The Reynolds Wrap® Team Releases Limited-Edition Embossed Foil to Add Cheer to Homemade Food Gifting and Gatherings This Holiday Season
Rhea-AI Summary
Reynolds Wrap has introduced Fun Foil with Holiday Pattern, a -edition embossed aluminum foil designed for festive occasions. This innovative product features an original winter wonderland design created in collaboration with designer Brittany Jepsen from The House That Lars Built. The foil is intended for wrapping homemade food gifts, covering holiday potluck dishes, and sharing leftovers.
Available on Amazon.com and Walmart.com while supplies last, the Fun Foil with Holiday Pattern aims to elevate holiday celebrations by adding a cheerful and festive twist to Reynolds Wrap's classic foil. The product joins Reynolds' lineup of solutions that simplify holiday meal prep, cooking, and cleanup, continuing the brand's 75-year tradition of being part of families' holiday traditions.
Positive
- Introduction of a new -edition product for the holiday season
- Collaboration with a renowned designer to create unique packaging
- Expansion of product line to meet seasonal consumer needs
- Potential for increased sales during the holiday shopping period
Negative
- None.
News Market Reaction
On the day this news was published, REYN declined 0.30%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Reynolds Wrap® Fun Foil with Holiday Pattern features an original winter wonderland design, giving home cooks a new kind of (wrap)ping paper for creative gifting, hosting and more
The Reynolds Wrap team partnered with renowned designer Brittany Jepsen from The House That Lars Built, known for her artful use of patterns, to craft a gorgeous original pattern featuring classic holiday icons like peppermint, penguins, snowflakes and teddy bears. The vivid winter wonderland design is embossed or stamped onto the foil, creating a richer look that will make this wrap the talk of any host's holiday table.
"A creative presentation of any gift really makes all the difference," said Brittany Jepsen. "As a lover of crafts and homemade gifts, it was a joy for me to collaborate with Reynolds Wrap on this beautiful holiday foil pattern. I can't wait to see how home cooks use it to make their holiday celebrations as special as possible."
"Reynolds Wrap has been part of families' holiday traditions for over 75 years, and we're always looking for ways to make prep, cooking and cleanup easier," said Sumita Ghosh, marketing director for Reynolds Foil & Bakeware. "This year, the brand is helping home chefs with yet another key moment during the holidays. Fun Foil with Holiday Pattern offers a cheerful, festive twist on our classic foil, so now
Reynolds Wrap and Reynolds Kitchens products make holiday meals, gifts and parties easier by simplifying the prep, cooking and cleanup. The brand's new Fun Foil with Holiday Pattern will join the lineup for a limited time during the holiday season, elevating food gifts, adding cheer to potlucks and dressing up holiday leftovers.
For additional information visit reynoldsbrands.com/funfoil and follow @reynoldsbrands on your favorite social media platform for more on Reynolds Wrap Fun Foil with Holiday Pattern.
About Reynolds Consumer Products
Reynolds Consumer Products (REYN: Nasdaq) is a leading provider of household products that simplify daily life so you can enjoy what matters most. Our
Media Contact: keely.bennett@edelman.com
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SOURCE Reynolds Wrap
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