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AMERICAN COACH KICKS OFF 2023 WITH 'UNLEASH THE LUXURY' SAVINGS EVENT

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American Coach, part of REV Group, has launched its Unleash the Luxury program, running from January 1 to April 30, 2023, offering substantial rebates on 2022 and 2023 motorhomes. This initiative includes special savings for military members and first responders. The initiative is aimed at attracting new customers by showcasing the luxury features of American Coach's motorhomes built on exclusive Liberty Bridge chassis. The program is designed to enhance customer experience while expressing gratitude to those who serve the country.

Positive
  • Launch of the Unleash the Luxury savings event, enhancing customer acquisition.
  • Substantial rebates for new buyers of 2022 and 2023 models.
  • Special savings for military members and first responders.
  • Highlighting premium construction on Liberty Bridge chassis offers a competitive edge.
Negative
  • None.

DECATUR, IN, Jan. 26, 2023 (GLOBE NEWSWIRE) -- American Coach®, a luxury motorhome brand that’s part of REV Recreation Group, Inc., is kicking off the new year by rewarding new customers through an exciting savings event.

From January, the luxury brand’s Unleash the Luxury program offers American Coach customers a sizable rebate to be used towards the purchase of a new 2022 or 2023 American Tradition®, American Dream® or American Eagle® motor coach from dealer inventory or manufacturer backlog at the time of sale.

In addition, the Unleash the Luxury Military Savings Bonus means active members of the military and retired military veterans can save through an additional rebate, as can all active-duty paid or volunteer first responders through the program’s First Responder Savings Bonus.

“Our new Unleash the Luxury event means it’s never been easier or more exciting for customers to learn firsthand why American Coach provides the finest motorhome experience in the world,” said Alan Farash, Vice President and General Manager for American Coach. “From premium chassis to custom-selected luxury interiors to innovative features, there’s nothing quite like an American Coach product – and there’s no better time for luxury-seeking RVers – especially those who’ve served our country – nationwide to join the American Coach family.”

Thanks to a partnership with Freightliner Custom Chassis Corp., each American Coach Class A motorhome is built on its exclusive Liberty Bridge® chassis, which provides an incredibly strong structure and exceptionally smooth ride, as well as some of the largest pass-through storage in the industry. Inside, high-end interior finishes and innovations – like the American Eagle 45E’s “resort-living” design style, which features a show-stopping galley kitchen with a center island and wine chiller – combine to offer RVers the ultimate in a luxury RV experience.

The Unleash the Luxury savings event from American Coach runs January 1, 2023, through April 30, 2023. For more information on American Coach and its 2022 and 2023 models, visit AmericanCoach.com.

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About REV Recreation Group, Inc.

REV Recreation Group, Inc. is a subsidiary of REV Group, Inc. and a leading manufacturer of Class A Gas and Diesel recreational vehicle brands. This company has one of the best and longest standing distribution networks in the industry and boasts some of the industry’s most recognized and iconic brand names such as American Coach®, Fleetwood RV®, and Holiday Rambler®. Headquartered in Decatur, IN, which is also its principal manufacturing location, it operates two state-of-the-art service and repair centers and a genuine parts online warehouse.

 

About REV Group, Inc.

REV Group companies are leading designers and manufacturers of specialty vehicles and related aftermarket parts and services, which serve a diversified customer base, primarily in the United States, through three segments: Fire & Emergency, Commercial, and Recreation. They provide customized vehicle solutions for applications, including essential needs for public services (ambulances, fire apparatus, school buses, and transit buses), commercial infrastructure (terminal trucks and industrial sweepers), and consumer leisure (recreational vehicles). REV Group's diverse portfolio is made up of well-established principal vehicle brands, including many of the most recognizable names within their industry. Several of REV Group's brands pioneered their specialty vehicle product categories and date back more than 50 years. REV Group trades on the NYSE under the symbol REVG. Investors-REVG

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