The RealReal Expands to Miami’s Design District with New Store Opening

Rhea-AI Summary

The RealReal (REAL) has opened its fourteenth brick-and-mortar store in Miami's Design District, marking its second location in Florida. The 1,972 sq. ft. store features responsibly sourced materials and local artistic elements, including a hand-painted tile mural. The new location offers consignment services with expert evaluations for luxury items, including handbags, fine jewelry, and watches. Chief Merchandising Officer Samantha McCandless emphasizes the store's localized approach with a frequently updated inventory, chosen to serve Miami's active customer and consignor base.

Positive

• Expansion of physical retail presence with 14th store opening
• Strategic entry into Miami's luxury market with established customer base
• Enhanced accessibility for local consignors potentially driving inventory growth

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• None.

MIAMI, Nov. 27, 2024 (GLOBE NEWSWIRE) -- Today, The RealReal (Nasdaq: REAL), the world’s largest online marketplace for authenticated, resale luxury goods, proudly announces the opening of its newest store in The Miami Design District. This highly anticipated location marks The RealReal’s fourteenth brick-and-mortar location and the second in Florida.

The Miami store reflects The RealReal’s mindful approach to luxury, seamlessly paired with a design that honors the city’s iconic art deco heritage and exuberant color palette. Natural materials, such as responsibly sourced cork flooring, and a hand-painted tile mural by artist Cassie Griffin serve as striking highlights, celebrating Miami’s creative spirit. The thoughtfully curated space invites visitors to immerse themselves in a shopping experience that feels both luxurious and deeply connected to the community’s culture.

Samantha McCandless, Chief Merchandising Officer at The RealReal says “Each of our stores is fully localized, featuring a handpicked assortment that changes almost daily. We chose Miami because of its active, and growing, customer and consignor base, allowing us to better serve the community with a local store in their neighborhood.”

Consignment Services: The RealReal’s team of experts is on hand to provide personalized consultations for consignors, including evaluations of handbags, fine jewelry, and watches. Dedicated sales representatives offer convenient drop-off services, making it easy for Miami locals to contribute to The RealReal’s circular economy.

Handbag & Fine Jewelry Valuations: Trained specialists are available in-store for appraisals and valuations of handbags, fine jewelry, and watches, helping customers understand the value of their luxury items.

Store Details:

• Address: 51 NE 40th Street, Miami, FL 33137
• Hours: Monday to Saturday, 11 a.m. to 7 p.m.; Sunday, 12 p.m. to 6 p.m.
• Store Size: 1,972 sq. ft. Ground Floor
  

For more information or to book a consignment appointment, visit www.therealreal.com/miami.

About The RealReal:
The RealReal is the world’s largest online marketplace for authenticated, resale luxury goods, with 37 million members. With a rigorous authentication process overseen by experts, The RealReal provides a safe and reliable platform for consumers to buy and sell their luxury items. We have hundreds of in-house gemologists, horologists and brand authenticators who inspect thousands of items each day. As a sustainable company, we give new life to pieces by thousands of brands across numerous categories—including women's and men's fashion, fine jewelry and watches, art and home—in support of the circular economy. We make selling effortless with free virtual appointments, in-home pickup, drop-off and direct shipping. We handle all of the work for consignors, including authenticating, using AI and machine learning to determine optimal pricing, photographing and listing their items, as well as shipping and customer service.

Other Store and Luxury Consignment Office Locations
The RealReal's locations span key markets across the country, offering unique consignment and shopping experiences in Brentwood, CA; Chicago, IL (Luxury Consignment Office and Walton St.); Dallas, TX; Greenwich, CT; Los Angeles, CA (Melrose); Manhasset, NY; Marin, CA; Newport Beach, CA; Brooklyn, NY; New York, NY (Madison Ave, Midtown, and SoHo); Palm Beach, FL; Palo Alto, CA; and San Francisco, CA (Luxury Consignment Office).

Press Contact:
Mallory Johnston
PR@therealreal.com

FAQ

Where is The RealReal's (REAL) newest store location?

The RealReal's newest store is located at 51 NE 40th Street in Miami's Design District, Florida.

What services does The RealReal (REAL) offer at its new Miami store?

The Miami store offers consignment services, expert evaluations, and valuations for luxury items including handbags, fine jewelry, and watches.

How many physical stores does The RealReal (REAL) now operate?

With the opening of the Miami location, The RealReal now operates fourteen brick-and-mortar stores, with two locations in Florida.