Steven Crowder’s MugClub Community Joins Rumble Premium Ahead of the “Election Livestream of the Century: The Rumble on Rumble”
Rumble (NASDAQ:RUM) announced that content creator Steven Crowder will host an Election Night livestream titled 'The Election Livestream of the Century: The Rumble on Rumble' starting at 6:00 p.m. EST. Crowder, who has over 1.6 million Rumble subscribers, will promote Rumble Premium as his new home for exclusive content. MugClub subscribers will automatically receive access to Rumble Premium, the platform's ad-free subscription product.
Rumble (NASDAQ:RUM) ha annunciato che il creatore di contenuti Steven Crowder ospiterà uno streaming dal vivo per la notte delle elezioni intitolato 'Lo Streaming delle Elezioni del Secolo: La Rumble su Rumble', che inizierà alle 18:00 EST. Crowder, che conta oltre 1,6 milioni di iscritti su Rumble, promuoverà Rumble Premium come la sua nuova casa per contenuti esclusivi. Gli abbonati a MugClub riceveranno automaticamente accesso a Rumble Premium, il prodotto in abbonamento senza pubblicità della piattaforma.
Rumble (NASDAQ:RUM) anunció que el creador de contenido Steven Crowder será el anfitrión de una transmisión en vivo la noche de las elecciones titulada 'La Transmisión de Elecciones del Siglo: La Rumble en Rumble', que comenzará a las 6:00 p.m. EST. Crowder, que tiene más de 1.6 millones de suscriptores en Rumble, promocionará Rumble Premium como su nuevo hogar para contenido exclusivo. Los suscriptores de MugClub recibirán automáticamente acceso a Rumble Premium, el producto de suscripción sin anuncios de la plataforma.
럼블 (NASDAQ:RUM)은 콘텐츠 제작자 스티븐 크라우더가 '세기의 선거 생중계: 런블에서의 런블'이라는 제목으로 6시 EST부터 선거 밤 생중계를 진행한다고 발표했습니다. 1.6백만 명 이상의 런블 구독자를 보유한 크라우더는 런블 프리미엄을 독점 콘텐츠의 새로운 집으로 홍보할 것입니다. 머그클럽 구독자는 자동으로 플랫폼의 광고 없는 구독 제품인 런블 프리미엄에 접근할 수 있습니다.
Rumble (NASDAQ:RUM) a annoncé que le créateur de contenu Steven Crowder animera un livestream spécial pour la nuit des élections intitulé 'Le Livestream des Élections du Siècle: La Rumble sur Rumble', qui débutera à 18h00 EST. Crowder, qui compte plus de 1,6 million d'abonnés sur Rumble, fera de la promotion de Rumble Premium sa nouvelle plateforme pour du contenu exclusif. Les abonnés de MugClub auront automatiquement accès à Rumble Premium, le produit d'abonnement sans publicité de la plateforme.
Rumble (NASDAQ:RUM) hat bekannt gegeben, dass der Inhaltsersteller Steven Crowder eine Liveübertragung zur Wahl-Nacht mit dem Titel 'Die Wahl-Liveübertragung des Jahrhunderts: Das Rumble auf Rumble' moderieren wird, die um 18:00 Uhr EST beginnt. Crowder, der über 1,6 Millionen Rumble-Abonnenten hat, wird Rumble Premium als sein neues Zuhause für exklusive Inhalte bewerben. MugClub-Abonnenten erhalten automatisch Zugang zu Rumble Premium, dem werbefreien Abonnementprodukt der Plattform.
- Integration of MugClub community into Rumble Premium, potentially increasing subscriber base
- Partnership with Steven Crowder, who brings 1.6 million subscribers
- Strategic expansion of premium content offering ahead of major election event
- None.
Insights
The integration of MugClub into Rumble Premium represents a strategic move to consolidate Rumble's subscription business model. With 1.6 million subscribers on Crowder's channel, this partnership could significantly boost Rumble Premium's subscriber base and recurring revenue. The election night livestream timing is particularly strategic, as political content traditionally drives high engagement and subscription conversions.
However, the revenue impact remains speculative without disclosure of MugClub's existing subscriber count or Premium subscription pricing. While this partnership strengthens Rumble's content portfolio and could attract new users, the financial materiality depends heavily on conversion rates and retention metrics. The move aligns with Rumble's strategy to monetize through premium subscriptions rather than solely advertising, potentially creating a more stable revenue stream.
LONGBOAT KEY, Fla., Nov. 05, 2024 (GLOBE NEWSWIRE) -- Rumble (NASDAQ:RUM), the video-sharing platform and cloud services provider, today announced that the popular content creator Steven Crowder will host an Election Night livestream – titled the “The Election Livestream of the Century: The Rumble on Rumble” – beginning at 6:00 p.m. EST and will promote Rumble Premium, the platform’s ad-free subscription product, as his new home for exclusive content. Rumble users who are already subscribers to Crowder’s MugClub will receive access to Rumble Premium automatically. Crowder currently has over 1.6 million subscribers to his Rumble channel.
“Rumble is the destination for millions of people who want unfiltered coverage of current events and breaking news, and Steven Crowder is one of the favorite content creators they’re looking for,” said Rumble Chairman and Chief Executive Officer Chris Pavlovski. “In addition to an improved ad-free experience, Rumble Premium will give subscribers access to exclusive content.”
“The coverage of the 2024 United States presidential election promises to be the most watched in world history and people are eager to consume news and commentary free from the influence of corporate media and censors of all kinds. Rumble is the world’s leading free speech video-sharing platform providing access to the content that people seek,” Pavlovski added.
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FAQ
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