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Rockwell Medical Expands Global Distribution in the Dominican Republic and Bermuda

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Rockwell Medical (RMTI) announces new distribution agreements with BioNuclear and AMI, expected to generate $1 million in annual revenues. The agreements aim to expand the global reach of hemodialysis products, reinforcing the company's position in the market.
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The expansion of Rockwell Medical's distribution agreements with BioNuclear and Atlantic Medical International (AMI) is a strategic move that can potentially enhance the company's market penetration, especially in the regions of the Dominican Republic and Bermuda. With a projected increase of $1 million in annual revenues, this development is modest relative to the global hemodialysis market size, which was valued at approximately $76 billion in 2020 and is expected to grow. However, the real value lies in the establishment of long-term relationships and the strengthening of Rockwell Medical's international presence.

While the financial impact may seem minimal, the agreements signal consistent demand for the company's products and could lead to further opportunities in these markets. The specific mention of profit margins aligning with gross margin guidance for 2024 also suggests management confidence in maintaining profitability despite expansion costs. Investors should, however, monitor the company's ability to scale operations and manage distribution effectively to ensure that these agreements translate into sustained revenue growth.

From a financial perspective, Rockwell Medical's announcement of new and expanded distribution agreements must be evaluated in the context of the company's overall revenue and growth strategy. The forecasted $1 million in annual revenue represents an incremental increase that, while not transformative, contributes to a positive outlook for revenue diversification and stability. It's important to consider the five-year term of the agreements, with options for extension, as indicative of potential long-term revenue streams.

Investors should assess the impact of these agreements on the company's cash flow and earnings per share (EPS). Given the company's position in the competitive hemodialysis market, these agreements could bolster investor confidence if they are part of a larger trend of strategic partnerships and market expansion. However, the impact on the stock price may be muted unless accompanied by larger-scale deals or significant improvements in financial metrics.

In terms of industry dynamics, Rockwell Medical's focus on hemodialysis concentrates is notable given the growing prevalence of chronic kidney disease (CKD) and the subsequent need for dialysis treatments. The agreements with BioNuclear and AMI underscore the importance of strategic distribution channels in reaching underserved markets. The commitment to a five-year term with extension options also reflects an understanding of the long sales cycles and regulatory environments characteristic of the healthcare sector.

Investors should recognize the potential for Rockwell Medical to leverage these agreements to negotiate additional contracts in other regions. The company's emphasis on gross margin guidance indicates a strategic approach to pricing and cost management, which is critical in the healthcare industry where reimbursement rates and cost pressures are ever-present concerns. As Rockwell Medical expands its global footprint, its ability to maintain product quality and meet regulatory standards will be key determinants of long-term success.

New and expanded distribution agreements expected to generate approximately $1 million in annual revenues for Rockwell Medical

WIXOM, Mich.--(BUSINESS WIRE)-- Rockwell Medical, Inc. (the "Company") (Nasdaq: RMTI), a healthcare company that develops, manufactures, commercializes, and distributes a portfolio of hemodialysis products to dialysis providers worldwide, today announced that it entered into a new and expanded distribution agreement with BioNuclear and Atlantic Medical International ("AMI"), respectively. In the aggregate, these agreements are expected to generate approximately $1 million in annual revenues for the Company.

BioNuclear specializes in the marketing of reagents, equipment and furniture for clinical laboratories, medical equipment and devices, vaccines for human consumption and supplies for hemodialysis and peritoneal dialysis. Rockwell Medical signed a five-year distributor agreement with BioNuclear through which BioNuclear may import, sell, promote and distribute Rockwell Medical's hemodialysis concentrates products within the Dominican Republic. The agreement will remain in effect for five years and BioNuclear has the option to extend the agreement for an additional five years beyond the original term.

AMI is Bermuda's leading supplier of medical products and equipment for the acute and continuing care markets. AMI has been a distributor of Rockwell Medical products since 2022 at which time the Company signed a five-year distribution agreement with AMI with the option to extend the agreement. The amended distribution agreement between Rockwell Medical and AMI expands the list of hemodialysis products that AMI is purchasing from the Company, includes purchasing commitments, and generates a profit margin consistent with Rockwell Medical's gross margin guidance for 2024.

“We are excited to build upon our relationship with Rockwell Medical by expanding our supply agreement," said Chris Merritt, General Manager at AMI. "This updated distribution agreement with Rockwell Medical affords us the ability to serve and deliver more high-quality, life-sustaining products to the fragile dialysis population in Bermuda."

"The global reach of our hemodialysis concentrates products continues to grow," said Tim Chole, Senior Vice President, Sales and Marketing at Rockwell Medical. "Through distribution arrangements such as these with BioNuclear and AMI, we continue to execute against our strategy and vision to become the leading supplier of hemodialysis concentrates worldwide."

About Rockwell Medical

Rockwell Medical, Inc. (Nasdaq: RMTI) is a healthcare company that develops, manufactures, commercializes, and distributes a portfolio of hemodialysis products for dialysis providers worldwide. Rockwell Medical's mission is to provide dialysis clinics and the patients they serve with the highest quality products supported by the best customer service in the industry. Rockwell Medical is focused on innovative, long-term growth strategies that enhance its products, its processes, and its people, enabling the Company to deliver exceptional value to the healthcare system and provide a positive impact on the lives of hemodialysis patients. Hemodialysis is the most common form of end-stage kidney disease treatment and is typically performed at freestanding outpatient dialysis centers, hospital-based outpatient centers, skilled nursing facilities, or in a patient’s home. Rockwell Medical's products are vital to vulnerable patients with end-stage kidney disease, and the Company is relentless in providing unmatched reliability and customer service. Rockwell Medical is the second largest supplier of acid and bicarbonate concentrates for dialysis patients in the United States and has the vision of becoming the leading global supplier of hemodialysis concentrates. Certified as a Great Place to Work® in 2023 and 2024, Rockwell Medical is Driven to Deliver Life-Sustaining Dialysis SolutionsTM. For more information, visit www.RockwellMed.com.

Forward-Looking Statements

Certain statements in this press release may constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as, "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "could," "can," "would," "develop," "plan," "potential," "predict," "forecast," "project," "intend," "look forward to," "remain confident," “are determined,” “are on track,” “are resolute in our vision,” or the negative of these terms, and similar expressions, or statements regarding intent, belief, or current expectations, are forward looking statements. There can be no assurance that Rockwell Medical will generate the expected annual revenues from its contracts, that the profit margins will be consistent with gross margin guidance, that Rockwell Medical will become the leading global supplier of hemodialysis concentrates or maintain its customer relationships going forward. While Rockwell Medical believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward-looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties (including, without limitation, those set forth in Rockwell Medical's SEC filings), many of which are beyond our control and subject to change. Actual results could be materially different. Risks and uncertainties include, but are not limited to those risks more fully discussed in the "Risk Factors" section of our Annual Report on Form 10-K for the year ended December 31, 2021, as such description may be amended or updated in any future reports we file with the SEC. Rockwell Medical expressly disclaims any obligation to update our forward-looking statements, except as may be required by law.

Heather R. Hunter

SVP, Chief Corporate Affairs Officer

(248) 432-1362

IR@RockwellMed.com

Source: Rockwell Medical, Inc.

FAQ

What companies did Rockwell Medical (RMTI) enter into new distribution agreements with?

Rockwell Medical entered into new distribution agreements with BioNuclear and Atlantic Medical International (AMI).

What is the expected revenue generation from the new distribution agreements for Rockwell Medical (RMTI)?

The new distribution agreements are expected to generate approximately $1 million in annual revenues for Rockwell Medical (RMTI).

What products does BioNuclear specialize in marketing?

BioNuclear specializes in marketing reagents, equipment, and furniture for clinical laboratories, medical equipment, vaccines, and supplies for hemodialysis and peritoneal dialysis.

What is the duration of the distributor agreement between Rockwell Medical (RMTI) and BioNuclear?

Rockwell Medical signed a five-year distributor agreement with BioNuclear with the option to extend for an additional five years.

Who is the General Manager at AMI and what did he mention about the updated distribution agreement with Rockwell Medical (RMTI)?

Chris Merritt, General Manager at AMI, mentioned that the updated distribution agreement with Rockwell Medical affords them the ability to serve and deliver more high-quality, life-sustaining products to the dialysis population in Bermuda.

Rockwell Medical, Inc. (DE)

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