Roku Brings Roku Ultra, Its Most Powerful Streaming Player, to Canada

Rhea-AI Summary

Roku, Inc. has launched the Roku Ultra streaming player in Canada, featuring advanced technology like Dolby Vision^®, Dolby Atmos^®, and a rechargeable remote with hands-free voice control. This device promises lightning-fast performance and best-in-class picture and audio quality. The new Roku OS 11.5 enhances search and discovery, and introduces French-Canadian voice command capabilities. Priced at $129.99, the Roku Ultra is set to provide an exceptional streaming experience for users.

Positive

• Launch of Roku Ultra in Canada with advanced features enhancing user experience.
• Offerings include Dolby Vision, Dolby Atmos, and a rechargeable remote.
• Introduction of Roku OS 11.5 improves functionality and supports French-Canadian voice search.

Negative

• None.

Roku Ultra Provides Powerful Streaming, Hands-Free Voice Controls, Dolby Vision^®, Dolby Atmos^®, Bluetooth^®, rechargeable remote, and more

Roku^® OS 11.5 improves searching, discovering, private listening experience, and supports French Canadian voice search

TORONTO--(BUSINESS WIRE)-- Today, Roku, Inc. unveiled that its most powerful streaming player, Roku Ultra, is launching in Canada. Roku Ultra has a lightning-fast interface, Roku’s best Wi-Fi^®, Dolby Vision^®, Dolby Atmos^®, HDR10+ compatibility, and channels that launch in a snap. Roku Ultra also includes the Roku Voice Remote Pro, which features hands-free voice controls, a rechargeable battery, a lost remote finder feature, and more.

Introducing the Roku Ultra (Photo: Business Wire)

“Canadians are looking for a top-of-the-line streaming experience, and the Roku Ultra delivers,” said Marcin Lempka, Country Manager, Canada, Roku Inc. “With the release of Roku Ultra, Canadians will get new features that support easier search and voice control, as well as a rechargeable voice remote. With a click of a button or by using the remote’s hands-free voice commands, Roku Ultra users can access the content they want, set shortcuts to their favourite channels, or find a lost remote without moving from the couch.”

Roku Ultra

Roku Ultra comes fully loaded with fast channel launch, Dolby Vision^®, Dolby Atmos^®, Bluetooth^®, Apple AirPlay, and more.

• Outrageously powerful: With a lightning-fast interface, smooth UI, and fast channel launch, users can get to streaming in a snap. Roku Ultra is the fastest and most powerful Roku player ever.
• Best picture quality: Provides a stunningly sharp 4K picture with lifelike clarity supporting Dolby Vision ^® and HDR10+.
• Best audio quality with Dolby Atmos^®: Provides immersive entertainment with sound that moves all around with realism that provides a deeper connection to shows and movies. Plus, users can enjoy streaming and private listening via Bluetooth® connectivity.
• Best connectivity: A strong, steady Wi-Fi ^® connection is important for streaming the highest picture quality, especially in rooms farther from your router. Users can enjoy fast, seamless streaming anywhere in their home with Roku’s best Wi-Fi ^® or choose to wire up over Ethernet.

Roku Voice Remote Pro

The Roku Voice Remote Pro offers a rechargeable battery, hands-free voice for easy actions (such as “Hey Roku, show me action movies”), personal shortcut buttons, and more.

• Rechargeable battery: Works with any standard USB charger, so users can save money on batteries and keep them out of landfills. The rechargeable battery keeps the remote powered for up to two months on a single charge.
• Hands-free: Forget about reaching for the remote. Users can say “Hey Roku” and a command to turn the TV on, adjust the volume, control playback, and more without lifting a finger.
• Lost remote finder: Say “Hey Roku, find my remote” and listen for a little chime to locate; or use the button on the Roku Ultra player or by using the free Roku mobile app (available for iOS and Android).
• TV controls: Power up the TV, adjust the volume, mute, and control streaming—all with one remote.
• Personal shortcuts: Users can set personal shortcuts for one-touch control to launch their go-to channel, pull up search results for their favourite movie, actor, and more.
• Private listening: Allows users to watch and listen without disturbing anyone else around them. They simply plug the included headphones into the remote and turn up the volume to enjoy their favourite show.
• Push-to-talk: Users who prefer to use Roku voice, can leverage the hardware switch to turn off the hands-free voice feature and use push-to-talk voice controls instead.

Roku OS 11.5

The software updates include:

Home Screen

• Featured Free: Roku’s free content offering remains important to device users and now includes Featured Free, an improved experience for discovery and engagement. Featured Free is a content discovery feature on the Home Screen Menu, showcasing free unlocked content from local and global partners, all in one place.
• Save List: Users can now easily save movies and TV shows from across the Roku platform to create a Save List of entertainment they want to stream later. Search is available as an item within the Home Screen Menu on the TV. Users can create their new Save List with the convenient "Save" option on the title's details page, as well as manage and add to their list from anywhere with the Roku mobile app.

Audio

• Bluetooth ^® Private Listening: Compatible with Roku Ultra users can simply head to the device settings to pair their wireless headphones to their supported Roku device. Once connected, they can enjoy sound from their TV through their wireless Bluetooth headphones to their supported Roku device.

Voice Search

• Roku Voice: Roku is adding new visual tools onscreen to help customers get to their desired channel destination while using Roku Voice. This feature makes it easy for users to find exactly what they’re looking for when searching with Roku Voice. In scenarios where there are multiple channel offerings for a voice search, a display will appear at the bottom of the screen with relevant options that make it easy for users to see and select their intended channel.
• French Voice: In addition, Roku has added support of French-Canadian voice search and control to the platform. Users can set devices to French and use any voice remote to issue commands in French.

Availability

Roku OS 11.5 will begin rolling out to Roku devices in the coming weeks. The Roku Ultra will be available for $129.99 MSRP at major retailers in Canada in October.

For more information, please visit Roku.com.

About Roku, Inc.

Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and TV-related audio devices are available in the U.S. and in select countries through direct retail sales and licensing arrangements with service operators. Roku TV™ models are available in the U.S. and in select countries through licensing arrangements with TV brands. Roku is headquartered in San Jose, Calif. U.S.A.

This press release contains “forward-looking” statements that are based on our beliefs and assumptions and on information currently available to us on the date of this press release. Forward-looking statements may involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance, or achievements to be materially different from those expressed or implied by the forward-looking statements. These statements include but are not limited to those related to the availability, features, functionality, and attributes of the Roku Ultra and Roku Voice Remote Pro; the roll-out timing, benefits, features, functionality, impact, and content made available by Roku OS 11.5, as well as the features, benefits and reach of the Roku platform. Except as required by law, we assume no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if new information becomes available in the future. Important factors that could cause our actual results to differ materially are detailed from time to time in the reports Roku, Inc. files with the Securities and Exchange Commission, including our Form 10-K for the year ended December 31, 2021 and our Quarterly Report on Form 10-Q for the quarter ended June 30, 2022. Copies of reports filed with the SEC are posted on Roku’s website and are available from Roku without charge.

Roku is a registered trademark of Roku, Inc. in the U.S. and in other countries. Trade names, trademarks and service marks of other companies appearing in this press release are the property of their respective holders.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220927005111/en/

Roku, Inc.

Eleni Tenuta

etenuta@roku.com

Source: Roku, Inc.

FAQ

What features does the Roku Ultra offer?

The Roku Ultra includes Dolby Vision^®, Dolby Atmos^®, a rechargeable remote with hands-free voice control, and lightning-fast performance.

When will the Roku Ultra be available in Canada?

The Roku Ultra will be available in October for a price of $129.99.

What is new in Roku OS 11.5?

Roku OS 11.5 features improved search capabilities, a Save List, and support for French-Canadian voice commands.

How much does the Roku Ultra cost?

The Roku Ultra is priced at $129.99 MSRP.

What are the audio and video capabilities of Roku Ultra?

Roku Ultra provides stunning 4K video with Dolby Vision support and immersive audio through Dolby Atmos.