera queste integrazioni di criptovalute come opportunità per capitalizzare su momenti culturali virali e creare opportunità di marketing e di guadagno a costi minimi. Il token $TRUMP ha attualmente un valore completamente diluito superiore a 40 miliardi di dollari statunitensi.

Rivalry Corp (TSXV: RVLY, OTCQX: RVLCF) ha anunciado la expansión de su estrategia de pago en criptomonedas, comenzando con la adición de $TRUMP, una criptomoneda basada en Solana, como método de pago. La empresa implementó esta nueva opción de pago en un plazo de 24 horas tras el lanzamiento del token el 18 de enero de 2025.

El operador de apuestas deportivas y iGaming planea seguir añadiendo nuevas meme coins a lo largo del primer trimestre de 2025, complementando sus opciones de pago en criptomonedas existentes, que incluyen Bitcoin y Dogecoin. Para promover la integración de $TRUMP, Rivalry está ofreciendo recompensas exclusivas hasta el 1 de febrero de 2025, incluidas ganancias multiplicadas de NUTZ, el token nativo de la empresa, para los clientes que apuesten con $TRUMP.

La empresa ve estas integraciones de criptomonedas como oportunidades para capitalizar momentos culturales virales y crear oportunidades de marketing y de ingresos con costes mínimos. El token $TRUMP cuenta actualmente con un valor totalmente diluido que supera los 40 mil millones de dólares estadounidenses.

Rivalry Corp (TSXV: RVLY, OTCQX: RVLCF)는 암호화폐 결제 전략의 확장을 발표하였으며, Solana 기반의 암호화폐인 $TRUMP를 결제 수단으로 추가하는 것으로 시작합니다. 회사는 이 새로운 결제 옵션을 2025년 1월 18일 토큰 출시 24시간 이내에 구현했습니다.

스포츠 북 및 iGaming 운영자는 2025년 1분기 동안 새로운 밈 코인을 지속적으로 추가할 계획이며, 현재 가지고 있는 비트코인 및 도지코인을 포함한 암호화폐 결제 옵션을 보완할 것입니다. $TRUMP 통합을 촉진하기 위해, Rivalry는 2025년 2월 1일까지 NUTZ(회사의 고유 토큰)로 $TRUMP로 베팅하는 고객을 위해 배가된 보상을 제공하고 있습니다.

회사는 이러한 암호화폐 통합을 바이럴 문화적 순간을 활용하고 최소한의 비용으로 마케팅 및 수익 기회를 창출하는 기회로 보고 있습니다. $TRUMP 토큰은 현재 400억 달러를 초과하는 완전 희석 가치를 가지고 있습니다.

Rivalry Corp (TSXV: RVLY, OTCQX: RVLCF) a annoncé l'expansion de sa stratégie de paiement en cryptomonnaies, en commençant par l'ajout de $TRUMP, une cryptomonnaie basée sur Solana, comme méthode de paiement. L'entreprise a mis en œuvre cette nouvelle option de paiement dans les 24 heures suivant la sortie du token le 18 janvier 2025.

L'opérateur de paris sportifs et iGaming prévoit de continuer à ajouter de nouvelles meme coins au cours du premier trimestre 2025, complétant ses options de paiement en cryptomonnaies existantes qui incluent Bitcoin et Dogecoin. Pour promouvoir l'intégration de $TRUMP, Rivalry propose des récompenses exclusives jusqu'au 1er février 2025, y compris des gains multipliés de NUTZ, le token natif de l'entreprise, pour les clients pariant avec $TRUMP.

L'entreprise considère ces intégrations de cryptomonnaies comme des opportunités de capitaliser sur des moments culturels viraux et de créer des opportunités marketing et de revenus à coût minimal. Le token $TRUMP a actuellement une valeur totalement diluée dépassant 40 milliards de dollars américains.

Rivalry Corp (TSXV: RVLY, OTCQX: RVLCF) hat die Erweiterung seiner Kryptowährungs-Zahlungsstrategie angekündigt und beginnt mit der Hinzufügung von $TRUMP, einer Solana-basierten Kryptowährung, als Zahlungsmethode. Das Unternehmen hat diese neue Zahlungsoption innerhalb von 24 Stunden nach der Veröffentlichung des Tokens am 18. Januar 2025 implementiert.

Der Sportwetten- und iGaming-Betreiber plant, im ersten Quartal 2025 weiterhin neue Meme-Coins hinzuzufügen, um seine bestehenden Zahlungsoptionen in Kryptowährungen zu ergänzen, zu denen Bitcoin und Dogecoin gehören. Um die Integration von $TRUMP zu fördern, bietet Rivalry exklusive Belohnungen bis zum 1. Februar 2025, einschließlich vervielfachter Einnahmen von NUTZ, dem hauseigenen Token des Unternehmens, für Kunden, die mit $TRUMP wetten.

Das Unternehmen betrachtet diese Kryptowährungsintegrationen als Gelegenheiten, um viral gehende kulturelle Momente zu nutzen und Marketing- sowie Einnahmemöglichkeiten bei minimalen Kosten zu schaffen. Der $TRUMP-Token hat derzeit einen vollständig verwässerten Wert von über 40 Milliarden US-Dollar.

Positive
  • Quick implementation capability of new payment methods (24-hour turnaround)
  • Strategic expansion of payment options with zero/minimal implementation costs
  • Integration with high-value cryptocurrency ($TRUMP's $40B market value)
  • Revenue potential through promotional activities with NUTZ token
Negative
  • High dependency on volatile meme coins for payment strategy
  • Risk exposure to cryptocurrency market fluctuations

Rivalry to Pursue Responsive Crypto Payment Strategy, Adding Additional Meme Coins As Dictated By Market Interest to Support Acquisition, Revenue, and Marketing Opportunities

TORONTO, Jan. 20, 2025 (GLOBE NEWSWIRE) -- Rivalry Corp. (the “Company” or “Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), the leading sportsbook and iGaming operator for digital-first players, has revealed additional details of its crypto strategy following the Company’s move to add the Solana cryptocurrency ‘$TRUMP’ as an accepted payment method on January 18, 2025.

“As we demonstrated on Saturday with $TRUMP, which we added as a crypto payment method less than 24 hours after its release, our team is able to act quickly on culturally viral moments, creating marketing and potential revenue opportunities from them at little-to-no cost to us,” said Steven Salz, Co-Founder and CEO of Rivalry. “In addition to our existing catalog of cryptocurrency payment options, from Bitcoin to Dogecoin, Rivalry will continue to add new meme coins to its list of accepted cryptocurrencies – including several more planned through the rest of Q1.”

“It’s these moments that we see crypto’s potential as a universally accessible and attention-monetized asset able to mint millions, and sometimes billions, at any given moment in time – this is the area that Rivalry is positioning its brand at the center of. These universal pop culture moments driven by meme coins and the utility we can provide for them through our product suite represents a growing opportunity for us that we’ll continue to engage with.”

Ahead of the U.S. Presidential Inauguration, Rivalry users are now able to deposit and wager using $TRUMP, a cryptocurrency on the Solana blockchain which currently has a fully diluted value of over USD $40 billion. Additionally, Rivalry customers wagering on-site with $TRUMP will receive exclusive rewards through February 1, 2025 in recognition of the upcoming Presidential Inauguration, including multiplying the amount of NUTZ–the Company’s native token–players earn on every bet.

About Rivalry

Rivalry Corp. wholly owns and operates Rivalry Limited, a leading sport betting and media company offering fully regulated online wagering on esports, traditional sports, and casino for the digital generation. Based in Toronto, Rivalry operates a global team in more than 20 countries and growing. Rivalry Limited has held an Isle of Man license since 2018, considered one of the premier online gambling jurisdictions, as well as an internet gaming registration in Ontario, and is currently in the process of obtaining additional country licenses. With world class creative execution and brand positioning in online culture, a native crypto token, and demonstrated market leadership among digital-first users Rivalry is shaping the future of online gambling for a generation born on the internet.

No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein. Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this press release.

Company Contact:
Steven Salz, Co-founder & CEO
ss@rivalry.com

Investor Contact:
investors@rivalry.com

Media Contact:
Cody Luongo, Head of Communications
cody@rivalry.com
203-947-1936

Cautionary Note Regarding Forward-Looking Information and Statements

This news release contains certain forward-looking information within the meaning of applicable Canadian securities laws (“forward-looking statements”). All statements other than statements of present or historical fact are forward-looking statements. Forward-looking statements are often, but not always, identified by the use of words such as “anticipate”, “achieve”, “could”, “believe”, “plan”, “intend”, “objective”, “continuous”, “ongoing”, “estimate”, “outlook”, “expect”, “project” and similar words, including negatives thereof, suggesting future outcomes or that certain events or conditions “may” or “will” occur. These statements are only predictions.

Forward-looking statements are based on the opinions and estimates of management of the Company at the date the statements are made based on information then available to the Company. Various factors and assumptions are applied in drawing conclusions or making the forecasts or projections set out in forward-looking statements. Forward-looking statements are subject to and involve a number of known and unknown, variables, risks and uncertainties, many of which are beyond the control of the Company, which may cause the Company’s actual performance and results to differ materially from any projections of future performance or results expressed or implied by such forward-looking statements. Such factors, among other things, include regulatory or political change such as changes in applicable laws and regulations; the ability to obtain and maintain required licenses; the esports and sports betting industry being a heavily regulated industry; the complex and evolving regulatory environment for the online gaming and online gambling industry; the success of esports and other betting products are not guaranteed; changes in public perception of the esports and online gambling industry; failure to retain or add customers; the Company having a limited operating history; negative cash flow from operations; operational risks; cybersecurity risks; reliance on management; reliance on third parties and third-party networks; exchange rate risks; risks related to cryptocurrency transactions; risk of intellectual property infringement or invalid claims; the effect of capital market conditions and other factors on capital availability; competition, including from more established or better financed competitors; and general economic, market and business conditions. For additional risks, please see the Company’s management’s discussion and analysis for the three and nine months ended September 30, 2024 under the heading “Risk Factors”, and other disclosure documents available on the Company’s SEDAR+ profile at www.sedarplus.ca.

No assurance can be given that the expectations reflected in forward-looking statements will prove to be correct. Although the forward-looking statements contained in this news release are based upon what management of the Company believes, or believed at the time, to be reasonable assumptions, the Company cannot assure shareholders that actual results will be consistent with such forward-looking statements, as there may be other factors that cause results not to be as anticipated, estimated or intended. Readers should not place undue reliance on the forward-looking statements and information contained in this news release. The forward-looking information and forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake to update any forward-looking information and/or forward-looking statements that are contained or referenced herein, except in accordance with applicable securities laws.

Source: Rivalry Corp.


FAQ

What new cryptocurrency payment method did Rivalry (RVLCF) add in January 2025?

Rivalry added $TRUMP, a Solana-based cryptocurrency, as a payment method on January 18, 2025.

What is the market value of the $TRUMP token integrated by Rivalry (RVLCF)?

The $TRUMP token has a fully diluted value of over USD $40 billion.

What special rewards is Rivalry (RVLCF) offering for $TRUMP wagering?

Rivalry is offering exclusive rewards through February 1, 2025, including multiplied earnings of NUTZ (their native token) for customers wagering with $TRUMP.

What other cryptocurrencies does Rivalry (RVLCF) currently accept?

Rivalry accepts various cryptocurrencies including Bitcoin and Dogecoin, with plans to add more meme coins throughout Q1 2025.

How quickly did Rivalry (RVLCF) implement the $TRUMP payment option?

Rivalry implemented the $TRUMP payment option in less than 24 hours after its release.

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