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Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB) is a renowned casual dining restaurant chain founded in 1969, specializing in a diverse selection of high-quality gourmet burgers served in a family-friendly environment. Based in Englewood, Colorado, Red Robin operates through its wholly-owned subsidiary, Red Robin International, Inc., and boasts a portfolio that includes brands such as Red Robin Gourmet Burgers and Brews. The company's revenue stems from restaurant operations, gift card sales, franchise royalties, and other miscellaneous sources.
Red Robin's vibrant culture is grounded in its B.U.R.G.E.R. values: Bottomless Fun, Unwavering Integrity, Relentless Focus on Improvement, Genuine Spirit of Service, Extraordinary People, and Recognized Burger Authority. These principles guide every aspect of the company's operations, from creating crave-worthy gourmet burgers to choosing new restaurant locations and fostering a supportive environment for its over 35,000 team members across North America.
Known for its exceptional guest service, Red Robin introduces unique experiences through its 'Burger Stories' program, which showcases personal and heartfelt customer interactions. This commitment to quality service is evident in the company's recent ventures and achievements, such as the opening of its latest restaurant in Rossford, Ohio, operated by the Ansara Restaurant Group. The launch of this new location is celebrated with community events and charitable donations, reinforcing Red Robin's dedication to the communities it serves.
Red Robin continues to innovate and expand its menu, recently introducing The Juicier Collection in partnership with Juicy Couture. This collaboration not only highlights Red Robin's new, more flavorful burgers but also strengthens its brand presence through unique marketing strategies. Guests can enjoy a variety of burgers, bottomless sides, creamy milkshakes, and other menu items, including Donatos® pizza at select locations, with convenient options for to-go, delivery, and catering services.
Financially, Red Robin has shown resilience and strategic growth. In its fiscal first quarter of 2024, the company reported positive comparable restaurant revenue, supported by its North Star Five-Point Plan, which focuses on enhancing guest experience through service and food quality improvements. The company has also undertaken sale-leaseback transactions to optimize its financial standing, repaying significant debt and increasing liquidity.
Looking ahead, Red Robin aims to maintain its brand prominence in the casual dining industry by investing in its staff, menu, and guest experience. The launch of a new loyalty program further underscores its commitment to customer satisfaction and growth, positioning Red Robin for continued success and shareholder value.
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