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Rumble Sues California Over Censorship Law

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Rumble (NASDAQ:RUM) has filed a lawsuit against California's Attorney General and Secretary of State challenging AB 2655, a recently passed law requiring online platforms to remove or label content deemed 'materially deceptive' about elections, public officials, and candidates. The law was expedited after Governor Gavin Newsom's complaints about a satirical video of Kamala Harris. Rumble is represented by Alliance Defending Freedom (ADF), which also represents The Babylon Bee in a related lawsuit. The case was filed in U.S. District Court for the Eastern District of California, Sacramento Division.

Rumble (NASDAQ:RUM) ha intentato una causa contro il Procuratore Generale e il Segretario di Stato della California, contestando l'AB 2655, una legge recentemente approvata che richiede alle piattaforme online di rimuovere o contrassegnare contenuti considerati 'materialmente ingannevoli' riguardo a elezioni, funzionari pubblici e candidati. La legge è stata accelerata dopo le lamentele del Governatore Gavin Newsom su un video satirico riguardante Kamala Harris. Rumble è rappresentata da Alliance Defending Freedom (ADF), che rappresenta anche The Babylon Bee in una causa correlata. Il caso è stato presentato presso il Tribunale Distrettuale degli Stati Uniti per il Distretto Orientale della California, Divisione di Sacramento.

Rumble (NASDAQ:RUM) ha presentado una demanda contra el Fiscal General y el Secretario de Estado de California impugnando la AB 2655, una ley recientemente aprobada que exige a las plataformas en línea que eliminen o etiqueten contenido considerado 'materialmente engañoso' sobre elecciones, funcionarios públicos y candidatos. La ley se aceleró tras las quejas del Gobernador Gavin Newsom sobre un video satírico de Kamala Harris. Rumble está representada por Alliance Defending Freedom (ADF), que también representa a The Babylon Bee en una demanda relacionada. El caso fue presentado en el Tribunal de Distrito de EE. UU. para el Distrito Este de California, División de Sacramento.

럼블 (NASDAQ:RUM)은 캘리포니아 주 검찰총장 및 국무장관을 상대로 AB 2655를 도전하는 소송을 제기했습니다. 이 법은 최근 통과된 법으로, 온라인 플랫폼이 선거, 공직자 및 후보자에 대해 '실질적으로 기만적인' 콘텐츠를 제거하거나 라벨을 붙일 것을 요구합니다. 이 법은 개빈 뉴섬 주지사의 카말라 해리스에 대한 풍자 비디오에 대한 불만 이후 신속히 추진되었습니다. 럼블은 관련 소송에서 더 바빌론 비를 대리하는 Alliance Defending Freedom (ADF)로부터 법률 대리를 받고 있습니다. 이 사건은 캘리포니아 동부 지구의 미국 지방 법원, 새크라멘토 부서에 제출되었습니다.

Rumble (NASDAQ:RUM) a déposé une plainte contre le Procureur Général et le Secrétaire d'État de Californie contestant la loi AB 2655, récemment adoptée, qui exige des plateformes en ligne qu'elles suppriment ou étiquettent les contenus jugés 'matériellement trompeurs' concernant les élections, les fonctionnaires publics et les candidats. La loi a été accélérée après les plaintes du gouverneur Gavin Newsom concernant une vidéo satirique de Kamala Harris. Rumble est représenté par Alliance Defending Freedom (ADF), qui représente également The Babylon Bee dans une affaire connexe. L'affaire a été déposée devant le tribunal de district des États-Unis pour le district est de Californie, division de Sacramento.

Rumble (NASDAQ:RUM) hat eine Klage gegen den Generalstaatsanwalt und den Secretary of State von Kalifornien eingereicht, um das AB 2655 anzufechten, ein kürzlich verabschiedetes Gesetz, das Online-Plattformen verpflichtet, Inhalte, die als 'materiell irreführend' über Wahlen, öffentliche Beamte und Kandidaten angesehen werden, zu entfernen oder zu kennzeichnen. Das Gesetz wurde nach den Beschwerden von Gouverneur Gavin Newsom über ein satirisches Video von Kamala Harris beschleunigt. Rumble wird von Alliance Defending Freedom (ADF) vertreten, die auch The Babylon Bee in einer verwandten Klage vertritt. Der Fall wurde beim US-Bezirksgericht für den östlichen Bezirk Kaliforniens, Sacramento-Abteilung, eingereicht.

Positive
  • None.
Negative
  • Legal expenses and resources required for lawsuit against California
  • Potential regulatory risks from new content moderation laws
  • Operating uncertainties in California market due to new legislation

Insights

This lawsuit represents a significant legal challenge that could impact Rumble's business operations and the broader social media industry. The litigation targets California's AB 2655, which essentially creates a state-mandated content moderation system. The law's requirements for platforms to monitor and regulate "materially deceptive" political content poses substantial operational and financial implications.

The case's outcome could affect Rumble's content moderation costs, user growth and market position. If successful, the lawsuit would remove a significant regulatory burden. If unsuccessful, Rumble may need to implement costly compliance measures or potentially limit services in California, a major market. The involvement of ADF, known for high-profile First Amendment cases, suggests a well-resourced legal strategy.

This legal battle positions Rumble strategically in the growing debate over social media regulation. While potentially costly in the short term, the lawsuit aligns with Rumble's brand identity as a free speech platform, which could strengthen user loyalty and attract new users who prioritize content freedom. The company's direct challenge to state-level content regulation could differentiate it from competitors who might choose compliance over confrontation.

The market implications extend beyond immediate legal costs. A victory could establish Rumble as a leading defender of platform independence, potentially boosting its market share and user engagement. However, the uncertainty during litigation and potential compliance requirements if unsuccessful could pressure the stock price in the near term.

LONGBOAT KEY, Fla., Nov. 27, 2024 (GLOBE NEWSWIRE) -- Rumble (NASDAQ:RUM), the video-sharing platform and cloud services provider, today sued the California Attorney General and Secretary of State over a recently passed law that unconstitutionally punishes certain political speech. Rumble is represented by Alliance Defending Freedom (ADF), a non-profit law firm that defends the right to speak freely and which also represents the satirical website “The Babylon Bee” in a related lawsuit. The suit was filed in U.S. District Court for the Eastern District of California, Sacramento Division.

The law at issue, AB 2655, requires online platforms to receive reports about posts related to elections, public officials, and candidates for office that are deemed “materially deceptive” and then remove or label the content.

The law was fast-tracked in July when California Gov. Gavin Newsom complained that an online video satirizing the Democratic candidate for president, Kamala Harris, ought to be “illegal.” The state legislature responded by passing a package of bills, which Newsom signed. He subsequently celebrated that he had successfully banned the video that had offended him in the first place.  

“The very thought of the government judging the content of political speech, and then deciding whether it should be permitted, censored, or eliminated altogether is about the most chilling thing you could imagine,” said Chris Pavlovski, Chairman and CEO of Rumble. “Rumble
will always celebrate freedom and support creative independence, so we’re delighted to work with ADF to help protect lawful online expression.”

ABOUT RUMBLE

Rumble is a high-growth video platform and cloud services provider that is creating an independent infrastructure. Rumble’s mission is to restore the internet to its roots by making it free and open once again. For more information, visit: corp.rumble.com.

Contact: press@rumble.com


FAQ

Why is Rumble (RUM) suing California in 2024?

Rumble is suing California over AB 2655, a law requiring platforms to remove or label 'materially deceptive' content about elections and politicians, which the company argues is unconstitutional censorship.

What is California's AB 2655 law that affects Rumble (RUM)?

AB 2655 is a California law requiring online platforms to monitor and remove or label content deemed 'materially deceptive' about elections, public officials, and political candidates.

Who is representing Rumble (RUM) in the California lawsuit?

Alliance Defending Freedom (ADF), a non-profit law firm, is representing Rumble in its lawsuit against California's censorship law.

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