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Roku Debuts its First Adult Animated Scripted Series, “DOOMLANDS,” on Jan. 28 on The Roku Channel
Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
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Rhea-AI Summary
Roku, Inc. (NASDAQ: ROKU) announced that its first adult animated series, DOOMLANDS, will premiere on The Roku Channel on January 28. Developed from a university film project by Josh O’Keefe, the series follows characters Danny Doom and Lhandi in a post-apocalyptic world. The show is free to stream in the U.S., Canada, and the U.K. Roku's original programming aims to attract viewers with unique content, reaffirming its position in the streaming market.
Positive
Roku is expanding its original content lineup with the free streaming of 'DOOMLANDS', attracting potential new users.
The show positions Roku as a player in the adult animated series market, potentially increasing viewer engagement.
Negative
The project was developed during the pandemic, which could present challenges in production quality expectations.
New Roku Original from Josh O’Keefe, Josh Bowen, and Look Mom! Productions, a Blue Ant Media Company, Available to Stream for Free
SAN JOSE, Calif.--(BUSINESS WIRE)--
Roku, Inc. (NASDAQ: ROKU) today announced “DOOMLANDS” will premiere on The Roku Channel on January 28. From the irreverent mind of Josh O’Keefe, “DOOMLANDS” is Roku’s first adult animated series. The show started as creator Josh O'Keefe's university film project turned crowd-funded pilot and was later developed by Josh Bowen and Look Mom! Productions. The series looks at the life of the infamous Danny Doom and aspiring bartender, Lhandi, as they sling beers across a hellish wasteland in their mobile pub: The Oasis. Facing ruthless desert gangs, memory-stealing creeps, and even mean bathroom graffiti, all this crew's got to do to survive is not kill each other. The series will be available exclusively for free on The Roku Channel in the U.S., Canada, and the U.K.
“DOOMLANDS” on The Roku Channel (Graphic: Business Wire)
“‘DOOMLANDS is a post-apocalyptic animated comedy soaked in dust, beer and blood. It's an homage to Ozploitation and Sci-Fi cinema, and after many years in development, I'm so stoked for it to debut on The Roku Channel,” said creator Josh O’Keefe.
Executive producer and managing director of Look Mom! Productions Josh Bowen continued, “DOOMLANDS is ‘Mad Max’ meets ‘Cheers’ in the Mos Eisley Cantina, which is a major part of what originally attracted us to the concept. This project was produced almost entirely throughout the pandemic. In fact, Josh literally produced this show from my mom's basement with the help of her home cooked meals. The final product is a testament to the resilience and adaptability of our team, and we’re so excited that it’s now a Roku Original.”
“I believe Josh O’Keefe is well on his way to becoming a household name in animation,” said Colin Davis, Roku’s Head of Original Scripted Programming. “What he’s created with DOOMLANDS is clever, laugh out loud funny, and indisputably wild, all while grounding the show in excellent characters. We feel so lucky to be the home to his brilliance.”
Mark Little and Kayla Lorette star as Danny Doom and Lhandi, respectively. Produced by Look Mom! Productions, a Blue Ant Media company, “DOOMLANDS” was written by Josh O’Keefe, Roger Bainbridge, Brandon Hackett, Kayla Lorette and Mark Little. Lee Porter and Josh O'Keefe served as co-showrunners. The series is directed by Josh O'Keefe.
Look Mom! Productions, a Blue Ant Media company, specializes in producing original animated content for teens and adults. Look Mom!'s philosophy focuses on a creator-driven approach and prioritizes a collaborative process to produce the most compelling content for the audience. Look Mom!’s slate of premium programming includes Adult Swim Canada’s Night Sweats, VRV's (USA) Bigfoot, and Gary and His Demons for Mondo Channel on VRV (USA), CBC Gem (Canada), Comedy Central (UK) and ABC Comedy (Australia). The company is also known for digital shorts such as Don’t Feed the Humans, World Doctors, Crack-Duck and more. For more information, visit lookmomproductions.com.
The Roku Channel is the exclusive home of Roku Originals. From award-winning scripted entertainment and engaging documentaries to new breakout unscripted series, Roku Originals gives viewers free access to bold, fresh entertainment from the biggest names in Hollywood.
Launched in 2017, The Roku Channel is the home of free and premium entertainment on the Roku platform. In Q1 2021, The Roku Channel reached U.S. households with an estimated 70 million people. In Q3 2021, The Roku Channel was a top five channel on the platform in the U.S. by active account reach. Today, The Roku Channel features a diverse lineup of more than 80,000 free movies and programs and 220+ free live linear television channels. It licenses and distributes content from more than 200 partners. In addition to Roku devices, The Roku Channel is available on Web, iOS and Android devices, Amazon Fire TV and select Samsung TVs and can be accessed internationally in the U.S., Canada and the U.K.
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and TV-related audio devices are available in the U.S. and in select countries through direct retail sales and licensing arrangements with service operators. Roku TV™ models are available in the U.S. and in select countries through licensing arrangements with TV brands. Roku is headquartered in San Jose, Calif. U.S.A.
This press release contains “forward-looking” statements that are based on our beliefs and assumptions and on information currently available to us on the date of this press release. Forward-looking statements may involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from those expressed or implied by the forward-looking statements. These statements include but are not limited to the content, benefits, features, timing, and availability of DOOMLANDS and other Roku Originals on The Roku Channel; trends related to TV streaming; and the features, benefits, growth and reach of The Roku Channel and the Roku platform. Except as required by law, we assume no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if new information becomes available in the future. Important factors that could cause our actual results to differ materially are detailed from time to time in the reports Roku, Inc. files with the Securities and Exchange Commission, including our Annual Report on Form 10-K for the year ended December 31, 2020, and our Quarterly Report on Form 10-Q for the quarter ended September 30, 2021. Copies of reports filed with the SEC are posted on Roku’s website and are available from Roku without charge.
Roku is a registered trademark of Roku, Inc. in the U.S. and in other countries. Trade names, trademarks and service marks of other companies appearing in this press release are the property of their respective holders.
