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New Roku Original Swimming with Sharks to Make The Roku Channel Debut in April
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Rhea-AI Summary
Roku and Lionsgate announced the premiere of the scripted series Swimming with Sharks on The Roku Channel this April. Featuring stars Kiernan Shipka and Diane Kruger, the drama explores the dark side of the Hollywood studio system. The series will consist of six 30-minute episodes available for free in the U.S., Canada, and the U.K. Showrunner Kathleen Robertson emphasizes the complex female narratives, while Colin Davis from Roku highlights the ambitions showcased in Hollywood.
Positive
The series Swimming with Sharks will debut on The Roku Channel, expanding its original content library.
The show features an impressive cast including Kiernan Shipka and Diane Kruger, potentially attracting a strong viewership.
With an estimated reach of 70 million households in Q1 2021, Roku's established audience can enhance the show's exposure.
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Kiernan Shipka and Diane Kruger Star in Gritty New Scripted Series from Lionsgate Television
SAN JOSE, Calif.--(BUSINESS WIRE)--
Roku, Inc. (NASDAQ: ROKU) and global content leader Lionsgate (NYSE: LGF.A, LGF.B) today announced that Swimming with Sharks, the highly anticipated scripted drama series about the dark side of the Hollywood studio system, will make its debut on The Roku Channel this April. The new series is about a Hollywood assistant who turns the tables on an abusive boss. The new Roku Original stars Kiernan Shipka and Diane Kruger in the series.
Kiernan Shipka in Roku Original "Swimming with Sharks." (Photo: Business Wire)
“Historically, Hollywood has always represented reinvention, rebirth. Starting over. There has never been a better time to embrace that,” said showrunner and creator Kathleen Robertson. “My goal was to subvert this story and come at if from a place of both wonder and corruption, through the eyes of two complex female perspectives. Their performances are quite extraordinary. Nobody will ever see Kiernan Shipka as ‘Don Draper's daughter’ ever again. We are beyond thrilled for this to premiere on The Roku Channel.”
When Lou Simms (Kiernan Shipka) starts her internship at Fountain Pictures she seems like a naïve Hollywood newcomer, awestruck by the studio’s notorious CEO, Joyce Holt (Diane Kruger). In truth, Lou has done extensive research on Joyce and landing this internship was no happy accident. As Lou’s obsession grows, she will do anything to get close to her idol.
“Hollywood can be as cutthroat as it is glamorous,” said Colin Davis, Roku’s Head of Original Scripted Programming. “Swimming with Sharks does not hold back in showcasing the complex, ego driven, and ambition fueled pursuits in one’s attempts to ‘make it’ in a town riddled with more broken dreams than success stories. Kathleen and the talented teams behind and in front of the camera have delivered!”
The Roku Original series will feature six 30-minute episodes and will air exclusively for free on The Roku Channel in the U.S., Canada and the U.K. The drama stars Kiernan Shipka and Diane Kruger. Donald Sutherland, Thomas Dekker, Finn Jones, Erica Alexander, Ross Butler and Gerardo Celasco also star alongside Shipka and Kruger.
“We’re excited to bring Swimming with Sharks to television audiences,” said Lionsgate Television Group Senior Vice President Jocelyn Sabo. “It has the perfect ingredients for a platform defining premium series – a gripping story, an incredible cast and the ability to connect with viewers. We are delighted to work with Roku once again on another amazing Roku Original.”
Swimming with Sharks is written and showrun by Kathleen Robertson and directed by Tucker Gates. Chris Cowles, Liz Destro, Stephen Israel, Jay Cohen and Dana Brunetti served as executive producers.
The Roku Channel is the exclusive home of Roku Originals. From award-winning scripted entertainment and engaging documentaries to new breakout unscripted series, Roku Originals gives viewers free access to bold, fresh entertainment from the biggest names in Hollywood.
Launched in 2017, The Roku Channel is the home of free and premium entertainment on the Roku platform. In Q1 2021, The Roku Channel reached U.S. households with an estimated 70 million people. In Q3 2021, The Roku Channel was a top five channel on the platform in the U.S. by active account reach. Today, The Roku Channel features a diverse lineup of more than 80,000 free movies and programs and 220+ free live linear television channels. It licenses and distributes content from more than 200 partners. In addition to Roku devices, The Roku Channel is available on Web, iOS and Android devices, Amazon Fire TV and select Samsung TVs and can be accessed internationally in the U.S., Canada and the U.K.
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and TV-related audio devices are available in the U.S. and in select countries through direct retail sales and licensing arrangements with service operators. Roku TV™ models are available in the U.S. and in select countries through licensing arrangements with TV brands. Roku is headquartered in San Jose, Calif. U.S.A.
This press release contains “forward-looking” statements that are based on our beliefs and assumptions and on information currently available to us on the date of this press release. Forward-looking statements may involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance, or achievements to be materially different from those expressed or implied by the forward-looking statements. These statements include but are not limited to the content, benefits, features, timing, and availability of Roku Originals on The Roku Channel, including “Swimming with Sharks; trends related to TV streaming; and the features, benefits, growth and reach of The Roku Channel and the Roku platform. Except as required by law, we assume no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if new information becomes available in the future. Important factors that could cause our actual results to differ materially are detailed from time to time in the reports Roku, Inc. files with the Securities and Exchange Commission, including our Annual Report on Form 10-K for the year ended December 31, 2020, and our Quarterly Report on Form 10-Q for the quarter ended September 30, 2021. Copies of reports filed with the SEC are posted on Roku’s website and are available from Roku without charge.
Roku is a registered trademark of Roku, Inc. in the U.S. and in other countries. Trade names, trademarks and service marks of other companies appearing in this press release are the property of their respective holders.
