RAKUTEN GROUP INC S/ADR - RKUNY STOCK NEWS

Rakuten Advertising has announced significant updates under its Affiliate Intelligence initiative, focusing on AI-driven capabilities to enhance affiliate marketing. The upgrades include API enhancements, improved performance reporting, and new strategic partnerships with top publishers like YouTube and Capital One Shopping. Other updates involve tools for better campaign transparency and optimization, such as Promo Code Overlays and custom publisher categorization. The company has also appointed Ben Cox as Vice President of AI Strategy & Operations. These developments aim to boost the efficiency and effectiveness of affiliate marketing by leveraging AI technologies.

Rakuten Advertising announces the launch of Partnership Discovery, an AI-powered tool to help advertisers identify the most effective publisher partners for product-specific affiliate campaigns, aiming to drive higher audience engagement and more revenue. The tool leverages AI to assign accurate category tags to products, filter through sales data to identify top-performing publishers, and offer alternative search terms and categories to find optimal publisher partners. It aims to bring Rakuten Advertising's vision for Affiliate Intelligence to life and cultivate stronger strategic collaborations between advertisers and publishers.

Rakuten Viki - International K-Drama Day celebration announced with exclusive content and special discounts. The event includes giveaways, prizes, and promotions like a grand prize K-Drama travel experience, 29% off Viki Pass subscriptions, free access to popular K-dramas, and more.

TipRanks to provide exclusive data to Rakuten Securities, empowering investors with top-level stock research tools

Rakuten Group has announced the start of general ticket sales for the Uprising Tokyo, an international skateboarding event, occurring from May 26-28, 2023, at Ariake Arena. The competition will feature prominent skateboarders including Yuto Horigome, Jamie Foy, and Ishod Wair. Ticket prices start at 3,000 yen for the quarterfinals and 4,000 yen for semifinals and finals. Attendees can enjoy various cultural activities alongside the competitions. For more details, visit Rakuten Ticket.

Rakuten Advertising has been recognized as the world's best affiliate network for the 12th consecutive year by mThink in its annual Blue Book rankings. Over 25,000 advertisers and publishers contributed to the survey that assesses cost-per-sale networks. Key factors for Rakuten's top ranking included exceptional customer service, advanced technology, and effective results. The CEO of Rakuten Advertising highlighted the importance of partnerships in achieving this accolade and announced plans for investment in advanced technology, data science, and new services for influencers and publishers to enhance performance and expand their global reach.

Rakuten Group and JUBF have launched the inaugural Sun Chlorella's World University Basketball Series (WUBS) in Tokyo from August 9-11, 2022. This tournament will feature top university teams from Indonesia, Japan, Philippines, and Taiwan, competing in a series of six round-robin games. The event aims to empower local talent and strengthen the basketball community.

Tickets are available on the WUBS official site. Future expansions are planned to include more teams and countries.

The Golden State Warriors have renewed their partnership with Rakuten, maintaining the latter as their official jersey badge partner. This renewal, effective from May 23, 2022, will enhance Rakuten's brand visibility across various media platforms and integrate further into Warriors' events. Rakuten members can gain exclusive cash-back offers on merchandise. The collaboration will also see a Rakuten executive join the Warriors Community Foundation to promote educational initiatives in the San Francisco Bay Area. This partnership, initiated in 2017, has significantly boosted Rakuten's brand recognition in the U.S.